2023-06-20 21:08
You’ve heard this before, but it bears repeating: Gen Z is unlike any generation we’ve ever seen. These young professionals and young adults are digital natives who are full of e… Read More
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Event Trend: Unique Outdoor Venues Blog
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If you are an event planner, you know that outdoor events and festivals have been, and continue to be increasingly popular venues choices. This is why we included unique outdoor venues in our 2018 event trends. While our trend guide listed unique event venues, we are breaking them down into two sections for an in-depth look indoor and outdoor. Today’s blog is dedicated to unique outdoor venues, part one of a two-part series for unique and memorable event venues.
2023-06-15 21:15
Navigating event attendee data requires the right balance between collecting valuable information and respecting event attendee privacy. But with rapid advancements in technology and law tha… Read More
2023-06-05 21:33
The events industry is a melting pot of talent and diverse backgrounds, with event professionals bringing rich experiences and unique perspectives to the field. It’s not uncommon to fi… Read More
2023-05-18 20:35
A recently published Freeman report highlights a significant shift in the demographics of B2B event attendees. With this new generation of younger, more diverse, and more educated attendees… Read More
2023-05-09 19:17
The artificial intelligence (AI) revolution is more than a passing fad. Thanks to the increasing popularity of tools like ChatGPT and Midjourney, more organizations are saving time and money… Read More
2023-05-08 21:09
Imagine an event where the audience takes the reins, curating the perfect musical experience by making real-time requests and communicating with the band. Today, we’re thrilled to intr… Read More
2023-04-27 19:34
As event professionals, we’re constantly striving to create meaningful experiences for attendees and stakeholders while working within limited resources and a budget. In-kind sponsorsh… Read More
2023-04-24 21:06
The #EventProfs community is a strong network of event professionals who’ve come together worldwide to share their ideas and insights and seek support in the ever-evolving event indust… Read More
2023-04-21 19:59
Today’s #EventIcons guests recently launched a conference in 90 days, growing their attendance from 0 to 5,000 people. That event was a fantastic PLX conference focused on event partne… Read More
2023-04-13 20:22
Amid industry-wide event budget cuts, global inflation, and nationwide layoffs, teams across the events industry are forced to decide which things to keep, remove, or reduce in the budget. S… Read More
2023-04-04 18:44
Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator m… Read More
2023-04-03 20:46
Unlike the Metaverse, artificial intelligence (AI) is progressing rapidly. Will and Brandt published the ChatGPT, DALL-E, and Other AI Tools You Need to Know at the end of February 2023. Aft… Read More
2023-03-24 19:47
The pandemic put a strain on everyone in the events industry, and it’s pushed some of our longest-serving professionals into other careers or even retirement, leaving a vacuum for othe… Read More
2023-03-21 19:45
Corporate events like conferences, workshops, and seminars communicate important information, but who says they have to be stuffy and boring? A bit of fun never hurt anyone. In fact, fun exp… Read More
2023-03-16 20:36
In 2020, the COVID-19 pandemic devastated events across the globe. Almost three years later, the United States is finally making a widespread comeback, events included. Still, it’s not… Read More
2023-03-06 22:13
In 2022, the United States saw 1,774 data breaches. And while 1,774 might not sound jaw-dropping, those breaches impacted an estimated 422,143,312 people. Cybersecurity for event planners is… Read More
2023-03-02 22:19
As event professionals, we often reflect on our past experiences and wonder what we could have done differently. Hindsight is 20/20, and it’s natural to have moments of regret or wish… Read More
2023-02-28 21:26
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you t… Read More
2023-02-20 21:14
Artificial intelligence (AI) tools have dominated the headlines lately. And tools like ChatGPT, Midjourney, and DALL-E have artists and writers sounding alarms about job security. So, what d… Read More
2023-02-16 22:23
In recent years, “cannabis” and “marijuana” have been hot topics of interest for event professionals. And with the increasing legalization of the psychoactive drug, c… Read More
2023-02-14 17:46
2022 is in the books, folks. 2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). So, what can we expect in the new year? Event planner… Read More
