2023-01-30 20:49
Tips and tricks to help you make the most out of LinkedIn
With more than 875 million members, LinkedIn has become a top platform for users looking to explore and find new brands. With so man… Read More
Blog Directory > Business Blogs > Careers & Industries Blogs > Improve Your Brand with a LinkedIn Custom Background careers-and-industries Blog >
Improve Your Brand With A Linkedin Custom Background Blog
digitalstyle.com/blog
Learn how to create the LinkedIn custom background to improve your personal brand. Also how to choose the right image with the right specification.
2023-01-16 14:00
It only takes .05 seconds for someone to decide whether they like your website or not. And since 75% of people form that opinion based on web design alone, the look and feel of your website… Read More
2023-01-10 14:00
We all want more traffic to our websites, and search engine optimization is one of the best ways to build and maintain a healthy flow of organic traffic to your website. In order to execute… Read More
2023-01-05 14:00
Salesforce Consulting & Agency Partner
Being a Salesforce Consulting Partner means that we have been authorized by Salesforce to develop and provide custom solutions, implementations, an… Read More
2022-12-14 14:00
The VSSL crew shares their favorite marketing trends of 2022
The start of the new year brings new shifts in marketing trends. As a digital marketing agency, it’s critical for our crew… Read More
2022-12-07 14:00
VSSL Agency is proud to announce that we have been named the Product Excellence Impact winner in HubSpot’s Q3 2022 Impact Awards. But, this isn’t the only HubSpot award we took h… Read More
2022-12-01 21:00
VSSL, a digital marketing agency headquartered in San Diego, is honored to announce its win at the 2022 One Awards. VSSL took home the Silver Award in the Interactive, Online & Mobile: U… Read More
2022-11-22 19:34
5 Social Media Trends We Expect to See in the Coming Year
As the new year quickly approaches, it’s critical for brands to start planning their social media strategy to reflect th… Read More
2022-11-21 14:00
If you answer “no” to any of these questions, it could be time to outsource your social media efforts.
Social media marketing is its own beast that requires special attention, cr… Read More
2022-11-15 14:00
Almost every business has some sort of a social media presence, but it can be overwhelming to create a successful social media strategy. With so many networks available, and the need to lear… Read More
2022-11-08 14:00
Tips for incorporating customer case studies into your content marketing strategy
Customer case studies are one of the most powerful forms of content to use in your marketing efforts… Read More
2022-10-24 13:00
Make that social media list, check it twice.
It’s hard to believe we have officially reached Q4, which means the holidays are quickly approaching and it’s time to start pla… Read More
2022-10-13 13:00
VSSL For Change: Social Media Strategy and Creative
VSSL is excited to announce its second VSSL for Change Marketing Support Partnership Program with Surfrider Foundation San Diego, a local… Read More
2022-10-12 13:00
VSSL for Change: Social Media Strategy and Creative
VSSL for Change’s mission is to cultivate an inclusive workplace and empower our crew to make positive change through education… Read More
2022-10-04 13:00
Tips and Tricks to Take Your Social Media to the Next Level
Within a matter of years, social media has managed to become an integral part of our lives. And it is expected to grow in th… Read More
2022-09-29 17:23
If you’ve been following along on our blog or social media, you’ll know that we’ve been eagerly awaiting San Diego Design Week, the five-day event celebrating design across… Read More
2022-09-28 13:00
How VSSL Helped WiTricity Build a Foundation for Growth and Success Through Hubspot’s Marketing Hub
WiTricity was making a key pivot to bring new technology to market for wireless char… Read More
2022-08-29 13:00
VSSL Agency, a digital marketing agency headquartered in San Diego, is stoked to announce that it has been named one of San Diego Business Journal’s Best Places to Work for 2022. This… Read More
2022-08-23 13:00
“Brand” and “Branding” are over-used and often misunderstood concepts in business, sales, and marketing. Depending on who you ask and what part of the business they w… Read More
2022-08-19 13:00
Every year, the design community in San Diego hosts San Diego Design Week – an event where designers and artists can come together to celebrate creativity and inspire each other. … Read More
2022-08-16 13:00
I was recently talking with someone about content and SEO, and they told me, “Oh yeah, I don’t worry about SEO when it comes to my blog; I just write content that my customers wi… Read More
2022-08-09 18:05
In this day and age, brands have realized the necessity of being on social media. However, most still have trouble understanding how to best utilize it to support their overall marketing goa… Read More
2022-07-05 13:00
When a business is going through rapid growth it’s make or break. The market has finally taken notice of your product or service but now it’s up to you to prove that you can live… Read More
2022-06-30 20:08
How VSSL helped Honeycomb Credit Get the Most out of Hubspot’s Sales and Marketing Hubs
Honeycomb Credit came to VSSL because its database was not serving its small and agile teams as… Read More
2022-06-28 13:00
It’s no secret that LinkedIn has become one of the most popular B2B platforms for professionals looking to network and connect with potential customers, job candidates, investors, and… Read More
2022-06-16 18:26
The Differences Between Them
Having the right tools in your toolbox is essential, especially when the wrong tools can mean hours of extra work or cleaning up mismatched data.
