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Drew Kerr's Pr Rock And Roll Blog


prrockandroll.com
taking an irreverent look at the business of public relations, media and culture.
2012-08-09 15:55
Give credit to Trojan for pulling off the best public relations stunt of the summer.According to the New York Times, the cost of giving away 10,000 vibrators from from two Manhattan "pleasur… Read More
2012-02-15 16:33
New Jersey public relations firm Stephenson Group doesn't seem to have received the widely circulated memo about how people hate spam, especially journalists.For some reason, one of their st… Read More
2012-01-11 22:23
You would expect that with the highly-irate journalist backlash against impersonal publicist-driven spam and blast e-mails these past few years, database companies such as Cision and Vocus w… Read More
2011-11-17 04:30
How can you make a simple business transaction into a press release novella?Leave it to executives and publicists to find a way.The long-running business TV program "Nightly Business Report"… Read More
2011-08-05 15:41
Martha Stewart may have been a genius in marketing herself to millions of women, but her public relations acumen is in the stone age.I'm sure it all started like this: you are Martha Stewart… Read More

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