For the uninitiated, what exactly is a Virtual Assistant?

Well, for the most part, a virtual assistant provides a professional administrative, technical and creative assistance to individual clients and businesses from an off-site location. The specifics of their tasks, however, may vary wildly depending on the agreement with the employer. They may include the following:

Appointment scheduling

Call handling

Email filtering and responding

Travel arrangement

Data entry

Social media management

Online research

Presentation and report creation

Website maintenance

Digital marketing

Search engine optimization

Lead generation

Content creation

Attendance tracking

Client acquisition

Event planning

Customer service

Graphic design

Transcription

Blogging

Bookkeeping

Accounting

Bills payment

Purchasing and procurement

Brief History

The exact date of the beginning to Virtual Assistants is unknown, although it is generally considered that they began offering their services sometime in the ‘90s, naturally stemming from the existing secretarial sector and the sudden rise to the technology that allowed employer and employee to communicate seamlessly despite being in different locations.

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