The healthiest approach in life is often to focus our energy on the things within our control. Finding a balance between perseverance and self-care is important. It’s… Read More

Cognitive reasoning is a 24X7 processing of our mind; we use reasoning to clarify why we took certain decisions, why we said things to someone, why we met someone, why we did… Read More

Experiential learning creates environments in which the learner can apply existing knowledge while developing new knowledge and skills in a practical context. Experiential learning must… Read More

Content marketing is the practice of creating and sharing useful online content like blog posts, YouTube reels, vlog, guides, and videos to attract and engage customers. Traditional adve… Read More

Geopolitics is the study of how a country’s geography inclusive of location, terrain, land size, climate, soil and raw materials affect its foreign, economic, military policy and p… Read More

Human body has no way to store water and needs fresh supplies to function better. The best source of fluids is fresh tap water. From children to aged people need different amounts of flu… Read More

There are finfluencers (financial influencers) who influence people on social media platforms about which mutual fund to invest in, which stocks to buy, which IPO to buy, what’s th… Read More

Regenerative tourism is about positive mentality of tourists, prioritizing support to the local ​communities to boost their livelihood and ​ensuring their economic and s… Read More

Trait theory in psychology rests on the idea that people differ from one another based on the strength and intensity of basic trait dimensions. They purchase goods and services base… Read More

India is making serious efforts to make the circular economy a major tool for urban development. The circular economic system uses resources again and again, multiple times. Prime Minist… Read More

A music genre is a standard category that finds some pieces of music as belonging to a shared tradition or set of conventions. Genre is to be distinguished from … Read More

Abstract The Neo-Freudian Theory highlights the influence of culture on personality. Cultural norms and values shape our beliefs and attitudes, which, in turn, influences consumer be… Read More

We visited Vietnam’s Ho Chi Minh City also known as Saigon in May 2024. Ho Chi Minh is most notably known for its importance during the Vietnam war. However, there is so much… Read More

MBA is a practical course. The business managers are hired by organizations to solve problems.  Pointing problem is easier, but what after you find a problem? You are expected to fi… Read More

Shock advertising which is also called ‘shockvertising’ is a type of advertising that is used intentionally, rather than by mistake.  These ads are startling and often they… Read More

The Indian Meteorological Department (IMD) on Friday, 26th April 2024 said that 2024 could be the hottest year on record and can surpass 2023, which was marked as the warmest year o… Read More

Hybrid workplace model The hybrid workplace model combines remote workers who are working from far off places to be specific from their homes with people working from the workplace… Read More

Time is an asset Jim Rohn, one of the pioneers of personal development once said: “Time is our most valuable asset, yet we tend to waste it, kill it and spend it rather than invest… Read More

Nostalgia Marketing Strategy  is Trending Retro brands also called nostalgic brands help the consumers to connect emotionally with them. Nostalgic branding involves incorporating ele… Read More

Gift city Under its Smart Cities Mission, Indian Government wants to create cities that are technologically equipped and have energy-efficient buildings. An energy efficient building … Read More

India has become an outsourcing hub in the world Outsourcing is the business practice of contracting with a party outside a company to perform services or create goods that usually w… Read More

Song ‘pal pal dil ke paas’ from film Blackmail  In 2009, archaeologists excavating a cave in southern Germany discovered a flute carved from a vulture’s wing bone… Read More

Mohammed Rafi could sing a ghazal, bhajan, a whacky composition, romantic song, soulful song effortlessly. He had a distinctive ability to adapt his voice with the screenplay and charac… Read More

The science of Psephology I attended a lecture by Dr. Uday Nirgudkar at Founder’s Day of Maratha Mandir on 4th March 2024. Nirgudkar is the Group Editor of Marathi News Channel Lok… Read More

Lata Mangeshkar rehearsing “Oh sajana barkha” song with Salil Chowdhary Indian cinema legend Salil Chowdhary was a multifaceted artist. He was a musician, a lyricist, a poet… Read More

The science of Dermatoglyphics In 1880, Henry Faulds, a Scottish surgeon in a Tokyo hospital, published his first paper on the usefulness of fingerprints for identification and propo… Read More

