2018-12-10 23:58
Voice search has rapidly grown both in popularity and in usage recently. Nowadays, more and more consumers are opting for a voice search rather than good old typing. But why is that? The mai… Read More
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Tweet Everyone has there own way of approaching sales some like to research and take a slow approach making sure that they are meeting the customer needs at every step, others dive head in and look for the opportunities to close from the moment they say hi and of course there are some people who believe they cannot sell at all. I’ve learned over time that everyone has an incredible ability to sell however what they are missing is the ability to identify their own strengths and the one’s of those around them so that they can not only utilise their skills but also grow their own. I have a friend who says that she isn’t a great salesperson because she isn’t outgoing, this same friend however has very high attention to detail and always does a thorough job no matter what she is doing. What..
2018-11-14 05:19
‘Mobile friendly’ describes a website that looks good and operates efficiently on a mobile device, the most common means by which the majority of people purchase goods online tod… Read More
2018-10-30 03:11
If you haven’t heard, Crucial has revamped our reseller hosting plans, but…. what is reseller hosting? Aside from our shared hosting and VPS plans, reseller hosting is a little… Read More
2018-09-26 06:32
So you’re starting your web hosting adventure with your very own website, but you’re undecided on which company to use! There are so many companies out there that offer web… Read More
2018-09-11 23:43
Have you read the first half of our series? In part 1, we covered two key essentials in keeping your website online during a traffic spike, including installing a caching plugin and upgradin… Read More
2018-08-21 23:46
Having peace of mind when running an online business is hard to come by, especially at the beginning stages of launch – (Here are a few tips that can help you out!) One of the main rea… Read More
2018-08-14 22:58
Firstly, we sincerely apologise for rhyming. It won’t happen again. Secondly, Chrome version 68 has landed, which brings harsh consequences for any websites that still don’t have… Read More
2018-08-01 01:30
There’s something so exciting about starting up a brand-new Australian business, whether it’s based on an idea you’ve been carefully mulling over for a few years, or someth… Read More
2018-07-17 23:39
In today’s world, mobile apps can pretty much do anything you want them to, from sending you simple notifications, to controlling every appliance in your house! There is a WordPress ap… Read More
2018-07-11 02:41
Having a WordPress hosted website for your business is great. There are hundreds of plugins that can be easily installed, that are available to tailor your site to meet your requirements. Wi… Read More
2018-07-04 02:15
On July 1st 2018, over 3 million .au domain names were transitioned over to a new registry operator, Afilias, with an update to national domain name infrastructure. This is the first major s… Read More
2017-12-01 02:23
Hello and welcome to another episode of our Round the Office Roundup series! Our series is where we exhibit our adventures over the recent month or so; which involves our informative ar… Read More
2017-11-01 01:31
Between web hosting and VPS hosting, there are some very subtle similarities, but many beneficial differences. Web hosting is a service that puts your website or application on the internet… Read More
2017-10-27 00:37
Hello and welcome to the most wonderful ride of your life (if you’d had a pretty boring-ass life so far, that is)! Our Round the Office Roundup series is where we exhibit our adventure… Read More
2017-10-18 00:31
Heads up if you don’t have an SSL certificate installed on your website! As of 24 October 2017, Google will be releasing Chrome 62 which aims to further take the fight to websites that… Read More
2017-09-06 00:30
When a potential employer reads over your resume for a position, they may turn to their computer and type a quick Google search of your name. Whether they find you does not matter, what… Read More
2017-08-23 00:12
Online shopping is everywhere on the Internet these days. It’s what millions, if not billions of people do as a daily, if not hourly activity — your partner does it, your friends… Read More
2017-08-01 23:32
Góðan dag frændi (essentially, “g’day mate” in Old Norse) and welcome to another episode of our fantastic Round the Office Roundup series, where we exhibit… Read More
2017-06-28 02:37
Petya is not a kind gentleman asking to pet your doggo. Petya is not a Ukrainian mail-order bride. Petya is more of a Ukrainian mail-order nightmare. It’s the new WannaCry; the ra… Read More
2017-06-20 07:02
Warning all cPanel email users! We’ve recently noticed a rise in inbound phishing scams and thought it might be a good idea to put a timely reminder out on what you can do to identify… Read More
2017-06-15 02:35
Microsoft, unprovoked, have released a series of security updates to counteract a potential wave of future ransomware attacks similar to the WannaCry outbreak of last month. The patches will… Read More
2017-06-14 05:02
Considering TEDxSydney is only two days away at the Sydney Opera House, here’s an article for those of you who are missing out, or just can’t get enough! We’ve compiled a s… Read More
2017-06-08 02:34
