Mobile App: The must have to your business in the year 2019!
The year 2018 is all set to say goodbye with all its memories, experiences, moments and a beautiful life all-together. Let us take the best from this year and implement those in the coming year to benefit the most of them in 2019. One such learning which should be taken into consideration is Mobile. As per the report of a prominent Indian Newspaper, states that there are currently 478 million mobile phone users. Now, if looking at the pace at which people are using phone we can easily expect 18% increase in mobile users in 2019. 18% might not look impressive in terms f percentage, but if you go by absolute number then, this turns be more than 564 million users! Yes, you heard it right!
With this huge number of people using mobile phone in 2019, have you imagined the scope of mobile platform for Business purpose???? This will give a tremendous boost to your business outlook and as a business entity you have to grab this opportunity as the sky is the only limit in terms of innovation. Power of Mobile is quite evident with the popularity of Mobile Gaming in India like PUBG, Fashion app, Restaurants app, food-ordering app, Grocery app, etc. Mobile is trending for Fashion, food, and travel but is not limited only to those. One may think that these apps are good only for certain business type, but that is an illusion as we see app for hiring drivers, Health-fitness app, Quora- for asking questions, YULU- a bicycle sharing services, App for booking parlour services and Doctor services and what not.
What have made all these business to start their mobile app? What encouraged them? Well, the first and foremost reason is the huge number of customers that come to visit your business, otherwise would have not come. This result into increase in profit to your business. Easy Transaction via Online Payments and COD options too, customer feel secure to buy online. Also the feedback from customers around the globe can be easily taken and thus can be act to improve them, if required. This is major reason why online sale is increased. In this fast-pace world people don’t have to waste any time to meet buy in person and can easily buy anything conveniently with just tap of finger. Almost 40% online shopping for fashion and food is dominated by women, as they can easily visit, compare, explore and then buy without going out for shopping.
Mobile app gives your business full time potential for selling 24/7, without you being doing other work. You can save upto 30% of cost on your business expansion by just using mobile app for yur business, as you don’t require extra shop, rent, and electricity. Furthermore, you can easily track User’s data and recommend accordingly, so that they prefer your service over your competitor as an average user spent 3.3hour daily. Statistic- a Research company, has forecasted that Netflix in India is expected to generate approximately 328.3 million U.S. dollars with its Indian streaming segment in 2020. (Source-Statista) Hindustan Times stated once, “The Indian streaming market grew 116% in 2017 in terms of the number of subscribers”, says Tim Westcott, global data provider IHS-Markit’s research director of channels and programming.
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