Influencer marketing is booming with B2B and B2C brands big and small dipping their toes in the water. And it’s certainly not hard to see why. From declining consumer trust to content… Read More
Engagement is down. Trust is dwindling. And the most popular social media marketing platform is now riddled with uncertainty. For marketers, the social space has never felt more daunting or… Read More
Facebook has disabled almost 1.3 billion fake accounts over the past six months Facebook has stopped nearly 1.3 billion fake user accounts over the last six months, one of numerous statisti… Read More
If you didn’t know, tomorrow, May 17, is home to a very special holiday: National Cherry Cobbler Day. I know, I know—every day seems to be home to some strange, random, or inno… Read More
We’re all in this together. Granted, it might not always feel that way. The current environment we operate in as marketers is a competitive one. But we do have the power to collectiv… Read More
Facebook Weighs Ad-Free Subscription Option Facebook is considering an ad-free paid subscription option for users, and has recently conducted market research on how such an plan would go ove… Read More
It’s no secret that content marketing is a widely adopted tactic. In fact, over 90% of B2B Marketers say they’re using it to reach their larger business goals, according to the C… Read More
One of the great honors of working in the marketing agency world is seeing your work recognized. For me, an even greater honor is seeing the work of our clients and my team recognized and t… Read More
Digital video ad spend keeps rising, with social media (i.e., Facebook) set to see most growth Social media and digital video advertising spending will see the biggest gains over the next y… Read More
Digital marketers know their company’s website is more than a digital storefront. It’s a marketplace that must deliver a quality, engaging experience for prospects and customers… Read More
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