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NBA 2K Esports Appoints Brendan Donohue as Managing Director

NBA 2K

NBA 2K eSports League. (Photo: Dan Steinberg/Invision for NBA 2K/AP Images)

On February 9th, the NBA and Take-Two Interactive came out with a press release announcing their partnership involving an NBA 2K eSports league starting in 2018. The league will feature all 30 NBA franchises with five human players per team. As of today, the league came out with some more news as Brendan Donohue has been named the Managing Director.

As of today, the league came out with some more news as Brendan Donohue has been named the Managing Director and will be responsible for overseeing the league. Subsequently, Donohue is no stranger as he has an extensive history managing the NBA, WNBA, and NBA Development League.

Following from Ohm Youngmisuk of ESPN.

“[I’m] just taking what 2K has already built up in terms of popularity around the game and really building an audience around this,” Donohue told ESPN. “It is the most popular sports title in North America and, most importantly, the most highly regarded in terms of the actual game.”

“We’re thrilled that we already have in place a seasoned sports executive to lead this new league,” said NBA commissioner Adam Silver. “The fact that Brendan knows the NBA inside and out is a huge bonus and will enable us to ramp up this venture in record time.”

With new information on the hiring of Brendan Donohue, the NBA 2K eSports league continues to be a very promising one as we wait in anticipation for its launch in 2018.

The post NBA 2K Esports Appoints Brendan Donohue as Managing Director appeared first on Def Pen.



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NBA 2K Esports Appoints Brendan Donohue as Managing Director

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