Marketo is a si… Read More
2022-05-25 22:27
With 3.6 billion active users in the U.S., it’s tougher now, more than ever before, for brands to stick out in today’s noisy social media world.
To help you create social media p… Read More
2022-05-10 19:31
So you’re looking to build or expand your marketing efforts? Great, you’ve come to the right place. You may have a map and are ready to set sail, but which direction is right for… Read More
2022-05-03 18:50
You’ve set up your paid media campaigns, have killer ad creative with compelling copy, and you’re driving prospects to your landing pages to download a gated content asset. Every… Read More
2022-04-26 18:42
Both Google and Apple are phasing out the use of third-party tracking cookies in their Chrome and Safari browsers. Though cookies have been used in digital advertising to track web activity… Read More
2022-04-20 19:13
VSSL for Change: Women Empowerment in the Workplace Panel 2022
We’ve written about the essentials of inclusivity in advertising and how inclusive representation and diversity are essen… Read More
2022-04-12 15:00
What is Account-Based Marketing, or ABM?
Account-based marketing is an approach to B2B marketing that focuses on targeting specific accounts and works to convert them into customers. Your ta… Read More
2022-04-05 15:00
What is Lead Generation?
Lead generation is the process of creating and implementing marketing activities focused on converting potential leads into sales. Lead generation marketers often ga… Read More
2022-03-29 15:00
10 Marketing KPIs that Will Measure the Growth of Your Business
Measuring the growth of your business is crucial to knowing what you’re doing right. It also helps you understand what y… Read More
2022-03-21 15:00
2021 is in the books. It may not have been a year to remember for some B2B businesses. However, many have found success implementing the latest marketing trends. These trends come and go lik… Read More
2022-03-15 15:00
Communication in marketing is one of the most important business growth strategies, as long as it’s effective. Delivering the desired message to potential clients efficiently will not… Read More
2022-01-13 01:17
VSSL for Change’s mission is to cultivate an inclusive workplace and empower our crew to make positive change through education, discussion, and giving back. Our pillars of engagement… Read More
2022-01-11 16:00
Search engine optimization has proven time and time again to be a revolutionary facet of how businesses market their brand, and their mission statement. It is of the utmost importance that b… Read More
2022-01-04 16:00
No one wants to waste their time on a website that takes too long to load. This implies bad service, poor consideration, and dysfunctionality. Clients will find themselves wondering: “… Read More
2021-12-28 16:00
“I hate television. I hate it as much as peanuts. But I can’t stop eating peanuts” – Orson Welles. If this quote from renowned director Orson Welles should instill an… Read More
2021-12-21 16:00
Creating a business website can be extremely exciting and inspiring at the same time. However, many entrepreneurs and business owners, in their excitement, make the mistake of attacking the… Read More
2021-12-14 16:00
We all know, or should know, that proper marketing is the key to business growth and an integral factor to consider when conjuring any business strategy. Even if you have the best product or… Read More
2021-12-07 16:00
Before implementing a strategy regarding any aspect of your business, ask yourself one thing: How does this suit my mission statement? Defining your mission statement prior to developing any… Read More
2021-11-30 16:00
In order to have your business adequately placed on the Google SERP (Search Engine Results Page) there are a few things you need to know. Ranking on relevant searches is imperative to the gr… Read More
2021-11-22 16:00
Well designed and properly optimized User Interfaces (UI) have proven time and time again to lead to influxes in website traffic. Individuals rely on simplicity. Be honest, when was the last… Read More
2021-10-06 22:45
There’s no such thing as a successful business that operates in a vacuum. Every company needs strategic business partnerships or mutually beneficial relationships with a two-way commit… Read More
2021-09-14 15:00
Branding has always been a key component of successful B2C companies, but for many B2B providers, branding is overlooked and underutilized. B2B providers will find significant benefits by ma… Read More
2021-09-13 20:50
Successful marketing, like successful sales, engages client curiosity and ultimately helps bring more attention to your brand. However, sales and marketing teams may not work together often… Read More
2021-09-09 20:43
Knowing and understanding your clients is one of the only ways businesses can scale their success. Additionally, this understanding is key to generating website traffic. However, website tra… Read More
2021-09-01 23:54
If this last year has taught us anything, it’s the importance of supporting our community and banding together to combat injustices being faced on a local and global scale. We’ve… Read More
2021-08-31 16:30
Welcome to the golden age of marketing. As an entrepreneur, you now have the ability to reach your desired demographic right at your fingertips. No longer will your business be subject to ma… Read More
2021-08-26 16:00
Data analytics make or break the success of any marketing strategy. Are you using them to their full potential? If not, you may be missing out on crucial information that could propel you an… Read More
2021-06-29 20:05
Today, a large chunk of business processes are automated. You may have seen many IT firms using different automation technologies to upgrade business processes and practices.
