Meeting your favorite movie star can sometimes be hazardous to your health or even cause death, be it Jackie Chan or Rajnikanth or in THIS PARTICULAR CASE, Shah Rukh Khan.
Yes, you heard me. A fan of Shah Rukh Khan lost his life in his bid to meet the superstar.
Now, the case here is a rather tricky one. Let’s analyse the As and Bs of the situation before judging the man and holding him or his PR team responsible for his fan’s death.
Now the incident was a part of an apparent “film promotion strategy” as SRK was promoting his latest film “Raees” by taking a train journey and meeting crowds from different cities between the Mumbai-to-Delhi route. One of his fans got injured in the stampede at the Vadodara station and was rushed to the hospital and thereafter declared dead.
Although the family of the deceased have said nothing against Shah Rukh Khan and the actor himslef has called the incident “unfortunate”, does it really sound appropriate to value a human life in such a small domain?
Now, I’m not exactly a human rights activist but this whole “promotional strategy” is total horseshit baloney to me.
For a man who’s on no shortage of resources to conduct press conferences and fan-based events, using a public transport in the name of promotion (KNOWING that the fans are gonna go ape shit, BECAUSE INDIA) is literally a stupid gimmick.
SRK is not some average actor who needs to promote his movies day and night in order to get a good response. With the longevity of his career as it stands, people will watch his movies no matter what.
Now the maintainace of his SRK brand is where he needs to do more research and select his promotion teams quite delicately.
People in India almost worship their actors, era by era and they’ll bend hell and earth to catch a glimpse of them in real life. With multiple known cases of civil chaos in the past due to Bollywood superstars, it’s a vehemently idiotic marketing strategy to use a public transportation medium causing a situation of panic and stampede at the train stations.
Not only that, imagine the ordeals that the general public had to suffer with the delay in train schedules and the ensuing drama at the stations due to these modern day showbiz shenanighans.
No, I don’t blame Shah Rukh Khan because Shah Rukh Khan is not his marketing team. And those are the people that I blame.
Human life, no matter rich or poor should never be taken for granted or subjected to negligence in case of a predicted hazard. And that’s what this was, indeed. A hazard.
And no matter how the Bollywood celebs coming in favour of support of SRK and his team, it doesn’t change the fact this whole incident could’ve been avoided had a normal promotion tactic been used.
Being a celebrity doesn’t give anybody the right to juggle with the life and death of any individual.
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The post Shah Rukh Khan In The Ring Of Fire : Is The Superstar Responsible For The Death Of One Of His Fans? appeared first on ED | The Youth Blog.