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Quirk’s Event Irvine (January 2018): See You There?

Attending the 2018 Quirk’s Event in California? If you come to Irvine, be sure to visit me at the Research Rockstar exhibit on January 30th or 31st (Booth 101). As always, I will have a giant bowl of Smartees (because researchers are smart!). I look forward to getting to chat with lots of people about about research training, skill trends and more.
I know: it is hard to pick and choose which events to attend. There are so many great industry conferences these days! I’m also a big fan of the Insights Association events among others.
For me, Irvine will be a nice break from Boston’s chilly winter weather.  I’m also looking forward to several of the sessions. Here are three that really sound awesome:
  • “Assessing Brand Meaning and Emotions with System 1 Techniques” from the super-smart folks at Protobrand.
  • “The New Digital Grocery Path-to-Purchase: Learnings from Quantitative Ethnography and Passive Behavior Tracking” with 3 speakers, including the brilliant Becky Wu of Luth Research.
  • “Using Mobile Research to Bring Consumers to Your Brand” (a case study from Sonic Drive-in) Market research and hamburgers? Sign me up!
Haven’t signed up yet? Want a deal? For Research Rockstar friends, use code save20 to get a discount at checkout.
For the event’s program details, click here.


This post first appeared on Research Rockstar Market Research Training Amped U, please read the originial post: here

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Quirk’s Event Irvine (January 2018): See You There?

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