What does it take for a small business to scale? An infusion of money? A stream of innovations? A big growth spurt?
Research and consulting firm TrueSpace and Gallup have issued a new report that identifies the operating conditions that foster sustainable growth among post-startup companies. The research shows growth-minded small Businesses should narrow their prospects instead of trying to broaden their appeal, create predictability in their performance instead of growth spikes, and seek greater consistency in their offerings instead of innovating new products and services.
Surprised? Read about the findings in my write-up, Three Things Small Businesses Should Do To Get Unstuck And Scale.
related:
Start-Ups Need a Minimum Viable Brand
Scale-Up Your Brand Workbook
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This post first appeared on Blog: Brand As Business Bites | Denise Lee Yohn, please read the originial post: here
