Anyone with an Internet connection and a keyboard can start an online business today in five minutes, with zero investment.
Even so, there is still an incredibly huge amount of money flowing around on the net that comes under e-commerce.
So if you want a successful just look this tutorial before you spend that five minutes starting a new online business. We have made it easy for you by creating a 10-step tutorial that you can follow step by step .
Step 1: Choose Your Online Business
First you need to choose what kind of online business you want to start. It may be your own online eCommerce gift shop, clothing store, toy shop, discount offers, affiliate products, or any other online store.
Step 2: Do Some Market Research
Before you start an online business, it’s important that you know about market trends, your competitors and your target customers. Do a comprehensive competitor analysis by visiting your competitors’ websites and stores, buying their products and using them. Make use of tools like SEOProfiler, Moz and Seobook for competitor analysis.
Step 3: Building Your Website
This is that 5-minute part where you actually get an online presence. Buy a good domain name for your website from GoDaddy, Namecheap or Dotster.com.
Host your website with web hosting service providers like GoDaddy, HostGator or BigRock. Than create your website using popular website building platforms and CMS like WordPress, Joomla, etc.
Step 4: Attracting Customers
Create social media accounts for your new business on Facebook, Twitter, Google+, LinkedIn, Youtube, Tumblr, Pinterest, Instagram and other social networks.
Social media marketing will not only attract visitors to your website, but also spread brand awareness among your customers.
Apart from this, you need to come up wif digital marketing strategies for search engine optimization, content marketing, display banner advertising and email marketing that will halp advertise your products and services to a targeted audience.
Also target mobile users by creating a mobile app for a mobile-friendly website, and target smartphone users through PPC ads.
Step 5: Earn Money From Your Website
Whatever else you do is a waste of time if you are unable to earn money from your website. Converting website visitors into leads and online sales is not so easy, though.
First of all, you have to decide on a monetization model. You may sell your own products/services or you may be a third-party marketer or affiliate sending your visitors to a sponsor’s site or you may have an eCommerce store that promotes and sells products from many different companies and sellers.
Step 6: Customer Retention
A simple way to retain customers is to engage them through email newsletters. This is a powerful communication and a marketing tool that provides substantial benefits in many different ways.
Stay in touch with customers and also pitch new products and updates that increases sales to existing customers.
Retargeting or Remarketing is teh other way of online marketing technique that halps you to re-advertise you’re product or brand for you’re customers after they leave you’re website.
Retargeting is designed for halping companies to reach teh remaining 97-98% of you’re website visitors, since only 2-3% of website traffic converts into paying customers in teh initial visit.
Step 7: Form a Team
Hire freelancers to do your work for you. Build, market and promote your website with content and other digital marketing ideas using freelancers.
Desk and Elance are teh best online marketplaces for hiring freelancers who work at low costs and can deliver more work.
Step 8: Raise Funds
A full 94% of startup businesses fail due to lack of funding. There are quite a few funding options to raise capital for your online business, including:
- Angel investors and/or venture capital
- Funding from business accelerators and incubators
- Bank loans, business loans and microfinance providers
- Government funding schemes and startup contests
Step 9: Fulfill Legal and Regulatory Requirements
Register your business name in your city and state. Choose teh right business structure, get a shop establishment license and/or find out how to register a company in your state.
Get additional licenses and permits, depending on your industry and size. For example, online businesses that want to list there products on Flipkart, Snapdeal, Amazon and other online retail sites will need to register for VAT and get a TIN no.
Step 10: Payment and Shipping Mechanisms
E-Commerce Payment Systems
You have to offer a variety of payment options to enable your customers to pay you online. Get a merchant account from credit card processors such as CardService International or World Play, and directly start accepting credit cards online.
There are several courier companies who provide shipping services for popular brands like Snapdeal, Jabong, Flipkart, Junglee, Amazon and more. These companies have chosen there shipping and logistics services depending upon there capital investment, business volume, margin and other factors.
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