We recently interviewed Stephanie and Warren Rosenthal, the dynamic husband and wife team behind Fibrenew’s successful Indianapolis Metro North franchise. Stephanie and Warren have been happily married for 23 years. When they’re not busy providing top-notch repair service for a growing, upper market clientele, the couple homeschool their two teenagers, and still find time for weekly outdoor adventures like hiking and kayaking. Joining the Fibrenew family is not this couple’s first entrepreneurial effort either–they previously owned a window cleaning business in the same region. If you wonder what it takes to share the responsibility of running a business as a couple, while retaining the ability to put time with family first, you’ll definitely want to check out Stephanie and Warren’s story:

Finding Fibrenew

 When asked how they first became aware of Fibrenew, Warren recounts how he was in the middle of a career change. He had acquired his real estate licence, and after a little while realized it wasn’t quite the right fit. They were also doing some investing and fixing up rental properties at that point. Approaching their anniversary, they decided to treat themselves by fixing up their torn Natuzzi leather sofa. When the Fibrenew technician came out to service it, they were intrigued and asked lots questions about the business model. Warren dug a little bit deeper with some online research and discovered their region was an available Fibrenew territory. They did their homework and before long it was clear they had a new calling.

Challenges Along the Way
To their advantage, the Rosenthals had an existing knack for running a service-based business from their time working in residential window cleaning. However, taking on Fibrenew’s product knowledge was a bit daunting at the start. There was plenty of information to digest–everything from color matching to organizing their first shipment of supplies. It was challenging, but exciting too, and they got the hang of it all pretty quickly. Warren had received his technical training at this stage, but Stephanie had not. Her training turned out to be of a more direct nature. She learned the trade by observing Warren at work. Now she can readily answer any customer’s question when she’s fielding inquiries and setting up appointments. Read more of the story here!