A recent study from eMarketer suggests that more than half of companies will use LinkedIn for marketing by 2021. At the moment, B2B strategies are more common on LinkedIn than B2C, and that… Read More

Scientists have recently discovered a mysterious virus called Yaravirus, named after Yara, a water-queen figure in Brazillian mythology. Viral forms uncovered in recent times have challenged… Read More

Webmaster and trend analyst at Google, John Mueller recently advised SEOs on the correct ways to use hreflang attributes on a web page. Hreflang tag attributes — also called rel= &ldqu&hell…Read More

The U.S. National Space Agency and Europe Space Agency have launched their joint Solar Orbiter mission. Yesterday, a spacecraft that’s designed to study the Sun lifted off from Cape Ca… Read More

Most marketers dream of creating viral Instagram content, but few have ever achieved it. At the end of this post, you’ll know what you must do to join that exclusive club. Instagram ma… Read More

Search engine optimization remains an evolving industry. The SEO trends in the past years were proof of how its development, growth, and best practices have changed. To date, there are 1.75… Read More

Researchers have developed a water-conducting membrane to convert carbon dioxide into fuel effectively. Methanol is an efficient chemical that could serve as fuel in various machines. Meanwh… Read More

On Thursday, Google Maps marked its 15 years by adding new navigation tabs and icons to the app. The company also announced a few upcoming features. Google first introduced its map app back… Read More

Google has opened up more inventory to its standard shopping campaigns. Last year, Google extended Showcase Shopping ads to Discover and YouTube. Also, advertisers had to depend on Smart Sho… Read More

An app streaming software could reduce the space taken up by the applications on your smartphone. Over the years, phone manufacturers have had to increase the storage capacity of their devic… Read More

A recent study revealed that the thawing Arctic ice is releasing a shocking amount of greenhouse gases. Scientists have always known that previously frozen soil, known as permafrost, holds g… Read More

Jigsaw, a company owned by Alphabet, has released an experimental tool to identify doctored images. Thanks to the rise of AI-powered manipulations, fake images have become increasingly chall… Read More

TikTok has emerged in this year’s Singular ROI Index as one of the top platforms for advertising return on investment. On Tuesday, a marketing intelligence platform, Singular, released… Read More

Your fancy new smart lightbulb that changes color in response to a command to Google Assistant or Alexa could be vulnerable to attack. Amazon‘s list of smart light offering includes Wy… Read More

After an early look, here’s what advertisers have to say about Google‘s Discovery ad campaigns. In May 2018, Google started testing ads in Discover with a select group of markete… Read More

Humans have a bit of a problem with reality.  For all we know, we could be trapped in a holographic cave. Or there could be a mirror universe, with antimatter-based reality, diametrical… Read More

Google says it has solved a problem with Tag Manager verification on the Search Console. Now, site owners may need to re-verify their sites. As every publisher knows, Google Search Console o… Read More

Engineers at Rice University have developed a deep learning system that can accurately predict extreme weather events. The system can make its forecast five days ahead, and with minimal data… Read More

Researchers have created a smart ring and wristband combination to track your finger’s location. Smart technologies are smaller than ever before. Using a smart ring may be considered o… Read More

Google‘s John Mueller recently provided guidance on what a site owner should do for a successful link reconsideration requests. During a webmaster hangout, someone asked John Mueller a… Read More

Researchers from MIT have developed a new smart surface to boost wireless signals by ten times. The fifth generation of cellular technology, 5G, offers several benefits over the current 4G L… Read More

Day and night, the Sun provides power for life on Earth to be. For centuries, scientists have accumulated a good deal of knowledge about the Sun. But, there’s a lot that we still don&r&hell…Read More

Researchers have created a water harvester that can extract large quantities of water from air. Think of the tiny beads of water that appear on your cold can of soda on a hot day. Yes… Read More

A new survey offers an insight into a searcher’s decision to click on a result on the SERP. Findings suggest that meta descriptions and brand names play a significant role. I… Read More

A team of scientists from Australia has developed a nonflammable electrolyte for potassium-ion batteries. Lithium-ion technology still powers most of our devices — whether it’s e… Read More

Microfiber pollution has remained under the radar for so long. In the last decade, the world started to note the dangers of single-use plastics. Whether it’s bottles and straws or non… Read More

