Before the opening bell, Agora Holdings, Inc. (OTC: AGHI), through subsidiary Geegle Media, announced the public launch of its FRAME Social Media management app. The app, which is designed as an organizational tool for the management of popular social media and subscription-based accounts, will be offered to roughly 1,000 users from leading universities and colleges in Toronto, Canada, in the coming days before being made available for download on both the App Store and Google Play. Notably, FRAME will be offered for free to non-commercial users, giving it a competitive advantage over existing apps in the market, which typically require payment of a recurring fee.
“We are excited to bring to market the highly anticipated FRAME social app,” Dan Terziev, chief executive officer of Geegle Media, stated in this morning’s news release. “The need for simplified digital communication is unarguable, and Agora Holdings is pleased to be at the forefront of the next evolution within this market.”
A quick look at social media statistics reiterates Terziev’s point. According to a report by Aberdeen (http://nnw.fm/m7ByK), about 84 percent of B2B marketers currently employ some form of social media, and 59 percent of marketers use social media for six hours or more each week. These efforts span a number of social media platforms. Roughly 75 percent of businesses claimed that Facebook (NASDAQ: FB) was critical to their business in a 2012 report by HubSpot (http://nnw.fm/i1JUJ). Meanwhile, 46 percent of all marketers used LinkedIn (NYSE: LNKD) to find customers in 2013, and 36 percent of all marketers used Twitter (NYSE: TWTR) to find customers during the same year.
FRAME is designed to help these marketers make the most of their advertising efforts by offering a single hub through which they can easily and simultaneously manage multiple social media accounts. From a single source, FRAME users are able to view feeds and content from a variety of social media networks, post new content across all of their social media accounts or select certain accounts through which to publish fresh information. These unique publishing capabilities make the FRAME social media app ideal for businesses, public relations firms and investor relations agencies in search of a more effective way to engage customers, track social media campaign performance and consistently execute the strategic distribution of branded content.
For more information, visit www.agoraholdingsinc.com
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