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Welcome to the Point It Search Marketing Blog! Point Its focus and the focus of this blog will be Paid Search, SEO and Analytics.
The Death Of Facebook Advertising
2018-01-12 22:29
Was that headline too dramatic? Probably, but it’s the conclusion you would have come to if you’ve read more than one write up about the Facebook announcement regarding the news… Read More
2017-08-24 23:01
Those of us that have dabbled in managing shopping campaigns know that one of the most frustrating things is having disapproved products due to feed issues. And sometimes, you don’t ha… Read More
2017-07-31 19:10
One of our goals for 2017 was to grow our agency, not just financially, but operationally too. In January, Maddie Cary, our Director of Paid Search, came up with the idea of having a Shark T… Read More
2017-07-25 19:41
Search marketing seems to be shifting from complexity to simplification.  A few years ago, the best practice was to build out campaigns very granularly, customize ad copy and separate o… Read More

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