Specialties:
Packaging launch or makeover, packaging expert witness on patent infringement and intellectual property, brand identity and package design infringement, sustainable, green and environmentally friendly packaging, consumer product packaging trends, technology and innovation, smart/intelligent packaging, packaging and marketing, branding, merchandising, or advertising, packaging and consumers, society, or retail products, package/packaging design, packaging education/training.
I have been reading some packaging reviews of some new products being introduced this spring and summer. I’m always intrigued by the interesting perspectives from different audiences.C… Read More
Some forward thinking companies are incorporating the use of Twitter ID's on their product. The story broke this week Pepsi has included a Twitter tag on the can of its newest line of bubbly… Read More
Amazon, Wal-Mart and most recently YouTube are engaging the consumer in the online feedback process. Tropicana spent 35 million dollars creating a package that consumers hated because they d… Read More
IMPORTANT ANNOUNCEMENT:How would you like 6 leading industry experts to evaluate and critique your packaging at no charge? Yes, you heard right!I'm the Packaging Diva the "go to" person in p… Read More
If you have created a special product with packaging for Mother's Day I would like to review it for a special edition of my packaging blog. It needs to be special not just something with pin… Read More
Take an honest look at your product packaging. Is it working to your product's best advantage? Are there changes that you have put off making due to lack of time or money? It's time to imple… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The Week Issue #1313 - February 6, 2009http://packagingdiva.com/http://packaginguniversity.com/http://packagingyourself.com/PACK… Read More
Even though packaging is the third largest industry in the US is always been behind the scenes and not in the forefront of the media. The media and consumers are finally paying attention so… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The Week Issue #1311 - December 19, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingyourself.com/PAC… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The Week Issue #1310 - December 12, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingyourself.com/PAC… Read More
Packaging News You Can UseTip Of The Week Issue #1309 - October 17, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/http://packagingcoach.com/http://… Read More
Packaging News You Can Use by JoAnn Hines Packaging DivaTip Of The WeekIssue #1308 - October 10, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/http… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The WeekIssue #1307 - September 19, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/htt… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The WeekIssue #1306 - September 12, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/htt… Read More
Now you might wonder what all this has to do with packaging, but the point is that the discussion errupted over the issue of green or environmentally friendly packaging. I was defending pack… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The WeekIssue #1305 - August 22, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/http:/… Read More
Packaging News You Can Use by JoAnn Hines Packaging DivaTip Of The WeekIssue #1304 - August 8, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/http:/… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The WeekIssue#1303 - July 25, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/http://pa… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The WeekIssue #1302 - July 18, 2008http://packagingdiva.com/http://packaginguniversity.com/http://packagingbootcamp.com/http://p… Read More
Packaging News You Can Useby JoAnn Hines Packaging DivaTip Of The WeekIssue #1301 - July 11, 2008http://packaginguniversity.com/http://packagingdiva.com/http://packagingbootcamp.com/http://p… Read More
Packaging News You Can UseTip Of The WeekIssue #1300 - June 13, 2008http://packaginguniversity.com/http://packagingdiva.com/http://packagingbootcamp.com/http://packagingcoach.com/http://doit… Read More
Information overload. We see over 3,000 advertising messages a day. It takes less than 2.6 seconds to make a purchasing decision at retail so why would anyone buy your product over the all c… Read More