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080: Commander Kirk Lippold on USS Cole Al-Qaeda Attack & How to Lead in Times of Crisis – The Virtual Financial Advisor Series™

Virtual Adv

Welcome to The Elite Advisor Blueprint – The Podcast for World-Class Financial Advisors. I’m Brad Johnson, VP of Advisor Development at Advisors Excel, and it’s my goal to distill the best ideas and advice from top thought leaders and apply it to the world of independent financial advising.

In today’s conversation, I’m speaking with Commander Kirk Lippold. Commander Kirk was the commanding officer of the USS Cole, a Navy warship attacked by Al-Qaeda 11 months before the events of September 11, 2001. 

As financial advisors living through COVID-19, not only is it important to focus on the technical aspect of meeting with clients virtually, but also the mental side of dealing with the current pandemic. Asking ourselves questions like “What mindset is required to help us all navigate these interesting times?” Much of today’s conversation speaks directly to that. How to take action and lead our teams through some of the toughest challenges some of us have ever faced in life and in business.

Today, Commander Kirk Lippold joins the podcast to share his perspective on leadership during times of crisis and deconstructs decision making for you and your team. 

Here are 3 of my big takeaways from this episode:

  • #1: What happened on the day the USS Cole was attacked – the story behind it and the mental framework Commander Kirk Lippold leaned on to navigate a literal life-or-death situation for him and his crew. [7:00]
  • #2: How to prioritize and act faster in a crisis – and why, as Commander Kirk Lippold puts it, “The wounded don’t matter if the ship sinks.[11:17]
  • #3: The Technology and tools that Commander Kirk Lippold has adopted to provide value to his clients and give virtual presentations during a time when in-person speaking engagements are currently impossible. [30:41]

“If you can’t save the ship, the wounded won’t matter.” – Commander Kirk Lippold

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SHOW NOTES:

  • [5:34] Why a crisis requires you to dip into your deepest well of experience and make decisions based upon imperfect information. 
  • [7:24] What happened on the day the USS Cole was attacked – and how Commander Kirk Lippold navigated a literal life-or-death situation under extreme pressure.
  • [15:26] How leaders can stay calm in times of crisis. 
  • [31:21] Technology that Commander Kirk Lippold has adopted to provide value to his clients and give presentations even though in-person speaking engagements are currently impossible.
  • [39:33] The unique path Kirk Lippold took to become a naval commander.
  • [43:28] Why it’s so important to let your team members learn and grow from their failures. 
  • [45:29] How mentorship helped Commander Kirk Lippold grow into a leader. 
  • [48:11] How to get team members to stay committed and engaged while working from home.
  • [57:51] The difference between integrity and ethics – and what it really means to live a life of integrity

“He who will not risk cannot win.” – John Paul Jones

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SELECTED LINKS FROM THE EPISODE

  • Commander Kirk Lippold – Wikipedia
  • Front Burner: Al Qaeda’s Attack on the USS Cole
  • A Message to Garcia
  • Strategic Coach

PEOPLE MENTIONED

  • Philip Stutz
  • Dan Sullivan

Take the 1st Step to Building Your Ideal Practice: Apply for “Virtual Discovery Session

For those of you that have interest in diving deeper or figuring out how you may be able to have our team help you implement many of the ideas shared on the show, my day job happens to be consulting financial advisors from all over the US on how to grow their business and design a practice that serves them, versus them serving it. Yes it’s possible to grow your business and work less, this is a model we’ve replicated over and over in markets all over the country… So, if you’d like to apply to see if it makes sense for us to have a 1-on-1 conversation on how to overcome what may be getting in your way, you can do that at bradleyjohnson.com/apply. It takes about 5 minutes to fill out the application so we can understand what your business looks like, what challenges you may be facing and how myself and my team may be able to help. We then dive into a Discovery session where we ask a lot of questions based on your survey. We do a lot of listening, and take a lot of notes to build a rough draft of our proprietary Elite Advisor Blueprint – 90 Day Plan™. Taking the first step is as simple as applying at bradleyjohnson.com/apply 🙂

Already heard it once or twice? Please leave a short review here, and tell me which guests I should have on!

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080: Commander Kirk Lippold on USS Cole Al-Qaeda Attack & How to Lead in Times of Crisis – The Virtual Financial Advisor Series™

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