
By the 1970's, many rock posters began to abandon the LSD-inspired San Francisco look.
Some o the poster artists began to use more realism
and stylized imagery in the posters being used to promote live shows.
One factor that influenced concert poster art in the 70's
was the massive growth of the music business
as mega tours began to replace small package tours.
Magazines such as Rolling Stone became the popular music bible of the day.
Films like Woodstock created a cultural identity among young folks around the world.
Musically, the excesses of the 60's counterculture were abandoned
as the popular rock music of the day became much more simplified and straightforward.

Fleetwood Mac, Munchen Deutches Museum, Germany 1970

Euphoria, San Rafael, CA 1970

The Byrds, Poco, Commander Cody, Van Morrison, John Lee Hooker,
Led Zeppelin, Albert King, Mason Proffit, Iron Butterfly, Aum, Black Oak Arkansas
Fillmore West, San Francisco, CA 1970

Sha Na Na, Elvin Bishop andTower of Power
Fillmore West, San Francisco, CA 1970

Fillmore West, San Francisco, CA 1971

Free, Bloodrock and Edwards Hand
Fillmore West, San Francisco, CA 1971

Fillmore West, San Francisco, CA 1971

Pink Floyd and Finnegan
San Diego Community College, San Diego, CA 1971

Earth, Pacific Beach, CA 1971

Michael Bloomfield w/ Chicago Slim, Bola Sete, Mike Finnegan and Gold
Ten Years After, Cactus and Pot Liquor
Fillmore West / Winterland, San Francisco, CA 1971

Ten Years After, Cactus and Pot Liquor
Fillmore West / Winterland, San Francisco, CA 1971

Traffic, Mountain and Mott the Hoople
Hofheinz Pavillion @ University of Houston, Houston, TX 1971

Grateful Dead
Jahrhunderthalle, Frankfurt, Germany 1972

The Who
Munchen Deutsches Museum, Munich, Germany 1972

Pamplin Sports Center @ Lewis & Clark College, Portland, OR 1973

Michael Bloomfield & Friends, Siegel Schwall Blues Band, Little Feat and Lightnin'
The Aragon, Chicago, IL 1973

Freddie King, IF, Azteca and Cloudburst
The Aragon, Chicago, IL 1973

Nassau Coliseum, Uniondale, NY 1973

Rolling Stones
Honolulu International Center, Honolulu, HI 1973

Captain Beefheart & The Magic Band
Armadillo World Headquarters, Austin, TX 1974

Tulsa Assembly Center, Tulsa, OK 1974

Grateful Dead
Iowa State Fairgrounds, Des Moines, IA 1974

Savoy Brown
Armadillo World Headquarters, Austin, TX 1975

Cow Palace, Daly City, CA 1975

Pink Floyd
Los Angeles Memoria Sports Arena, Los Angeles, CA 1975

The Roxy, Los Angeles, CA 1975

Earl's Court, London, England 1975

Pacific Coliseum, British Vancouver, Canada 1975
