In your career as an event Planner, you will have come across a whole range of clients. Most will be a pleasure to work with. Some less so. But as a professional, you always make the relationship work no matter what. Well done you!
We’ve rounded up the more common client types that you may have encountered.
THE IMPATIENT CLIENT
With apparently no concept of how long things take and the pressures you are under, the impatient client wants things done NOW. You will be expected to drop everything to accommodate their requests. The best way to Deal with this type of client is to remind them of time frames and schedules with regular email updates.
THE UNSURE CLIENT
Hard to tie down to a decision, changing their minds regularly for no reason, flighty and fickle to the last, the unsure client needs you to take control. They can’t decide if they want cabaret seating or theatre-style; a finger buffet or a banquet; a live band or a keynote speaker. It’s up to you to make decisions, put them in writing and get them signed off. This way everyone will be happy.
THE DEMANDING CLIENT
They know what they want and they expect to get it. Forthright, blunt to the point of rudeness, the demanding client will make requests and expect you to jump. They tend to have a singular vision and be set upon it. With no respect for processes and protocol, they will interfere with your planning, contact you at all hours and not let up until they are wholly satisfied. Cross them at your peril!
THE BARGAIN HUNTER CLIENT
Budget-conscious and with a penchant for bargaining, this client will pinch every penny. Be prepared for them to encourage you to slash costs, cut deals, throw in extras in order to keep them happy. However, stick to your guns and believe in your abilities. The best way to deal with this client is to avoid bartering and lock in the exact budget and what’s included from the start.
THE PERFECT CLIENT
You and the Perfect client just click. You share the same vision, have similar senses of humor, get on like a house on fire and bring out the best in each other. They appreciate your efforts; you appreciate their confidence in you to deliver. Congratulations you have found the perfect client. Keep them!
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