In the digitalization era, Marketing dynamics have changed drastically as every brand today is pushed to make its presence felt in the digital world to stay relevant in the market and reach its consumer base. While this sector was progressing at a good pace due to the rapid expansion of the internet and 4g in India, it got a boost during the Covid-19 pandemic when every industry came to a halt except the digital world. That is when the online digital space became the favourite of advertisers as it was the only functional medium for any business to stay active and operate. 

Why digital marketing is the future?

The expansion of this field sector is evident from the exceptional growth online businesses (food delivery/shopping/education/pharmacy) saw during the Covid-19 pandemic. This made way for a new normal for conducting business and business/product marketing. The growth of this industry is fuelled by the fact that almost everything a customer needs today is available for shopping online and e-commerce is a great way for businesses to reduce costs and increase productivity and profits. Hence, every brand today, small or big, local or international, is focusing on conquering the digital space to expand, build and reach the right consumer base. 

This, in turn, has led to a huge demand for digital marketing professionals in India, with organizations offering handsome salary packages. In no time, the field has become one of the top choices of fresh graduates as opportunities in Digital Marketing are increasing fast. So, if you are also questioning yourself which academic route you should take after school to have a thriving and future-proof career ahead, then digital marketing can be the answer. 

Benefits of studying digital marketing in Canada?

To study digital marketing in Canada can be a great idea for you. Latest and specialized courses in digital marketing in Canada are being offered by popular Universities and Colleges aimed at skill development at the most affordable tuition fees. Numerous types of scholarships and bursaries are also available for international students, with some colleges also offering entrance scholarships to students at the time of admission. With an inexpensive cost of living, Study in Canada does not even put a hole in a middle-class man’s pocket. 

Besides, the country is home to bustling business and technology hubs that have helped make it the birthplace of many new innovations, trends and technologies in various fields. Thus, if you are also considering studying digital marketing for a career or wish to gain an extra skill set, then Canada can be the right choice for you. There are different courses in digital marketing in Canada designed for various aspirants. Let us take a look at some of the most preferred ones. 

Most popular digital marketing courses in Canada: 

1. Business Administration Diploma in Digital Marketing at Bow Valley College. 

2. Graduate Certificate in Digital Media Marketing at George Brown College. 

3. Post Graduate Diploma in Digital and Content Marketing at York University. 

4. Graduate Certificate in Marketing Management-Digital Media at Lambton College. 

5. Diploma in Advertising and Marketing Communications at Conestoga College. 

6. Post Diploma Certificate in Digital Marketing at Bow Valley College. 

The average IELTS band requirement for admission for the above programs ranges from 6.0 to 6.5, with the average tuition fee ranging from approximately CAD 10,000 to CAD 35,000 CAD annually. So, if you are ready to chase your career goals and need further assistance in finding the course that fits your requirements, then wait no more. Visit a Canam Consultants’ office today and consult our expert counsellors to make the right choice. 

Canam is a certified company in overseas education in India and Anuraj Sandhu, CEO, Canam Consultants Ltd, is a Certified RISIA member. 

For more info, call our Toll-Free No: 1800 137 8055 or reach out to us on Whatsapp at 8968300000 to book your free counselling session today. 

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