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Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket

Where should retail marketers focus most of their time and effort: Search or Amazon? Columnist Purna Virji shares data from an analysis of shopper behavior and the findings may surprise you. The post Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket appeared first on...

Please visit Search Engine Land for the full article.



This post first appeared on South Jersey Digital Marketing Association, please read the originial post: here

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Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket

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