It not on… Read More
2021-06-22 17:40
It’s no secret that leads are crucial to the success of a business, but we know from experience that leads don’t just materialize on their own. It takes time and money to generat… Read More
2021-05-06 23:49
With each passing day, more and more of our lives happen on social media. With that increasing activity, a glaring divide in how accessible the information is has become more prevalent. Havi… Read More
2021-04-22 21:44
According to marketing guru Seth Godin, “Marketing is no longer about the stuff that you make, but about the stories you tell.” And nothing is arguably more essential to telling… Read More
2021-04-16 19:36
Blogging has played a key role in successful business strategies. strategies, whether it is online-based or not. Depending on the goals you have for the blog, you will want to choose the rig… Read More
2021-04-08 16:00
Blogs help businesses freely share important information about their products and services so that interested visitors can quickly remain up to date. Blogs also enable your executives… Read More
2021-04-06 16:00
The cybersecurity field has grown exponentially over the past few years as data breaches and attacks keep increasing. In 2020 alone, the total number of record breaches exceeded 37 billion… Read More
2021-03-31 19:16
Any successful business knows that reporting is absolutely critical to growth. With it, you can monitor what’s working, course correct what’s not, and build your brand. Without i… Read More
2021-03-25 17:00
Chatbots have come a long way since their humble beginnings. They initially required someone on the backend to respond to queries in real-time. Thankfully you can now automate them to provid… Read More
2021-03-18 19:39
While your ABM funnel holds a lot of potential for increasing ROI, you need to take advantage of the opportunities presented. One way to do this is by taking a closer look at your cross-sell… Read More
2021-03-11 20:14
The difference between scattered, mediocre branding and massive brand success comes down to preparation. Unifying your creative team is crucial, which is why you need to incorporate a strong… Read More
2021-03-04 22:43
Your clients need proof. They like you, sure, but not enough to pay you if you can’t produce results. How do you prove you’re a worthwhile investment? The answer is simple: show… Read More
2021-02-25 18:37
Marketing has always been a data-driven endeavor, and with the move to digital adoption showing no sign of slowing down, this trend will only grow in importance. Organizations can spend many… Read More
2021-02-17 21:26
From campaigns featuring various skin and body types to ads boasting families that expand a comprehensive definition of family, inclusive advertising reshapes a brand’s marketing strat… Read More
2021-02-11 23:23
If your marketing campaign is a ship, emotion is the captain. With it, you’ll travel great distances and bring back untold treasures. Without it, you’ll crash into the jagged cli… Read More
2021-01-29 22:54
The novel coronavirus took the world by surprise—including the B2B sector.
