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Affordable Italian Clothing Brands

Italian luxury fashion brands are famous all over the world. And who wouldn’t want a nice Prada bag or Gucci sunglasses?! However, not all of us see the point in spending a fortune on clothes or accessories, especially those that go out of fashion quite quickly. Not to mention that, sometimes, we simply don’t have the budget. But famous Italian fashion designers are not all there is to Italian fashion. If you are looking for Italian quality and taste that do not come with a 4-figure price tag, you can always turn to more affordable Italian clothing brands. We have investigated the matter and offer you a long list of Italian brands available on Amazon for very attractive prices.

A Little Bit of Everything

Miss Sixty is a brand marketed towards millennials. It has been around since the 90s. They design clothes, accessories and cosmetics exclusively for women and are headquartered in Rome. If you are looking for a dress for this New Year’s or Christmas party, there is a variety of affordable cocktail options that you may like (Miss Sixty Women’s Ashton Dress, Miss Sixty Women’s Mallory Dress). They have a little bit of everything though; not just dresses. Their jeans are very popular as are their coats.

Liu Jo is a modern firm from close to Bologna that produces all types of clothing and accessories for men and women alike. Their products are very fashionable and look very much like luxury brand items. Luckily for us they are not as pricey. Take a look at their bags (Tulipano Padded Cross-Body Bag, Righe Cuori, Women’s Shoulder Bag), tops (White Tank Top, Blue Sweater, Brown Viscose T-Shirt) and skirts (Grey Wool Skirt).

Casual Wear

Ellesse is another brand of sportswear that originated in Perugia. It no longer belongs to the original founder. They specialized in ski sportswear at the beginning, but went on to broaden their profile and now even produce everyday casual wear. The variety of Ellesse’s profile allows you to choose among tops (Tank Top, Purple Top, Hooded Jacket), sweat- and trackpants (seagrass, white), shorts (multi-color) and shoes (Casual Trainers). All have a distinct style and modern touch. And all of the products have a very reasonable price of course.

Freddy is a brand from Liguria that specializes in jeans and sports clothes. It became very popular with the rise of fitness fashion in Italy in the 80s. And now again in 2010s. They use breathing and elastic materials that are good for sportswear or casual clothes. Freddy’s skinny jeans are perfect for underlining your natural curves. They also have skinny black pants with a leather effect. Also, if you work out, their leggings are among the most durable and resistant on the market.

Meltin’ Pot is an Italian brand that produces all kinds of jeans and other casual clothes at affordable prices. They are always innovative with their models. And they watch the quality of their products very closely. You could go for the jeans shorts that are popular this fall, the always popular skinny jeans or a more fashionable boyfriend jeans for example.


La Perla is a luxury Italian lingerie brands since 1950s, but some of their items are quite affordable. The brand has contributed to the fact that lingerie is now also be considered fashion. Try out their underwear (Sexy High Brief, Sexy Brief) or night gowns (Babydoll Chemise or Smooth Mesh Chemise).

Shoes (and more)

GEOX is a synonym of quality in Italy. Thy started with durable and water proof sports clothing in 1995 and then gradually moved to applying the same techniques for durability and comfort to produce everyday clothes. They have very high-quality boots which are great for the upcoming cold season (Geox Women’s Wliseabx15 Snow Boot, Geox Women’s Felicity Over-The-Knee Riding Boot, Geox Women’s Ankle Bootie). GEOX is also known for making casual sneakers, winter coats, leather jackets and even casual wear.

Superga is an old brand from Torino which now deals exclusively in sports shoes. Their items are quite affordable and are directed towards younger audiences. Some of their sneakers are quite stylish and will be a good combination with your casual outfit: Women’s White Fantasy Sneaker, Metallic Fashion Sneaker, Bordeaux Fashion Sneaker and Fly Knit Sneaker.

Diadora is most famous in the world of sports. They sell sports shoes, tops and accessories. Their quality standards always transfer to the choice of materials which is great for professional sports. Yet, they have very competitive pricing. Here are a few of their everyday items: Casual Shoes in blue, Casual Shoes in white, and Casual Shoes in beige


Borbonese is one of the oldest brands in Italy (established in 1910!) that dedicates itself to bags and accessories. They produce high-quality leather wallets, comfortable and durable cross-body bags (in pink or classic brown), and fashionable backpacks.

Invicta is also an old Italian brand that specializes in bags and accessories. Born in 1906, the company of the Di Stasio family now owns a few popular brands including for example Seven, Yub, and Hoy. My first choice would be their elegant yet affordable watches (Women’s Quartz Silver, Women’s Quartz Rose Gold, Women’s Casual Two Tone). They also have great men’s watches, which make great presents: Men’s Gold Ion-Plated, Left-Handed Brown Leather, Self Wind Silver).

Mandarina Duck. A brand from Bologna that dedicates itself to travel bags and other accessories since 1977. Even though their production capacities are no longer located in Italy, they are a popular brand in all major European countries. Mandarina Duck uses cheaper and more practical materials and feature vivid colors and water-resistant design. A few examples: Shoulder Bag, Rucksack Handbag and Shoulder Bag – Light Pink.

Curious about famous Italian luxury fashion brands? Read about Gucci, Armani, and Prada for example. And make sure to check out the article about the fall 2018 fashion trends in Italy.

This post was brought to you by regular guest author Olga Drobina. Olga is an Italian linguist from Ukraine and an admirer of Italy. Her first encounter with Italy happened during her university years. She won a scholarship to study the Italian language and culture in the small and picturesque Umbrian town of Perugia. Ever since she has kept cherishing her passion for Italy through teaching Italian, mastering the Italian cuisine, and embracing the Italian ways.

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Affordable Italian Clothing Brands


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