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Everyone You Know – One Generation In Music (Look After Your Pennies EP Review)

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The existence of many incredible bands is a fact. But finding one that does not have a single song you consider bad or even “meh” is something extraordinary. When I realized who this band is for me, I could not stop myself from taking a closer look at their art and story.

Today, I want to direct your attention towards London-based genre-bending duo Everyone You Know, the unique and progressive nature of their music, and their latest EP Look After Your Pennies.

I discovered Everyone You Know thanks to a YouTube recommendation around two years ago. What won me over was the unique vibe of the band – the overtaking nostalgia, slight melancholy, easy-going delivery, tempting British accent, and the mix of several interesting influences I haven’t seen blend so well together before. 

First song I heard, still my favourite

Everyone You Know is a relatively new Music phenomenon. The two brothers – Rhys Kirkby-Cox and Harvey Kirkby started making music years ago but put it out for the world around 2018. Their potential was easy to spot, and they signed a deal with RCA records while only having twenty-six Soundcloud followers and the mere eight hundred on Instagram. Hard work and passion are not numbers, RCA was quick to realize that. 

The influences that inspire the band are obvious – 90s hip-hop, punk energy, rave-based soundscape environment. A peculiar combination you would not typically consider prospective. 

This particular duo, however, manages to create an irresistible atmosphere uniting the best of all mentioned music scenes. The charm of interludes and sharp emotion-infused verses of 90s hip-hop with rebellious and confident punk spirit blended with distinctive rave-culture elements visible in party-starter beat drops and numerous references towards UK’s nightlife scene.

If we were just making music that sounded like one thing, we’d be limiting ourselves, and not being true to ourselves. Our goal was to tap into all of that, pick the best bits, and make our own sound

Rhys to Primary Talent

When you take a closer look at the band’s aesthetic, lyricism, and even their name, many things about their philosophy for life become clear. Strongly inspired by the everyday life of a typical human being, the band pays homage to their generation and the vivid nightlife culture. References towards “white socks with Rebook classics”, “rolled up jeans and Fila jackets”, and “sunglasses inside” are a distinctive mark of their music. 

Even the band’s name signals what the duo is all about – everyone you know indicates “normal people doing normal shit” or as Rhys himself puts it: 

I’d like to think we represent the honesty of just being an everyday human being. It’s not about the fake façade of this life you live on online, how wicked everything your life appears to other people through a screen. It’s about how normal you can be – and be proud of that.

Primary Talent Interview

That also includes the typical struggles of broken hearts, making ends meet, building strong relationships, struggling with the past and anticipating the future.

The rapid start of Everyone You Know’s career would create pressure and tension for most artists. However, the duo seems to know exactly what they are doing and what they want to do next. Their future looks promising with new releases displaying the quick improvement derived from the solid foundation they set with debut EP Cheer Up, Charlie.

Everyone You Know recorded Cheer Up, Charlie in the span of a few one-day sessions – as if to prove their unstoppable motivation and music ideation. The EP unites all distinctive Everyone You Know elements – the fusion of genres creating something unique, the diverse forms of delivery, the nostalgic-melancholic vibe, and the range of lyrics dealing with the traits of a whole generation, internal struggles, and powerful self-expression. 

Read Primary Talent’s interview with the duo to learn more about their music career start and two EPs. Image belongs to Everyone You Know.

Just a year later, the second EP – Look After Your Pennies surfaced. It displays the same core complemented by the rapid development of the duo. The same lyrical approach is there – diverse, heartfelt themes and generation-defining elements delivered with sharp, aggressive verses or emotional, mellow singing. 

However, there is something more to the second EP. It sounds more refined – the instrumentals and beats seem to be carefully constructed to create the atmosphere each Song fits with, the drops are smoother and more powerful, guitars and piano are added for extra emotional impact. 

The lyrics also cut deeper and expose a part of everyone you know that we all find hard to talk about. More confident and more determined, the band delivers a smooth transition towards the next stage of their career. 

The seven-track EP consists of another diverse set of topics and three skits adding context to the concept.

The start unveils the typical nostalgic, melancholic feel the band creates so well. She Don’t Dance is a charming love-related story that will resonate with anyone who has ever been in love. The bittersweet look at the past romance is painted with intimate details making the story come to life and hit you right where it is supposed to.

I used to know this girl, she used to rave‚ she used to pick me up, and then put me back in my place
I used to know this girl, she was electric‚ but she don’t dance no more, I need to accept it
She used to dance to the break of dawn, play the song, man it’s wrong, it won’t take you long, raving non stop baby til the day has gone, maybe I’m the one that messed up

The Drive – the song that made me fall in love with the duo, shows another aspect of everyday life’s adventures. It has an intense and dramatic feel building-up tension with each verse. It is a well-described story of “a night out with the lads”, climaxing with the paranoia of being busted by the cops that will resonate with anyone who has ever tasted the sweet nectar of the reckless nightlife aroma. 

The nostalgic elements are strong here as well, and the twist in the story’s plot is noteworthy – it is a ride putting you at the edge of your seat no matter how many times you replay the piece. The best part is the smile the song puts on your face when you connect it with your own memories and experiences. 

Drinks come in pints and the drugs come in packets
Spilling cheap liquor on our Reebok classics
Giving boys that we don’t like lip
In a four-seater car, but we’ve squeezed in six
Eric’s in the back seat rolling a spliff
If we get pulled over then we’re all getting nicked

Wasted Love, appearing at the end of the tracklist, is another tempting trip down memory lane. It represents an intimate reflection at the past, learned lessons, cherished experiences, and unexpected developments. The nostalgic, bittersweet undertone is once again present, however, warmth and gratefulness overtake to show the real idea behind the song – appreciating the life journey you walked so far. 

It is a beautiful song complemented by a short fragment of a recorded conversation between a father and a child – presenting the main twist of the song. Love was not wasted after all. 

Money is the song that holds a considerably different vibe than the rest. It starts with an introductory phone call recording setting up the topics of the song. What follows is a bass-heavy explosion and an angry outburst pinpointing another issue generation Z often clashes with. 

Mellow vocals balance out the anger parts of the song and give the stage to the reason behind the aggression. Everything is justified and properly introduced. This gives a very relevant problem of society a transparent, honest breakdown leaving no room for questions about it. 

The sound of the track is also worth looking into – it includes gentle guitar and piano samples as well as aggressive drums and sick rave-inspired drops. 

The skits deserve the praise as well – That’s All We Know holds the essence of what Everyone You Know is about. We’ll Be Alright serves as a closing act hinting about the duo’s song-making and promising future in twenty-one reflective, personal seconds.

Feel Free Lads, positioned right before Wasted Love, serves the purpose of a pre-introduction setting the scene for the most emotional track on the EP. Everything is packed neatly to give us the best possible listening experience.

One of the latest releases to obsess over

The dynamic duo stuck to hard-work and progressive thinking since releasing their last EP. Several singles featuring even more genuine emotion, sentimental memories of the past, and relevant challenges for generation Z with new sound elements and many personal details kept popping up. 

Seen It All, Kiss Like The Sun, Let A Little Light In, Charlie, and latest drop-heavy remix Kids On Whizz all have the charm of Everyone You Know. Some deal with milder themes while others dive deep into serious problems, but they all have the same essence and make the unofficial statement that the band is working on something massive. 

The next stage of their career should be an exciting sight for the whole music community. A rare blend of something unseen and charming that will most likely provoke various thoughts and emotions. I can hardly wait to hear it. 

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Everyone You Know – One Generation In Music (Look After Your Pennies EP Review)


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