2023-02-06 21:17
As we continue to transition out of the pandemic and into 2023, the effects of economic downturn, layoffs, and budget cuts are felt across the tech industry. And with record-breaking inflati… Read More
2023-02-02 22:53
Event goals are what you aim to achieve before, during, and after your event, and they impact almost everything event professionals do. So what happens when you crush your goals? Well, Ana A… Read More
2023-01-27 22:04
Ashley Lawson is a big name in the travel meetings and incentives industry. Recently featured on the SITE Global and IMEX Instagram accounts, she’s also been featured closer to home. I… Read More
2023-01-24 21:53
ticketDo you need to boost attendance and revenue at your events this year? Sometimes event planners need extra firepower to boost their events, and the proper pricing strategies can h… Read More
2023-01-23 22:17
As event professionals, we’re always looking to explore new methods, techniques, and technologies to make each event better than the last. Virtual reality (VR) is a topic we often disc… Read More
2023-01-19 22:22
As an event professional, you likely rely on some degree of creativity and inspiration to design events, drive innovation, and make your mark on the attendee experience. But when the creativ… Read More
2023-01-10 22:34
It’s no secret that inflation is out of control. As of November 30, 2022, inflation in the U.S. clocked in at 7.11% — and consumers are feeling the pinch at the grocery store, ga… Read More
2023-01-09 21:54
Event management software can potentially make an event planner’s job more efficient. But when the right software doesn’t exist, planners are left to fend for themselves, often l… Read More
2023-01-06 21:24
Throughout 2022, we discussed how event professionals could talk business and engage with the C-suite. We also talked about trends we witnessed and expected to see in 2023. That’s why… Read More
2023-01-05 22:48
Event gamification kind of sucks right now, but it doesn’t have to. Event organizers turn to gamification to try and drive engagement and rally excitement around an event. But more oft… Read More
2022-12-20 21:12
The holiday parties are upon us, but colder weather means that COVID-19 is on the rise. Many companies may opt to exercise caution and consider pivoting to virtual and hybrid events. Some mi… Read More
2022-12-19 22:22
Event translation and transcription are a segment that’s been on the rise in recent years. Will and Brandt discussed the increase of booths for these services at IMEX Frankfurt and IME… Read More
2022-12-15 22:29
Event professionals can start their career paths in almost any job or industry. This is something the Brew Crew knows well, as today’s hosts share a combined 82 years of industry exper… Read More
2022-12-13 21:16
Whether you opt for an in-person or hybrid event, you need the right venue to create a truly captivating experience. Newbie event planners will often pick a venue, negotiate a deal with them… Read More
2022-12-06 21:56
When it comes to virtual and hybrid events, some people think, “Eh, let’s just host the event on Zoom and call it a day.” After all, platforms like Zoom are affordable and… Read More
2022-12-05 20:51
We’re doing things a bit differently on this episode of the Event Tech podcast. Rather than covering a “new topic,” we’re checking in with you, our listeners, and rea… Read More
2022-12-01 21:54
Our conversation today comes from a question sent in by one of our listeners named Genesis. She asked, “Why do event marketers receive more credit and respect than event planners?&rdqu&hell…Read More
2022-11-29 22:10
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the… Read More
2022-11-23 20:02
Events are an investment, and you need a strategy to get results. Your event strategy is the game plan for how you will get a return on this event. Whether it’s more leads or a boost i… Read More
2022-11-21 21:25
According to Forbes, in-person events increased by 255% from the 4th quarter of 2021 to the second quarter of 2022. Still, as we move into 2023, more and more companies announce layoffs, spe… Read More
2022-11-18 21:42
Attendee arrival has changed in recent years. Before the pandemic, attendees would have booked hotels and made transportation arrangements in the days or weeks leading up to the event. With… Read More
2022-11-15 21:13
After a nearly two-year hiatus due to COVID-19, the events industry returned in all its glory this year. But just when we thought we had overcome the most difficult hurdles both as humans an… Read More
2022-11-10 20:42
Events are not exclusive to any industry, business, or group of people. Every year, from sports and weddings to big banks and marketing agencies, all kinds of people have events. As event pr… Read More
