Second-hand cars are always sold by negotiating the price. In a world where the carmakers offer car models with a several engine versions and with a choice of countless additional extras, it’s really to determine the actual value of a vehicle. Consequently if there is no the only and the correct price, each seller has a wide range of tools how to increase the value in eyes of a buyer.
Remove modification elements
Stickers, advertising slogans, or extra spoilers may reduce the portion of people who will find your car worth to look at. At most cases, these improvements have a negative first impression because people have different tastes, especially when it comes to car modification elements. Typically a car with exterior and interior appearance close to which it had when it left the factory will be worth to a buyer more than a modified version.
Clean, wash and vacuum
Many salesmen confirm the fact that people buy with eyes (most often it’s an emotional decision, rather than a logical one), so it is not surprising that a good looking product will attract more attention. So, don’t be lazy and thoroughly vacuum and wash your car from both the inside and the outside. In such way, the potential buyer will instantly see that you take a good care of your property. Such a positive influence on the buyer can make his pockets deeper and your wallet heavier. But don’t exaggerate too strong smell of freshness or too clean interior may create suspicion that you have something to hide.
Replace the worn out interior elements
Buyers often use a cars mileage as a benchmark to assess the condition of the cabin. In the used car market for many products there have been manipulations with the odometer information (decreasing the actual mileage) with an aim to make the car more valuable, so people pay attention to the other items in the cabin, for instance, check out how fresh the car pedals look or in what condition is the gear lever and so on. If these items are in poor condition, it’s not a good sign – potential buyers most likely will search for alternatives. Most of the interior elements don’t cost much, so if you want to sell your car for a decent price and fast, change them before showing off your car to the customers.
Perform minor repairs, visit auto painters or dent removers
If the buyer finds a single fault in a car, he’ll question everything and will be full of suspicion. So, it’s better to do all the small repair works before even a single customer comes to see your car. Selling a perfect car will always be much faster and beneficial than trying to negotiate a price for one with some defects. Moreover, the buyer will also have a feeling that he is about to get a safe car, which won’t have any problems on the road in the nearest future. This sense of security may also be strengthened by the evidence that recently there has been an oil change and filter replacement. This way, the buyer gets a deal – pay up and enjoy the ride. The same holds true with body damage – scratches, dent, ding, hail damage etc. Fix them at a local dent repair service or, if they can’t help, pay a visit to a car painter.
What are the benefits to mention in the ad
When preparing an ad to sell your beloved car, it’s worth to mention all of the benefits the buyer is about to get when deciding in favor of your item. Buyers are usually interested in a car which hasn’t been involved in a traffic accident and that this information can be verified with the VIN number. Buyers often want to buy a car from its first owner. The advertisement should also include all information about the cars extras and equipment. Sometimes, even small stuff may draw attention or help a hesitant customer to make a decision in favor of your car. If there’s a lot of room for you to express yourself, it’s worth to include some tests, reviews (niche specific websites, auto forums, magazines etc) on your vehicles model found on the internet. Maybe some of the positive conclusions will show this is a perfect fit for the buyer.
In order to properly sell a car, make sure that all documents are prepared. Timely prepare technical passport, service and maintenance book, and bills for repair and maintenance works if possible. Many buyers doubt about the records in service and maintenance book, so bills will be an excellent proof to support the entries.
Check out the competition
Before you lay out the sales ad on the internet, it’s worth to spend some time to check out the price of your cars model other owners are willing to receive. Knowing the car market will give you an age in both cases – whether you are willing to sell your car on your own or through a wheeler dealer. It’s easier to explain to the buyer why the price is exactly as it is, not more or less, and negotiate it if necessary.
Choose a better time
If selling your car is not an urgency, perhaps it’s better to wait for a better time. To illustrate, roadsters, cabriolets and sports coupes will be in higher demand in the spring and summer month, while a demand for the large SUVs and other 4×4 vehicles will rise right before the winter. This better time concept should also be seen from other perspective – a car with a fresh technical inspection will have a higher value than a one for which it ends in a few days.
If we carefully approach to the preparation of the sales process, it will be beneficial for both the seller and the buyer. After all, one day you might be selling your car, but the next day – looking for a car to buy.
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