The report titled “Global Kiteboarding Equipment Market by Equipments (Kite Boards, Accessories, Kites & Protective Gear), by Region (Americas, Europe, APAC & MEA), by New & Existing Demand, by Distribution Channel (Company Stores and Specialty Stores, Online, Hypermarkets and Others) and by Equipment Price-Outlook to 2022” by Ken Research suggests that increase in rental facilities by the manufacturers and rise in tourism would continue to aid the global kiteboarding equipment market.
Rising interest in the rafting sport by recreational tourists and sports enthusiasts worldwide and rise in marketing initiatives taken by various entities in the value chain especially rafting camps & tourism boards across the globe have been regarded as the key drivers of growth in the global market during the year 2012-2017
The market displayed a moderate growth at a CAGR of ~% in terms of consumer expenditure. The major factors that have supported growth in the market are growing popularity and adoption of the sport as a recreational activity, rising number of water sports facilities across the globe, an increased demand for eco-friendly kiteboarding equipments, growing investment on associated infrastructure and others. Americas dominated the market in terms of consumer expenditure followed by Europe, APAC and MEA during the year 2012-2017. The Americas is popular for its well-established water sports infrastructure and active consumer group which makes it the best region for water sporting activities. Millennial and teenagers are the key customer set for water sports in the region. In Americas, the US is regarded as the best destinations for kiteboarding due to the abundance of water bodies like oceans, lakes, rivers, lagoons and various flood plains in the region. Kiteboards are the most sold kiteboarding equipment in terms of consumer expenditure during the year 2012-2017. The market houses substantial numbers of suppliers and manufacturers who together comes up with competitive products in the market. Some of the major players in the kiteboarding equipment market include Cabrinha, Naish International, North Kiteboarding and others. APAC region also witnessed growth in demand for Kiteboarding equipments with an increase in both consumption and production especially in Australia, Taiwan, Indonesia, Vietnam and Japan. Middle East and Africa has accounted for the lowest share in the Kiteboarding equipment market in 2017
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Ankur Gupta, Head Marketing & Communications
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