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Designing Visual Language

  • Full Title: Designing Visual Language: Strategies for Professional Communicators 2nd Edition
  • Author: Charles Kostelnick and Davd D. Roberts
  • Available Formats: Paperback
  • Pages: 400
  • Publication Year: 2011
  • Publisher: Longman

If your looking to dive deep into the world of Visual Language then this is the book for you. On the other hand if your just looking for a quick overview or some quick tips then this is probably a bit too in depth. This is, and very much feels like, a textbook. Having said that, it is packed with great information if your really serious of learning about visual language.

Written by a couple of professors from Iowa State University, this book focuses on theory as well as practical applications. The book includes a number of real world examples to help drive the core points home. Each chapter also ends with a series of activities and questions so you can practice your skills.

The one downside to this book is that it doesn’t feature any color photographs. This is kind of unfortunate given that color is a very important aspect of visual language. In the authors defense they do realize this and apologize while pointing to the cost of modern day printing. They do include a color inset to at least offer a few examples, but if you buy this book used don’t count on that inset still being there.

Overall this is great resource and I see it referenced in other scholarly articles relating to visual language, but it really is for those serious about the topic, others might do better with something a bit lighter such as The Non-Designers Design Book by Robin Williams.

More by Charles Kostelnick and David D. Roberts
  • Shaping Information: The Rhetoric of Visual Conventions by Charles Kostelnick and Michael Hassett
  • The Non-Designers Design Book by Robin Williams
  • Understanding Comics by Scott McCloud
  • Cool Infographics by Randy Klum

Read it? Rate and share some thoughts.

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Designing Visual Language


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