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Last week, news broke that entrepreneur Adam Neumann — of WeWork fame, or infamy — now wants to transform residential real estate. And he has $350 million from Andreessen Horowitz backing his venture, dubbed Flow.

Details about Flow are sparse, and WeWork’s tailspin made Neumann look more like a pariah than a visionary. Still, I think Senior living owners and operators should consider why Neumann believes that residential real estate is ripe for disruption, and keep tabs on his vision for how to create a new model.