Public Display of Affection (PDA) A public display of affection (PDA) is an act of intimacy between a couple that which they display openly. Hugging, kissing, or holding your partner… Read More

Joseph Stalin Machiavellianism as a personality attribute comes from the Italian philosopher Niccolò Machiavelli. In 1970, psychologists Richard Christie and Florence Gei… Read More

The Invisible Hand in Market Economy Adam Smith is one of the most famous Economist and Philosopher. He was Scottish by origin. He is famous for his book “The Wealth of Nations&rdqu… Read More

What is the Future of BRICS Currency? The BRICS alliance, initially formed in 2006 by Brazil, Russia, India, China, and South Africa, has experienced a transformative expansion in 2024. T… Read More

Favourite spot in your house We all love one spot in our house which gives us solace after the hustle-bustle of the day. In this place we can be truly ourselves, without bothering about h… Read More

Clint Eastwood in A  Fistful of dollars (1964) Making a movie requires several different ingredients. First is an exciting and engaging plot.  The plot requires suitable and ins… Read More

A Pod at Mumbai Central Station IRCTC has presented a novel and special idea in Hospitality Services for the travellers.  Its first ever Pod Hotel used as Retiring Rooms is set up at… Read More

Vote on Account In the current year 2024, India will host its 18th Lok Sabha election. Although the exact date of the election has not yet been announced, it is estimated that the General… Read More

Polyglot I am a great fan of PV Narasimha Rao who is known as the ‘Father of Indian Economic Reforms’. He served as the 10th Prime Minister of India from 1991 to 199… Read More

Ram Mandir tableau gracing the 75th Republic Day of India Prime Minister Narendra Modi inaugurated a gigantic new temple in the Indian city of Ayodhya on Monday, 22nd January 2024 by conc… Read More

Ram Lalla Temple Model Ayodhya is a city situated on the banks of the Sharayu River in the Indian state of Uttar Pradesh which has been transformed significantly. From the new M… Read More

Scene from the movie ‘jab we met’ Often people come into your life, and you know right away that they were meant to be there. They are meant to serve some sort of purpose, to… Read More

Butterfly Effect The butterfly effect in economics refers to the compounding effect of small changes in surrounding. The changes are so small that it is almost impossible to make acc… Read More

Trust is the base of survivalAs a human, we build so many relations in our life. The base of all relationships is trust. To trust means to bank on another person because you feel safe with h… Read More

What are the 4 Ps of Tourism Industry One of my PhD students is working on her thesis titled “Marketing Strategies for Tourism Industry;’’ the University practices progre… Read More

Role of Colour Psychology in our Life   Colour psychology refers to the usage of four base colours according to the European colour system. In addition to black and white as the neut… Read More

Being alone I know many people who like to work alone. In fact, even I like to work alone. Working independently gives you more time to focus and genuinely focus on issues. It helps you… Read More

Giver or Taker Takers are self-centred, cunning to the core. Their entire focus is on how to take things, benefits form others. Takers put their own interests ahead of others’ needs… Read More

What is the garden leave policy in HR? In wake of the Hindenburg Report that caused a roller-coaster ride for the shares of listed entities of Adani Group, the group head of investor rel… Read More

Laws to guide your life Murphy’s Law It is an adage that says that “Anything that you fear, the more it will happen”. Murphy’s Law highlights into our… Read More

Let Go of Control There is no religion in the world which does not highlight the need of surrender to God as the first and the foremost commitment. Surrender is the simplest path to resc… Read More

Book Cover of Understanding Strategic Management Prof. Dr. Vidya Hattangadi’s book titled “Understanding Strategic Management Theory and Practice” was released in Septem… Read More

The world is a wild place. The landscape of mother nature remains a Great Mystery, and it will always be that way because it does not remain stagnant. It is dynamic and enigmatic. The m… Read More

The Face is Index of Mind  It is said “Face is the index of the mind and Eyes are the mirror of the soul. Psychologists have identified a gamut of emotions which we portray… Read More