From the past couple of weeks, online networking has been humming with the Hashtag #MelaninGirls with many posts. Several media houses and even the BBC world news service hopped on the social scuffle to comprehend the controversy being blended by this hashtag.

The man behind all this social confusion is no other than Ghana’s first afro-electric dance music artist, Kunta Kinte, and his hashtag #MelaninGirls Campaign was done to introduce the release of his new music video of single, “Melanin Girls”.

The campaign is being trended on the Social Medias for a period of 4 days straight just asked for the dark complexion girls to post their photos on social Medias with this hashtag and stand an opportunity to win Gh1000 cedis.

This all hashtag campaign ended up turning Ghana’s most engaging and captivating social media campaign so far and even got the consideration of Nuala McGovern, BBC world service presenter who took interview of Kunta Kinte on the BBC Outside Source.

However, this discussion is not is not finished without a comprehension of why the artist decided to make a song that puts stress on the beauty, attractiveness and cleverness of African ladies and black women. Basically, Kunta Kinte just simply wants to send an anti-skin bleaching Message for the attractive Ghanaian and African girls everywhere, and he finds no better way other than this #MelaninGirls campaign and this campaign goes very successful. It’s about hidden message for the beautiful black women.

#MelaninGirls is a melody that speaks about Kunta Kinte’s affair with the love of his life that later on went very bad. The song comes with a splendidly shot video, which is directed by Prince Dovlo that puts the tune into point of view with no inconvenience.

The afro-electric artist who has a very strong association to his African impacts and is deeply motivated by the pride and beauty that comes with ladies showing off their dark or melanin even makes the video an improved illustration of the new s3xy.

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