2022-11-08 21:33
You’re gearing up to plan your next event, but you already feel overwhelmed between finding a venue, planning your A/V, and picking the perfect caterer. You need a little help, and tha… Read More
2022-11-07 21:00
IMEX is one of the most significant events for the events industry, not just in the States but globally. And after a long few years, a massive return to in-person events in 2022, and a loomi… Read More
2022-11-04 17:31
The events industry is on the cusp of change. As we exit the pandemic era, companies are looking to understand how they can drive event-led growth and how events can, in turn, drive growth f… Read More
2022-11-01 21:28
As an event planner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it&rsquo&hell…Read More
2022-10-31 20:05
A lot has changed about the world in recent years. It’s not always helpful to ruminate on what we should have done, but today Will and Brandt do precisely that. In this episode of the… Read More
2022-10-27 20:16
The world is in transition, and event industry professionals are asking questions. Does event size matter? Many events are seeing the fall of pandemic safety regulations. Does this mean larg… Read More
2022-10-25 20:37
You’re in the throes of planning your biggest bash of the year. It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t ov… Read More
2022-10-18 20:30
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the… Read More
2022-10-11 22:02
Planning an event takes a lot of time, but you know that the financial side of it can get expensive fast. You can recoup your costs by charging attendees, but there’s a limit to what p… Read More
2022-10-04 21:51
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As an event planner, you… Read More
2022-10-03 19:30
As layoffs continue to make headlines across industries, the events industry is also bracing itself for an economic downturn. More and more companies in the events industry announce layoffs… Read More
2022-09-29 20:21
Event planners and organizers are always considering how to push the envelope of event design. But with progress comes risk, the risk of failure. C2 Montreal is an event known for pushing th… Read More
2022-09-27 22:10
You’ve made an effort to establish a community around your big annual event — way to go! But the hard work isn’t over just yet. At this point, you need to master the art of… Read More
2022-09-22 21:00
In 2019, the events industry had a $1,135.4 Billion valuation, making the events industry well positioned to make an economic impact should planners support social movements like boycotts. B… Read More
2022-09-19 20:35
With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. With so… Read More
2022-09-15 20:38
This year, a Marriott data breach has made headlines again. It’s 2022, and the world is no stranger to poor data protection. Every year, the events industry and event professionals han… Read More
2022-09-14 21:19
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the mo… Read More
2022-09-12 21:32
Creativity is part of what makes you an event superstar. But it can be hard to get creative when you’re worried about budget approvals and other logistics. That’s why many event… Read More
2022-09-09 19:42
On the last episode of #EventIcons, Erica Bishaf said, “A lot of organizations put about 60 – 80% of financial risk into one live event.” Unsurprisingly, companies are heav… Read More
2022-09-08 19:37
Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. Today… Read More
2022-09-07 19:47
Sustainability is a hot-button issue for consumers around the globe. There was a 71% increase in online searches for sustainable goods — plus, public concern for the environment has gr… Read More
2022-09-02 20:10
Community is the hot new buzzword in the events industry, and for a good reason. The ROI of building a community is staggeringly high. A thriving and engaged community can grow your revenue… Read More
2022-09-01 19:45
The event venue is where attendees eat, drink, network, and engage with your content. In short, it’s where the magic happens.
But 40% of events are expected to be virtual this ye… Read More
2022-08-29 20:14
Building an online community can take years of hard work. That’s why Endless Events’ very own Will Curran and Kyle Kosinski created the #EventProfs community. They’re on a… Read More
2022-08-25 20:35
So, you’re planning a big event for your company — kudos to you! Event planning isn’t for the faint of heart; you certainly have a lot on your plate. Not only do you need t… Read More
2022-08-22 19:15
Augmented Reality (AR) has the potential to revolutionize how we live our lives, but are we there yet? Will and Brandt are excited to see just how revolutionary AR will be for events.