The Crucial VPS range is no doubt one of the most prolific in Australia, and the managed services associated with the Managed VPS are almost unbeatable for its specialised tier of hosting. B… Read More
2017-05-23 05:23
Recently, we’ve been making some changes to our shared hosting ModSecurity rules. ModSecurity is a firewall module that helps protect the websites housed within our servers from variou… Read More
2017-05-19 05:51
Ever sat on your phone staring at the home screen wondering what to do? This is boredom; it’s a horrible disease. I am unfortunately constantly afflicted by it–that’s why I… Read More
2017-05-16 01:24
It’s been an interesting week in the world of cyber security as we’ve watched the WannaCry ransomware outbreak burst into mainstream attention. All Crucial clients with Windows s… Read More
2017-05-03 01:25
Last Friday, we decided to hold tours in the Digital Pacific Group data centre (which is right here, in the Sydney CBD!) for all staff to come together and learn about the insanely deta… Read More
2017-04-27 06:38
.com? .org? .who cares, am I right? Nope, I’m wrong. There are several drastic differences to what seem like very similar versions of the WordPress platform; or two versions that I rea… Read More
2017-04-20 04:27
The ultimate aim of a domain name would be to engage and attract consumers to visit the website, and while domain name length has a significant impact on user experience, at the same time, i… Read More
2017-04-12 23:23
You heard that right. Before the exciting announcement of Digital Pacific Group’s acquisition of Anchor Hosting, we were super busy with the big project of moving the entire office and… Read More
2017-03-29 04:17
Social media marketing has undergone countless transformations over the past decade and continues to do so. Just like any other marketing vessel, social media marketing is becoming cons… Read More
2017-03-28 01:49
If you’ve ever pondered of the infinite possibilities of creative domain names for websites, then you’ve come to the right place. For I have surfed the Interwebs for some of the… Read More
2017-03-22 05:53
When choosing a domain name for your website, business, or blog, you need to consider a variety of factors that contribute to your website seeming attractive or clickable. Choosing the domai… Read More
2017-03-21 05:37
Having a mobile-friendly version of your website is possibly the best decision of your website-running days. Sure, there are some seemingly more important things to do like starting your sma… Read More
2017-03-15 05:52
In the past, it made the most sense that Australian users would host with Australian hosting companies, but as the Internet has exploded into what is a vast and ever-expanding universe today… Read More
2017-03-14 00:03
A site crash — one of the biggest nuisances of the internet. Sudden, crippling, and tedious to get back up and running. What could be so detrimental to your business, can be simply avo… Read More
2017-03-09 00:58
A little while ago we invited the Sydney Dogs and Cats Home into our office, and after sponsoring their hosting for over 6 years, we decided it was about time! Both Bella and Valentine, the… Read More
2017-02-22 23:37
Late last year, we had our awesome customers complete our 2016 Customer Service Survey (after which they could enter to win an iPhone 7). Now, our marketing aficionados have arranged the dat… Read More
2017-02-21 05:47
G’day and welcome to our very first Round the Office Roundup! In this series of quick blog posts, you get a delicious feed of exclusive peeps into company operations and projects, as w… Read More
2017-01-04 00:25
Google ATAP (Advanced Technology and Projects) division has a few projects in progress at the moment that involve some intriguing concepts and technological solutions. Imagine controlling a… Read More
2016-12-29 23:30
This article is a continuation of our previous article on identifying a problem/s that your startup can solve. Every year, it’s “new year, new you”. But maybe ju… Read More
2016-12-28 03:19
There’s been a whole lot of ruckus happening this year in the vast, seemingly endless virtual world of social media. I’m not talking about the billions upon trillions of content… Read More
2016-12-23 00:12
Now, to the dramatic conclusion in which all your answers will be questioned questions will be answered; the second part to the highly acclaimed short film of 2016 the Crucial Christmas Adve… Read More
2016-12-21 23:36
The holidays are approaching and we’re getting super festive! This year, we’ve set off on an adventure to get a Christmas tree to spruce up the Digital Pacific/Crucial office wit… Read More
2016-12-20 23:40
Yahoo! was once an internet supergiant that changed the world alongside the likes of Google, Microsoft, and Facebook, but has seemed to falter over the past few years into a dirty ditch that… Read More
2016-11-30 05:34
Fake news has taken the last quarter of 2016 by storm and is scoring all the points. Post-truth, the 2016 Word of the Year as chosen by the Oxford University Press, is defined by them a… Read More
2016-11-23 05:26
We often ask ourselves about what motivates us, and really, there is an abundance of answers to that question. We do something because we like it — but why do we like it? And so the tr… Read More
2016-11-16 23:30
This article is a continuation of our previous article on identifying a problem/s that your startup can solve. After the previous article, you now should have: a problem in which you have de… Read More