To date, 17, 488 people across 27 countries have already been infected by the recently discovered 2019 Novel Coronavirus (nCoV). Since its discovery in humans last December, nCoV has already… Read More

We all love watching videos. An estimate shows that people watch over 4.6 billion video ads every year. Of this number, 80 percent recall what they had watched within the last month. The big… Read More

Committing grammatical mistakes is common in the content writing world. But that’s fine since nobody’s perfect, they say. It becomes a problem, though, if you keep making the sam… Read More

WordPress announced that the upcoming March update – WordPress 5.4 – might feature lazy-loading images. Lazy-loading HTML attribute tells a browser whether to wait before downloa… Read More

Scientists have developed a functioning Organ Chip platform to enable an effective preclinical drug testing of human drug pharmacology. Preclinical drug testing is far from perfect. Before g… Read More

Humanity seems destined to self-destruct. Human-made climate change, weapons of mass destruction (WMD), and disruptive technologies pose an unprecedented existential risk. Either one of… Read More

Researchers have discovered a vulnerability called Authenticated Reflected XSS in the WordPress page builder, Elementor. With over 3 million installs, Elementor is one of the most popular pl… Read More

On Tuesday, Google launched a new version of the Removals Report in Search Console. The new removals tool does three basic things. Along with showing outdated content, the tool also lets use… Read More

Earlier in the month, the Chinese government announced a five-year plan to ban single-use plastics from the entire country. Plastic pollution is a severe threat to the planet. Every year, al… Read More

A team of German researchers has used the CRISPR gene–editing tool to correct muscular dystrophy in pigs. Duchenne muscular dystrophy (DMD) is a rare muscle disorder. However, it&rsquo&hell…Read More

A free internet that’s accessible to everyone should be regarded as a human right. However, this accessibility to the ever-growing personal content on the internet comes with high priv… Read More

Artificial intelligence can instantly translate complex clinical data for cancer patients into an optimal plan of attack. That way, the patients can start radiation therapy sooner. Radiation… Read More

DuckDuckGo now provides quick answers on its search results page, and some users already prefer the experience to Google‘s featured snippets. Google’s featured snippets… Read More

Fungal architecture sounds like something from a fantasy book. But, scientists are proposing the idea for a future home. Imagine a future where wood and concrete are remnants of a distant pa… Read More

In a new study, a team of Finnish researchers mapped neural activity to show how horror movies manipulate the brain. We all love a little scare. Whether its sky-diving or roller-coaster ride… Read More

In response to user feedback, Google issued an official statement about the new looks of its desktop search result. Earlier in the month, Google made one of the most significant changes to h… Read More

A recent study from McGill University suggested that Lithium therapy could halt advanced Alzheimer’s pathology and restore cognitive functioning. Scientists have always debated the val… Read More

Google may or may not have achieved quantum supremacy already. But it seems to be only a matter of time before it’s an indisputable truth. Another area where Google and pretty much eve… Read More

Facebook has developed a new algorithm to enable robots to navigate without maps. Currently, home robots like the autonomous vacuum cleaner Roombas rely on maps to navigate your ho… Read More

Edgy presents to you some actionable tactics to get more social media shares for your next piece of content. Do you want your readers to share your content more? Are you looking to increase… Read More

In this digital age, improving your content marketing tactics with AI is a no-brainer. Regardless of what story your brand is trying to tell, a machine can always improve how you say it. The… Read More

Researchers at the University of Sydney have used human stem cells to relieve extreme pain in mice. Now, they’re moving towards human trials. Nerve injuries can result from putting too… Read More

A team of researchers has developed a predictive touch response mechanism for enhanced human-to-machine Interaction. Experts have predicted that the next phase of IoT could be Tactile Intern… Read More

According to a recent blog post announcement, Google‘s Dataset Search is out of beta. Here’s what you should know about it. The web is filled with hundreds of millions of da… Read More

A recent study suggests that fuel-efficient car engines may harm the climate and public health. The gasoline direct injection engine (GDI) is trendy and for good reasons. Along with pro… Read More

Are we alone in the immensity of the universe? There are two possible answers to this question, and, in the words of Arthur C. Clarke, “both are equally terrifying.”. If yes, ind… Read More

