Health is important. So is your commercial! Make sure that your target audience’s needs are met by following these great guidelines for healthcare scripts.
For Clients Looking for Voice Over Script Examples for Healthcare Commercials
The scripts include specifications like voice age, gender, target market, artistic direction, accent, etc., much like voice over job postings on Voices.com. So, if you’re looking for a voice actor, the next time you post a job on Voices.com, you’ll have an idea of how to format your job posting in order to get the best auditions back. This formatting helps voice actors to better understand the vision you have for your project, and bring it to life in their read.
For Voice Actors Looking for Voice Over Practice Scripts
Feel free to use these scripts for practice reads! Keep in mind when auditioning for jobs, it is recommended to only provide a small portion of the read in your demo. For example, 5 to 7-second read of a 15-second script will suffice for your audition demo.
Healthcare Voice Over Script Example 1: Vita-fun Children’s Vitamins
| Client: | Vita-fun Children’s Vitamins |
| Voice Age: | Young Adult |
| Gender: | Male or Female |
| Job Description: | Vita-fun Children’s Vitamins are gummy snack vitamins that appeal to parents who have difficulty giving their kids vitamins, or difficulty getting them to eat nutrient-rich foods. This gummy snack vitamin is of interest to the busy parents who had children a little bit later in life. Statistics show that overall, couples are having children in their late 20s to early 30s now. That’s also when these couples are in the hard-working phase of building their careers. They’re busy and want to spend what little free time they have playing with their kids, not fighting with them about a ‘yucky’ dinner. Vita-fun makes their lives just a little bit easier! |
| Artistic Direction: | We need a mom or dad style of voice who sounds like they’re in their early 30s. They’re lighthearted about the struggle of feeding picky eaters, but serious about wanting to make sure their kiddos are getting the nutrients they need to stay healthy. The project is for an internet video ad. The voice actor will bring the scene to life with a conversational pace and a witty sense of humor. |
| Category: | Internet Video Ad |
| Industry: | Healthcare |
| Style: | Conversational, Easy Going |
| Language: | English (North American) |
| Accent: | US Mid-Atlantic |
| Word Count: | 86 words |
30-Second Healthcare Voice Over Script Sample:
These kids are the pickiest eaters! I’m worried my little ones aren’t getting the vitamins in their diet that they need. I sometimes get away with hiding the occasional carrot in a casserole that they’ll actually eat, but that doesn’t happen often enough.
My doctor recommended Vita-fun Children’s Vitamins. They’re gummy and delicious, and my kids just love them! Now they get a snack and I get the reassurance that they’re full of the vitamins they need!
Now, if only adult vitamins were this delicious!
Healthcare Voice Over Script Example 2: Expectrahap Antidepressant Alternative
| Client: | Expectrahap Antidepressant Alternative |
| Voice Age: | Middle Age |
| Gender: | Male or Female |
| Job Description: | Expectrahap is a newly discovered antidepressant with unique properties that stimulate the brain’s neurotransmitters more gently than the typical antidepressant. This alternative appeals to people who struggle with chronic depression and have tried many medications to battle their illness, but have either been met with limited success or have experienced difficult side effects. We offer hope to people who no longer believe it exists, with a new alternative that takes a gentler approach to balancing the brain’s chemicals. |
| Artistic Direction: | This one-minute read will be accompanied by b-roll film of each scenario depicted in the script. The right voice for this project is one of pure compassion, free of any hint of pity. Viewers should feel like they’ve been introduced to a newfound chance at happiness, rather than a new medication. The selected voice talent will help the viewer feel as if they’re empowered to explore a new alternative, rather than feeling like they’ve taken a suggestion from a stranger. |
| Category: | Television Commercial |
| Industry: | Healthcare |
| Style: | Reassuring, Persuasive |
| Language: | English (North American) |
| Accent: | US Mid-Atlantic |
| Word Count: | 177 words |
1-Minute Healthcare Voice Over Script Sample:
When the mornings seem dark even when the sun is shining. When your bed and the pitch black of your room offer more comfort than a loved one’s embrace. When you feel that your soul is tired even in the happiest of moments.
If you’ve struggled with depression before. If you’ve tried other medications and nothing seems to help. Now there’s Expectra-hap: An approved antidepressant alternative, to most common antidepressants.
Independent studies have shown that Expectra-hap’s unique properties stimulate the brain’s neurotransmitters more gently than the typical antidepressant. Several study participants reporting relief of depression symptoms within as little as two weeks.
You deserve to feel the sunshine, to feel present in the moment, to have energy – to be yourself again. You deserve an antidepressant alternative when nothing else has worked.
[to be spoken at a quicker pace]
Though users of this medication experience less side effects than with other common antidepressants, side effects may still include dry mouth, blurry vision, itchiness, temporary confusion, temporary euphoria, and temporary increase in anxiety while the body normalizes the medication.
Healthcare Voice Over Script Example 3: Nocturnal Rest All Natural Sleep Aid
| Client: | Nocturnal Rest All Natural Sleep Aid |
| Voice Age: | Young Adult |
| Gender: | Male or Female |
| Job Description: | Our all-natural sleep aid is a mix of non-harmful, naturally sourced sleep aids like melatonin, chamomile, lavender, etc. Our brand is witty and approachable. We appeal most to the insomniac who isn’t into chemical sleeping pills or prescription medications. |
| Artistic Direction: | There are three 15-second radio spots that will be played across the United States. The right voice for this campaign has a full, down-to-earth voice, who will engage with the target audience in a witty manner over an insomniac’s nightly struggle. They’ll use a bold tone without sounding exaggerated. |
| Category: | Internet Video Ad |
| Industry: | Healthcare |
| Style: | Witty, Casual |
| Language: | English (North American) |
| Accent: | US Mid-Atlantic |
| Word Count: | 52 words, 40 words, and 51 words respectively. |
15-Second Healthcare Voice Over Script Sample:
Do you see one am, two a.m., three a.m., or even four a.m. every morning? Not because you’re pouring over your life’s work, or because you’re the world’s most exuberant early bird… but but because you just haven’t fallen asleep yet?
Put your insomnia to bed with Nocturnal Rest All-Natural Sleep Aid.
15-Second Healthcare Voice Over Script Sample:
Do you have all the late night infomercials memorized? But not because you’re obsessed with ‘acting now to double your order,’ but because you just haven’t fallen asleep yet?
Put your insomnia to bed with Nocturnal Rest All-Natural Sleep Aid.
15-Second Healthcare Voice Over Script Sample:
Does your step counter show you’ve made it halfway to your step goal for the day before 7 a.m.? Not because you’re the ‘get up and run five miles before work’ type, but because you just haven’t fallen asleep yet?
Put your insomnia to bed with Nocturnal Rest All-Natural Sleep Aid.
Want to review sample scripts in other industries? Check out this list of blog posts:
Telephone and IVR Sample Scripts
Real Estate Sample Scripts
Retail Sample Scripts
Travel Sample Scripts
The post Health Care Commercial Sample Script appeared first on Voices.com Blog.
This post first appeared on Voice Acting Blog For Voice Actors | Vox Daily, please read the originial post: here
