How To Do Keyword Research?
We Have Many Techniques To Find Keywords Which Are Relevant To Our Business
The Important Steps To Find Best Keywords For Our Business Are,
- Manual Guessing (IDEAS)
- Search Engine Suggestions
- Competitor’s keyword analysis
- Keyword Planner Tool
1.Manual Guessing (IDEAS)
Make a list of important, relevant topics based on what you know about your business.
Example : Let Us Assume That We Have A Designing and Developing Company. So We Have To Find Keywords Which are related to my business.
Mobile Application Development and so on
Now We Can Say That We Have Some Important and Relevant Topics of My Business. Go For Next Step to Make Use of Above Topics Which We Have Selected.
2.Search Engine Suggestions
Google recommend is that the name of Google’s auto-complete operate. If a user enters a letter or a word in Google’s search field, they’re mechanically shown associated terms in a dropdown menu. These suggestions square measure generated supported the foremost often searched terms. If a user enters the word ―web development‖, as an example, associated terms like ―web development company,‖ ―web development courses‖, ― and ―web development services‖ are recommended.
This operate helps users save time and will additionally give them with extra data concerning the subject they’re researching. Google recommend isn’t only a helpful operate from a usability perspective, however it’s additionally essential for businesses and figures of public interest.
Here We Will Use Search Engine Suggestions To Find Keywords Which Are Relevant To Our Business
Now We Can Collect Some Important Keywords That are relevant to our business Like,
Web Development company
Web Development Courses
Web Development Services
Collect This Keywords and Move to Next Step
3.Competitor’s keyword analysis
Now Enter Your Keyword in Search Engine Which We Have Selected in Previous Step..
We Can See List Of Websites Displayed Here are Our Competitors
Open Top 3 Websites To Collect Some Keywords That Are Relevant For Our Business
Step 1 : Open A Website
Step 2 : Press Ctrl + U To View Source Code Of That Website
Step 3 : Press Ctrl + F and Type Keywords To Find Keywords Of That Website and Copy all the keywords.
Follow These Steps For Top 3 Websites and Copy Keywords. Now Go To Final Step
4.Google Adwords Keyword Planner Tool :
What is Google Keyword Planner tool?
Google Keyword tool is an official product from Google, which provides us a traffic estimation of our target Keywords and additionally facilitate to find a lot of relevant and connected Keywords for your niche. Few necessary things to know:
- You got to have a Google Adwords account to use Google Keyword planner tool. It’s free, and you don’t got to pay any cash to use this tool. you’ll be able to merely produce associate Adwords tool and begin exploitation it.
- You may explore for existing Google Adwords coupons to make one free account for yourself, and begin exploitation Keyword planner tool.
- This tool is made to focus on Adwords advertisers, however it still provides a mickle of data once it involves finding the correct keyword for your web log and articles.
How To Open Google Adwords Keyword Planner Tool?
Step 1 : Goto www.adwords.google.com and Sign In With Your Existing Gmail ID or
Create an Email ID and Sign Up If You Don’t Have.
Step 2 : Find Tools Option and Click On Tools. Select Keyword Planner From Drop Down Menu
This is what the homepage of Keyword planner tool looks like. All you need to do is enter your target Keyword that you want to start searching for. After that, you can add filters such as for which country you want to target your keywords (In below example, India location is selected).
Now Click On Get Ideas Button
Now After We Hit Get Ideas Button, We will Get Adgroup Ideas and Keyword Ideas. We Have to Select Keyword Ideas.
Note : Always Select The Keywords With High Monthly Avg Searches With Low Competition For Better Results in Search Engines For New Websites.
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