Global commerce is constantly expanding and people increasingly do Business with individuals and companies from other countries. Expanding your horizons and increasing the scope of your business can be beneficial to find new customers and markets. At the same time, communicating across cultures can be challenging. When people speak different languages and have different customs and values, it's easy for misunderstandings to occur. Even if your prospects speak English, they may be coming to the table with beliefs and expectations quite different from your own. Fortunately, Cultural differences are not insurmountable if you're willing to make an effort. Here are some guidelines to help you overcome Cultural Barriers.