2016-11-16 05:07
There is a concept of business success know as the Founders’ Vision, where simply, the greatest companies build their empires due to the persistent motivation and optimism that the fou… Read More
2016-11-16 05:07
There is a concept of business success know as the Founders’ Vision, where simply, the greatest companies build their empires due to the persistent motivation and optimism that the fou… Read More
2016-11-10 00:05
This article is a continuation of our previous Blue Ocean Strategy article. Well, the previous article delved into the first two steps of formulating a Blue Ocean Strategy, which is a busine… Read More
2016-11-08 23:28
Business these days seems to be about who can make more money than the other. In an ever-growing and globalising world, there’s no doubt that almost every market is extremely competiti… Read More
2016-11-03 00:38
What isn’t Google doing nowadays? In September, they announced through a blog article posted by VP of Google Cloud, Brian Stevens, that their Google Cloud Platform (GCP) is planning to… Read More
2016-10-26 23:46
Some exciting news for all Crucial customers is that, over the coming week or so, the next major cPanel update version 60 will be pushed out to our fleet of web hosting services. This iterat… Read More
2016-10-25 23:59
As we all know, the NBN hasn’t been all that was promised. It has proven to be a longer road than initially thought — this is where entrepreneurs like Bevan Slattery come in. Sla… Read More
2016-10-20 00:16
Google have been in the news for a lot of things in the past few weeks, whether it’s for their new homemade products, or for their mobile search index, News tags, or Nomulus — mo… Read More
2016-10-18 22:16
Halloween is almost upon us and though some are not exactly ecstatic about the hyped, themed holiday, others are furiously rifling the Internet and costume shops for awesome and creativ… Read More
2016-10-13 02:58
Ok, so, how awesome is technology. Right? Almost every single piece of technology has lead to something better, and those ‘something betters’ form a huuuuge part of society&rsquo&hell…Read More
2016-10-05 22:16
Yesterday, the 2016 Google I/O developer conference in San Francisco brought some insanely exciting news for all you tech-heads and Google fanboys out there. Let’s just say that&hellip&hell…Read More
2016-09-21 05:29
Every PC needs a mouse. The world will literally not turn ’round without one, in this day and age. I mean, how will you pwn noobs without one? They’re in homes and offices all ov… Read More
2016-09-15 00:05
Lately, the Digital Pacific/Crucial office has been as busy as a beehive. So, we decided to take a load off and run a short putt-putt tournament around the office. Jam-packed with obstacles… Read More
2016-09-14 05:30
On the topic of small business strategy, many of you know what it is and how to implement them. So, I have tasked myself with creating the simplest guide to small business strategy by explai… Read More
2016-09-08 00:35
Your small business may already be on LinkedIn, then again it may not be. If it isn’t, what the heck are you doing?! LinkedIn is the most popular social media platform with a business… Read More
2016-09-06 23:13
It’s true. Self-driving cars will fix all of our problems on the road and we all need to come to terms with it. Just think about it, the technology will: Significantly reduce the numbe… Read More
2016-09-01 00:03
As most of you know, colossal corporations often face tax problems, and whether they’re deliberately avoiding tax or not is always a point of speculation and debate. In recent news (as… Read More
2016-08-31 00:05
The future of anything sounds freakin’ awesome, especially when it comes to technology. Transportation seems like a steady-going economy, with no serious or major leaps in technology i… Read More
2016-08-25 00:19
The first thing you should do in any of your business actions is think about your customers. Whether you’re creating an offering or sale, or new product, etc., you have to put your cus… Read More
2016-08-24 00:12
There will always be two types of people in this ever-growing world: those that agree with something, and those that don’t. There is often a third type of person who is “on-the-f… Read More
2016-08-18 00:23
What’s more important than the failure of your servers and websites is the monitoring of them! It’s always best to be in the loop, and that applies to everything in life. The bes… Read More
2016-08-17 05:19
Ever wanted to control everything in your household, as well as your vehicles, from one device? You now can with the Internet of Things! But firstly… What is the Internet of Thi… Read More
2016-08-10 05:57
How do we choose? I mean, what makes us decide what to buy, which products to buy, and which brands to buy them from? Well, there are a multitude of factors that contribute to a general cons… Read More
2016-08-09 18:32
Gaining inspiration from the recent commencement of the 2016 Rio Olympics, the Digital Pacific/Crucial office has decided to undergo a version of their own — let me introduce you to th… Read More
2016-08-04 05:55
Ever wondered how an advertisement has been shown to you and not to another certain person? Or have you ever felt relatable to a marketing piece, as if it actually gets you? This has everyth… Read More
2016-08-03 00:13
Exciting news for all our awesome Crucial customers! As of recently, LiteSpeed has been deployed across our entire fleet of shared and reseller hosting servers, now accompanying our already… Read More
