Are you experiencing slow down in your website engagement? If yes then you are here at right page of internet.
People keep on asking me about the tricks of engaging users on their website; hence I decided to pen it down all the tips and tricks that will help you in reducing the bounce rate of website and simultaneously in attracting new users.
It is observed that as soon as you start to focus on engaging the users on your website, you are capable of delivering better user experience along with increased website traffic.
The content of the page is the most important factor of on-page SEO. The content of a page is what makes it commendable of a search result position. The content of the page is readable by the users, hence it is said to be significant to the search engine. Therefore, it is significant to create high-quality content. The good content in the view of SEO is the one, which fulfills both the demand of the users as well as it must be able to link.
As I told you in the first point that content is the key factor to attract Visitors, attain new customers, and decrease bounce rate of website. Content of a website could be a blog post or case study or video, which should not only be unique but also be interactive.
- Always keep in mind to create a content that is dedicated to your professional audience.
- Keep refreshing your old content with new stats, design, and content.
- Content should be easy to read in order to make it interactive.
- Try to entertain your audience by including images, quizzes, polls / surveys and videos in your content. Furthermore, to interact with audience, you can invite them to fill feedback forms or use live chat and email.
- From the perspective of SEO, the good content must be linkable. The search engines will not be able to position the website or the web page on top unless the people or the users cannot link to it. Hence, the content will not drive the traffic towards the targeted website.
3.Fast loading web pages
In order to generate more user interactions, you must make a note of maintaining your media files on a content delivery network so that your website gets loaded quickly. You must grab the services of best hosting company for your website.
SEO Friendly websites are fast loading websites and this is the reason everyone wants to have SEO friendly website in today’s world as no one is interested in opening slow loading website.
4.Well formatted URLs
You must always be generous with the Internal Linking or Permanent links. Internal linking will not only help you from SEO perspective but will also help you in bringing traffic to your website. With the regular use of internal linking you help your visitors in navigating your website effortlessly. Internal linking and URL should be well formatted and specific. When I say it should be unambiguous then it means that if you are asking your visitors to visit some page or article then you must always direct them to relevant page without breaking their trust.
5.Mobile friendly design
However, nowadays all of the word press themes are mobile friendly. You must know the significance of mobile-friendly design of website. About 80 percent of the visitors might be visiting your website through mobile and if your website is not dedicated to mobile then you may lose your visitors. If you want to freeze your users on your website then this is best option to go with.
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Having an effective heading to your content is a good idea to engage your users. Heading of an article or piece of information must compel users to read it. Try to keep headings short and attractive. While publishing the content on website apply the thumb rule of making the heading font big and color full.
Never try to cheat your visitors by giving attractive headings to an irrelevant article. Heading should always be related to content.
7.Easy to explain with Bullet points / Color
If you want to put in show a long article then you must shake hands with Bullet Points. Without bullet points your matter seems to be boring. Bullet points make reading easy for visitors.
Another way to define important information is by coloring. You can put in important information in some color background or text color so that it easily catches the eyes of readers. While defining the bullet points, do not forget to insert keywords or services.
The study of Cisco has proven that videos will be responsible for bringing in more than 69 percent of consumer internet traffic by the year 2017. It has also proven a fact that YouTube gets more than one billion unique visitors every month.
The fact of visitors being attracted by the interactive images and videos is proven by the researchers. You must try to include more interactive images in addition to slides and GIFs. If you are offering discount on your services or some tempting deals then you must always flaunt them with the help of images.
All the above approaches if practiced with consistency will definitely help you in freezing visitors on your website. Slowly and steadily you will be noticing that large number of people are attracted and engaged on your website.
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