Introducing Live Video!!
Instagram has been working non-stop to evolve and offer new features in order to keep users from deflecting to other social media platforms. The latest has been Live Video (and Snapchat-like messaging that disappears once read).
An Instagram Live session is easy to start, swipe right from the home screen and tap the “Start Live Video” button. Your followers are alerted when you go live, and a “live” indicator also appears under the Instagram Stories bar.
The live stories are available publicly and privately, and Businesses can even send private live videos to their followers .
Looks something like this:
(photo from The Verge)
Here are some ways for businesses to integrate Instagram Live, as reported by Business News Daily
1. Host Interactive Q&A
2. Broadcast a class, tutorial or demo
3. Behind the scenes look at your business
All I keep thinking about is- Does this mean we get to watch fashion week on Instagram Live as its happening?? Sign me up!
The post Instagram’s New Feature and How Businesses Can Benefit appeared first on Crème Mag.