2016-07-27 23:17
We can learn a multitude of things from large companies, because, really, they were once startups as well. Some businesses change as the grow and advance, some don’t. One of the best i… Read More
2016-07-26 23:56
As many of you would know, data centres are the physical homes to servers used for web hosting (and the digital homes to your websites). Data centres also require more than an insane buttloa… Read More
2016-07-21 00:12
These days, almost everyone knows what social media is for — it’s basically your virtual social life. But little do people realise that it’s always much more than that. Com… Read More
2016-07-19 23:19
In the ever-changing technological world of today, it’s safe to say that most of the world’s population have played a video game in any way, shape, or form. Video games have taug… Read More
2016-07-13 23:26
Hate seeing ads completely unrelated to your search when online shopping? Google’s on it. Hate having to convert currency when online shopping? Google’s on it. Hate never finding… Read More
2016-07-13 00:49
If/when the time comes for you to run multiple websites, or even multiple businesses, you’ll need to manage and maintain them — finding balance is difficult, but improving effici… Read More
2016-07-06 23:43
As a millennial myself, I was taught as a child to study hard, achieve good grades, attend university, get a degree, then a great job, and all else in life follows with that plan. Sounds lik… Read More
2016-07-06 00:00
Social shopping is everywhere in the online realm these days. It’s what millions, if not billions of people do as a daily, if not hourly activity — your partner does it, your fri… Read More
2016-06-29 23:32
In the ever-online world of today, it needs to be said that every business must be online — no matter what type of business. If your business isn’t online, where have you been?!… Read More
2016-06-28 23:06
Microsoft, Codenvy, and Red Hat recently announced the adoption of a joint project focusing on making app development simpler. The Language Server Protocol, announced at DevNation 2016, aims… Read More
2016-06-22 23:30
So, now that we understand all about customer relationships, motivations, and value from our previous Part 1 article, it’s time to understand how you can benefit from Customer Rel… Read More
2016-06-21 23:29
For someone who owns a small business or multiple projects, you would need to know all about your customers, how they behave, what they need, and how you can give that to them — especi… Read More
2016-06-16 00:12
Besides a letter, there are more differences between SEO and SEM. What are those differences? How different can they really be? All will be answered very soon. To be frank (but still Chris)… Read More
2016-06-15 00:11
Sure, it sounds cool to not have to pay for web hosting or website builders, but what most people who get these services for free don’t know, is that it’s hurting their small bus… Read More
2016-06-08 23:04
There are simply two main ways (of many) that you can take your small business’s marketing and advertising: inside-the-box, and outside-the-box. Basically, you can strive to do similar… Read More
2016-06-07 23:23
Good news for Australian online shoppers — sky-high credit card fees are expected to fall. That’s not the only good news today, it’s what the drop in credit card fees means… Read More
2016-06-02 00:29
Owning a small business can sometimes be rewarding, fun, and stimulating, but it can also sometimes be stressful, repetitive, mundane, problem-packed, or tiring. We know because we were &hell…Read More
2016-05-30 23:15
Anyone can have an idea, and it’s easy to start a small business, so what makes one small business owner different from the other? Running a small business is mostly hard work, stressf… Read More
2016-05-25 23:02
Have you’ve been seeing ‘upcoming changes’ notifications from PayPal? Wonder what they mean? Fret no longer, Crucial is here to save the day. PayPal has recently introduced… Read More
2016-05-25 02:23
Considering TEDxSydney is on today at the Sydney Opera House, here’s an article for those of you who missed out, or just can’t get enough! We’ve compiled a short collection… Read More
2016-05-18 23:30
Ever wondered why a famous social media personality suddenly started to promote a certain product/service? It’s not exactly “selling out”, but is considered a great exchang… Read More
2016-05-17 23:46
Explain web hosting? Duck soup! It’s in the cloud but not necessarily in a cloud, wait, hold on, isn’t it the cloud itself? Now we’re both confused. One of our values here… Read More
2016-05-11 23:20
Not much money? No problem! There are many ways to start an online business, but many of them also require a big budget in order to get a head start. I’m here to tell you that you don… Read More
2016-05-11 01:56
Online advertising isn’t all bad, but it’s an industry in constant debate and reform. Here are the latest updates on online advertising in the past couple of days: Google explori… Read More
2016-05-04 23:42
What was the first computer? Was there an actual first? More importantly, how the heck did you end up with a smartphone in your pocket? Or a computer at work? Or a smartwatch on your wrist?… Read More
2016-04-27 23:38
If there’s one thing that I can tell you, it’s that you should never make an unjustified decision when purchasing web hosting. More on that in Darth Vader’s Guide to Web Ho… Read More
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