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The Executive Advantage: Building Home Healthcare Agency Franchises from the Ground Up

If you’ve never tried to start a senior support business or home Healthcare Agency franchise, you might not think you have what it takes to survive the start-up process, which sends thousands of companions to an early grave every year.

Anna Murphy, author at TeamWork.Com, warns that business start-up isn’t for everyone:

“Unless you’re remarkably lucky and the cash flows in straight away from sales or investors, you will be in trouble,” writes Murphy. “Cash flow issues will hit you hard, either delaying the roll-out of products, hiring key staff, or fitting out new offices.”

But you don’t need luck to survive the start-up process with Executive Care.

Here’s a few ways the Executive Advantage ensures you start generating a healthy ROI right away–even with limited experience:

Executive Care attracts clients by offering every care service under one roof.  

Our business model is designed to provide a complete continuum of home care for clients of all ages and independence levels. In this way, our franchisees are able to help more community members and make more money, since our services appeal to a wider audience than other home Healthcare Agency Franchises. Altogether, our model offers more than 7 different revenue streams for franchisees to generate their ROI.

This model also nurtures return-customer relationships. It’s quite common for a client to start with some simple housekeeping or companionship services, then move into more intensive care as their support needs increase over time.

Executive Care grants you access to unparalleled training and support.

With some of our most successful franchisees entering into our system with no relevant experience, we can truly say that we build business owners from the ground-up. It’s all possible because of our unparalleled training program, which covers everything from site selection and staff management to back-office administration and long-term business development. We also provide responsive support services, on-site coaching visits, and continuing education.

Smart territory systems provide a guarantee customer base.

Some home healthcare Agency Franchises effectively cannibalize sales by opening too many units in the same area. This is sometimes referred to as the “Starbucks Effect.” When you have to share the same city or geographic area with another franchise member, you’re effectively in competition. In addition to directly cutting into your profits, this dilutes the value of your brand’s national marketing or branding initiatives, as they potentially drive customers to nearby intra-franchise competitors.

But not so with Executive Care. Our territory systems guarantee exclusive franchise access to 500,000 potential customers with healthy household incomes. That means all of our ongoing national marketing campaigns directly benefit your business and synergize with your local advertising efforts to drive more customers to your doorstep.

Executive Care’s trusted brand reputation helps you hit the ground running.

Unlike new home healthcare agency franchises, Executive Care is an establish home care company with decades of success under our belt. In a trust-based industry like ours, reputation is everything. With thousands of glowing client testimonials and reviews on third-party sites like the Better Business Bureau, RateABiz, and Yelp, our franchisees enjoy more patronage in the early goings than unproven home healthcare agency franchises.

Learn more about Executive Care opportunities

Visit our FAQ or call 1 (855) 393-2372 to find out more about starting a successful senior care business with the Executive Care franchise family

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This post first appeared on What Do The Best Senior Care Franchises Have In Common?, please read the originial post: here

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The Executive Advantage: Building Home Healthcare Agency Franchises from the Ground Up


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