It is all about efficiency these days, and hence, for Google to invest in two different photo storage and sharing applications does not make too much economic as well as operational sense, taking the more recent Google Photos and Picasa into consideration, with the latter being dated in nature. At long last, Google will address this dualistic situation with an announcement that they will not offer support of any kind for the Picasa desktop application from March 16, 2016, onward. Not only that, Google will move to archive Picasa Web Albums data some time down the road while simultaneously urging existing Picasa users to make the jump to Google Photos.
Obviously, Google still has a heart for those users who rely on Picasa whole lot, which is why the announcement was carefully worded with plenty of emphasis placed on the amount of time spent to ensure that the transition from Picasa to Google Photos is as seamless as possible.
Anil Sabharwal, Head of Google Photos, shared, “We know for many of you, a great deal of care has gone into managing your photos and videos using Picasa—including the hours you’ve invested and the most precious moments you’ve trusted us with. So we will take some time in order to do this right and provide you with options and easy ways to access your content.”