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5 ideas to celebrate your business anniversary

Reaching an Anniversary or other major Business milestone is cause for celebration, especially considering that only 44 percent of businesses survive their first five years. Commemorating these achievements makes you feel good about the work you’re doing and can keep you motivated, of course. But milestones also offer a unique opportunity to market your products or services. Make the most of your milestones Is your business celebrating an anniversary or important milestone? Create an impactful marketing campaign with ideas, services and products to truly bring your achievements to life. MILESTONE MARKETING GUIDE >> Celebrating occasions like your first year in business, a move to a larger location or hitting a significant sales goal can bring positive attention to your business. These commemorations show that your company is doing well, that you’ll be there for your customers or clients in the future. With a plan in place and a few fresh promotional ideas for your upcoming milestone, you’ll be able to attract new customers and keep current customers excited about your business. Here are a few creative ways to get the word out about your special occasion, and leverage that momentum to keep growing your business. 1. Launch a customer appreciation campaign You owe your success, in part, to your customers or clients. So why not put the focus of an anniversary on them? Have a customer appreciation sales promotion, offering discounts to your email subscribers or members of your rewards program. Send out hand-signed thank-you cards. Showcase frequent customers on your social media pages (with their permission, of course). As a business owner, you want to build a customer base that not only returns to your business time and time again, but also recommends your products or services to their friends and family. Acknowledging your customers’ role in your success shows them that you appreciate them, which in turn can help improve customer loyalty. 2. Hold an anniversary event When commemorating a special occasion, it only seems natural to throw a party. A blowout event or gala in which you invite the community to your location and offer refreshments, coupons…



This post first appeared on GeorgMedia Internet Marketing News & Resources, please read the originial post: here

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5 ideas to celebrate your business anniversary

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