Forward-thinking companies soon realized that new challenges meant that they would have to genera… Read More
2020-10-24 00:09
The VSSL crew is proud to utilize our voices and our role in the community to stand with the BIPOC community and stand up for the injustices so many in San Diego and beyond face. As part of… Read More
2020-08-26 21:36
Zoom and other video conferencing tools have been a godsend during COVID. For many industries, they’ve allowed teams to continue to work together even when physically apart. And for th… Read More
2020-08-12 19:49
Coronavirus has forced massive shifts throughout the world in the past 6 months. How we spend our time, where we consume information, how we spend money and do business have all changed. It… Read More
2020-07-28 23:47
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The post Protected: How to Successfully Tackle a Logo Design Project appeared first on VS… Read More
2020-07-09 19:20
Having marketing and sales alignment is more important than ever for long-term business success. With many teams working from home, communication is more difficult for even the most aligned… Read More
2020-05-27 21:37
Did you know that when PPC and SEO work together, you can significantly improve the performance of each? A Google study has shown that having an Organic listing under your Paid Ad can increa… Read More
2020-04-24 22:40
It’s basically become a competition at this point to see who will have the best Zoom backgrounds in every meeting. From the creative to the crazy, Zoom background articles have been po… Read More
2020-04-17 23:53
Hello, fellow Quarantiners. As we enter another week of wearing the same pants, staring at the fridge, and attending happy hour via Zoom video chats, your friends at VSSL are here to spice u… Read More
2020-04-13 21:05
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2020-04-10 23:32
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The post Protected: 4 Considerations to Define Your Brand’s Photographic Style appeared f… Read More
2020-03-27 00:20
In light of the current situation affecting businesses through Q1 and the foreseeable future, we felt it was imperative to provide some recommendations on how best to adapt your marketing pl… Read More
2020-03-24 20:59
So many of us have made the move to working remote in the last few weeks. While some may be excited about this new opportunity to work from home, others may be finding themselves stressed an… Read More
2020-03-24 20:48
With many offices turning to remote work to mitigate the spread of COVID-19, now is a great time to update your marketing strategy for events. Hosting an online conference can be an acc… Read More
2020-03-13 17:53
Take a minute to think of some of your favorite brands. Are you aware of their social media presence? Chances are, you even follow one or two of them to keep track of sales, new products or… Read More
2020-02-25 15:00
Why should you have an organized Adwords account? Organizing your Adwords account allows you to better serve ads to the right customers. It also helps you better track how effective your cam… Read More
2020-02-12 00:16
1. What was your very first job?
My first job was at a local pizza place inside a food court near my home in Oxnard, CA.
2. What degree(s) do you have and where are they from?
I have a Bache… Read More
2020-02-06 21:50
The key to successfully completing a visual project begins and ends with effective communication. This is extra important when it comes to the initial briefing of the design project. As part… Read More
2020-01-09 20:01
1. What was your very first job?I started my first job when I was 13 at a daycare center babysitting infants. It was the absolute WORST.
2. What degree(s) do you have and where are they fro… Read More
2020-01-07 18:09
Throughout the years, Google Ads has released new tools that take on some of the burden of manual daily optimizations to help you optimize your PPC campaign. Using a mix of Rules, Scripts, a… Read More
2019-12-30 22:56
Although you may not realize it, the benefits of using SEO in the content you create can be the difference between 1 new customer and 1000. Sounds exciting, right? This brings up the questio… Read More
2019-12-17 15:00
1. What was your very first job?My very first job was teaching Web Development in my local community tech center on the weekends. At the same time, I also worked in a call center during week… Read More
2019-11-20 15:00
1. What was your very first job?In high school, I worked in the women’s clothing department at the Navy Exchange.
2. What degree(s) do you have and where are they from?I have a BS in E… Read More
2019-11-14 15:00
Did you know: LinkedIn accounts for over 80% of B2B social media leads? Compared to other social channels (Twitter: 12.73%) or (Facebook: 6.73%), LinkedIn presents a promising channel altern… Read More
2019-10-22 16:58
As a designer, the tools needed to succeed in this field can be as varied as the clients you’re doing work for. There are several programs that you find yourself coming back to because… Read More
2019-10-16 14:30
1. What was your very first job?Worked as a crew member at what used to be a theater in Horton Plaza. Working downtown led me to seeing all kinds of people, interesting experience for sure… Read More
2019-10-10 14:00
Instagram is one of the most versatile social platforms out there currently. Next to Twitter, Instagram is also the best way to amplify your brand and grow your social presence thanks to the… Read More
2019-09-16 14:00
1. What was your very first job?My first job was at the movie theater down the street from my high school. I worked there for my entire senior year of high school. I still don’t l… Read More
2019-09-06 14:00
Working in an agency means you need to have a good grip on everything going on at any given moment. Here at VSSL, we all have our own ways of keeping our workload organized. From lists, to s… Read More
2019-08-28 14:00
With digital marketing continuing to grow, the sales funnel has found a home in every marketing and sales office. When used effectively, this process allows the sales team to find cold prosp… Read More
2019-08-19 14:00
1. What was your very first job?My first adult, non-nanny job was at Chobani. They have a flagship store in New York City where they make custom yogurt creations and sell products. There was… Read More
2019-08-16 17:05
VSSL is looking for a Creative Director with solid concepts and creative genius to help us bring brands to life. We want someone who can push the boundaries for our clients, deliver on time… Read More
2019-08-08 15:00
One of the perks of working in a marketing agency is being surrounded by people from all different fields within the marketing umbrella. We’re using this trove of talent to impart some… Read More
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