In t… Read More
2022-08-18 20:30
The great resignation has made waves across corporate America as people leave their jobs at unprecedented rates. Low pay, lack of opportunity for advancement, disrespect, and lack of flexibi… Read More
2022-08-08 22:07
Event chatbots are becoming increasingly common in the event industry. While chatbots are helpful when engaging communities during events, they can also be an excellent tool i… Read More
2022-08-04 21:26
In April, we talked about a recession on the horizon. As the horizon approaches, Will and Nick find that many event professionals are running on fumes. Today, the discussion is all… Read More
2022-08-03 21:25
Thanks to the global pandemic, we have seen an upward trend in many companies, celebrities & even family members trying to live stream since 2019. According to Upcomer, the online l… Read More
2022-07-26 20:56
Fresh off the plane, Brandt Krueger returns to us from the IMEX Frankfurt 2022 event in Germany. Unfortunately, Will wasn’t in attendance this year. That’s why, in today’s… Read More
2022-07-22 18:12
Like the software industry, the event management industry has tech stacks. An event tech stack consists of all the technology that helps an event run efficiently. Event planners often forget… Read More
2022-07-14 21:18
The event management industry lacks robust software designed for the unique needs of the event management industry. Many event planners rely on tools not made for the industry and attem… Read More
2022-07-07 14:55
The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on event platfo… Read More
2022-07-05 13:49
Endless Events has recently celebrated its 15th birthday and we’ve decided to mark the occasion by hosting a very special #EventIcons episode in which our listeners could ask us any qu… Read More
2022-06-29 17:08
Pricing transparency in event technology companies is lacking, to say the least. Many event platforms offer no pricing structures at all while others only give ballpark estimates. As a recen… Read More
2022-06-23 17:19
Technology is advancing at a rapid speed. We all use all kinds of gadgets, software, and hardware products to manage our personal lives. Today, the Event Brew tackles the relationship betwee… Read More
2022-06-22 14:00
Conference breakout sessions are a staple at every conference because they boost audience engagement and have the potential to make events truly unforgettable. They can make or break your ev… Read More
2022-06-15 22:00
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. And experience is in high demand. According to Eventbrite’s researc… Read More
2022-06-13 17:32
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. For each o… Read More
2022-06-13 13:03
In-person events are back and they’re smaller and more local than ever. In 2022, they will keep moving out of impersonal hotel ballrooms to more unique venues. One of the biggest event… Read More
2022-06-10 14:00
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjust… Read More
2022-06-09 13:41
In-person events might be back, but some things in the events industry are not going back to how things used to be before the pandemic. Take online supplier relationships, for example. It&rs&hell…Read More
2022-06-01 14:00
In today’s Whiteboard Wednesday, we tackle the question: What is an event chatbot? Chatbots and digital assistants have become our trusted companions at home and at work. They hel… Read More
2022-05-31 16:10
Between the brain drain in the events industry and labor shortages, the event technology labor has transformed dramatically. And not for the better: event planners are finding it increasingl… Read More
2022-05-26 13:34
While the metaverse is not a fully-fledged event trend just yet, there is no denying that metaverse events will become increasingly more popular in the years to come. They might not be the o… Read More
2022-05-25 15:00
After two years of uncertainty and restrictions, corporate event planning is back in its upgraded, more engaging version. Corporate events are crucial for companies’ success as they co… Read More
2022-05-20 11:45
Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtual events, hybrid events are complex, versat… Read More
2022-05-16 13:28
In this week’s Event Tech Podcast episode, Will and Brandt discuss Peloton because, as it turns out, their workouts make for a great hybrid event case study. They claim that event plan… Read More
2022-05-13 19:00
The events industry is exciting, ever-changing, and sociable. It is teeming with various career opportunities. Being an event planner, event manager, or event marketer is a difficult job tha… Read More
2022-05-12 13:54
As things currently stand in the events industry, we’re planning events in 2022 as if the COVID-19 pandemic never existed. The mask mandates are gone and COVID compliance talk has all… Read More
2022-05-11 13:00
One of the best ways to build trust and strong relationships with your audience is to have a great social media presence. Engagement is crucial: the more you engage your audience on social m… Read More
2022-05-05 14:00
Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of even… Read More
2022-05-02 16:25
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. And as we embrace event technology as the base of our events, they’re… Read More
2022-04-28 12:00
The whole world is talking about it, including the Brew Crew: inflation and recession are on the horizon – yet again. In certain industries, it has fully arrived. But since the events… Read More
2022-04-27 16:34
Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazi… Read More
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