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Sustainable Fashion Startup Orange Fiber Plans To Crowdfund to Optimize Production

Image credit H&M

Sustainable Fabrics for Fashion

It is no secret that Orange Fiber has come up with a way of creating sustainable fabric obtained from the by-products of the industrial pressing of citrus fruits. This innovative patented process was developed to potentially allow for the transformation of the over 700,000 tons of by-product that the citrus processing industry produces every year only in Italy. The innovative process was patented in Italy in 2013 and extended to international PCT the following year.

Launched once a year by H&M, the Conscious Exclusive is a unique collection that celebrates nature and sustainability, with particular attention to innovation and sustainable materials. On the partnership Enrica Arena, Co-Founder of Orange Fiber, comments: “The inclusion of Orange Fiber in the Conscious Exclusive 2019 is an opportunity for us to test the potential of our fabrics – enhanced by the creativity and design that distinguish the H&M brand – and help spread a new sensibility in the fashion world towards choice of materials, sustainable and innovative.”

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So what is next for the fashion label? Well, the company told, that following the launch of the collection, Orange Fiber plans to open its equity crowdfunding campaign to optimise the industrial production process and increase production capacity. These are key passages that will allow the company to satisfy the numerous requests from fashion brands and actively contribute to safeguarding the planet’s resources, increasingly replacing traditional fabrics – whose production has a substantial impact on the environment – with an innovative and sustainable material.

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This post first appeared on FashNerd | Uniting Pioneering Tech Minds In Fashio, please read the originial post: here

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Sustainable Fashion Startup Orange Fiber Plans To Crowdfund to Optimize Production


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