Craft Beer News: The London Beer Factory are the first brewery to launch a new 360° style of can for beer.
The new technology allows you to completely take the top off the can, and get a good sniff rather than a nose full of metal. The ring pull can completely pull the lid off of the can, turning it into a cup and doing away with washing up. Hallelujah!
London Beer Factory co-founder Sim Cotton says, “At The London Beer Factory we pride ourselves on making beer with character, that’s packed full of flavour and aroma, drinking out of a 360 means you get the best drinking experience. Cans are not only better environmentally as they are 100% recyclable but they keep the beer fresher and full of flavor.”
The new cans are the new home to some of London Beer Factory’s range including ‘Beyond the Pale’, ‘Sayers Stout’, ‘London Bohemia (pilsner)’, ‘Chelsea Blonde’ and ‘Paxton IPA’. They are all illustrated by Devon based artist Philip Harris and are available to buy on their website.
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