A team of researchers has created a mathematical model for the ideal coffee. The new approach not only makes our favorite brew more consistent and enjoyable, but it also offers environm… Read More

When you promote your content, it’s easy to get stuck in the same old routine. You’ve probably read about and tried the typical ways to drive traffic like paid ads, social sharin… Read More

A team of researchers has proposed a solution for the networking lag in massive IoT devices. More companies are adopting the Internet of Things (IoT). According to a survey from Microsoft,&n&hell…Read More

This week, Google rolled out a significant change to how featured snippets work. Featured snippets refer to the block of information that appears at the top of the search result page. The in… Read More

According to a recent study from Oracle, people have more trust in workplace robots than we presume. Every year, Oracle performs a study with a research company, Future Workplace. This year… Read More

The United Kingdom has introduced new child data privacy rules to protect the online privacy of children Recently, tech companies have been under increasing pressure to provide better d… Read More

Researchers have discovered critical vulnerabilities in WordPress plugins that could affect about 400,000 websites. The three affected plugins include InfiniteWP Client, WP Time Ca… Read More

A new competitor called OneSearch has joined the search engine market. And here’s what you should know about it. Last week, Verizon Media announced a new search engine with enhanced pr… Read More

Previous reports suggest that the global emissions of greenhouse gas, hydrofluorocarbon (HFC-23) were on the decline. However, a new study discovered otherwise. For over two decades, climate… Read More

A recent Stanford-led study has identified the barriers of using prescribed burns in California. California has been suppressing fire for over a hundred years. Now, forests in the region now… Read More

In 2017, Google‘s AlphaZero destroyed the highest-rated chess engine, Stockfish, in a 100-game match-up. What’s more, the AI spent only four hours learning before demolishing the… Read More

Hollywood studios are starting to use artificial intelligence to predict if a movie will become a box office hit or flop. Disney was optimistic about the release of John Carter, a movie adap… Read More

A recent study explored the real value of cookies and concluded that it increases ad revenue for publishers. The term “cookie” is part of your daily web experience. You may have… Read More

Why do we need Google hacks in the first place? A priori, Google is easy to use: you type in your query, launch your search, and voilà! You’re presented with search results pick… Read More

A team of researchers from Europe is working on a system to produce breathable oxygen from simulated moon dust. The ability to generate oxygen using moon resources is highly significant. Not… Read More

Last week, Google‘s Search Liason, Danny Sullivan, clarifies that structured data is optional, meaning, it has no impact on the web search. Sullivan’s statement was in response t… Read More

Researchers have used deep learning to create a laser-based system to capture images around corners in real-time. Various studies have created a unique approach to a non-line-of-sight imagin… Read More

Scientists at NASA are considering the possibility of constructing a mushroom base on the moon and Mars. According to the project’s principal investigator, Lynn Rothschild, the current… Read More

Understanding why a lost link occurs in SEO is the first step towards reclaiming it. In the ever-changing landscape of search engine optimization, the importance of link building has remaine… Read More

About 30 years ago, a sitcom called Seinfeld premiered on NBC, and little by little gained a religious following. Besides all the side-splitting laughing, the show left many notable sayings… Read More

On Thursday, Microsoft announced plans to atone for its carbon emission sins. The tech giant says it wants to remove all the carbon dioxide it has ever released into the atmosphere by 2050… Read More

Historic wildfires have been scorching Australia for months. Wildfires burned through over 8.4 million hectares (20 million acres) of land, about the size of a country like Austria. The fire… Read More

A California-based startup focusing on “invisible computing” has unveiled an augmented reality contact lens. Smart contacts had always been the stuff of spy movies. The piece of… Read More

On Wednesday, Google introduced a new shopping section to search results to enable users to find popular products conveniently. Online shopping can be a tedious process, and that’s par… Read More

A team of international researchers has developed a smarter way to predict energy consumption in buildings. Researchers have always found it challenging to predict how buildings use energy p… Read More

You probably heard of Charles Darwin and his natural selection theory. Basically, Darwin’s theory of evolution suggests that nature favors the fittest organism to survive. With that in… Read More

A team of scientists has managed to create living concrete that can also reproduce. The process of making concrete has relatively remained unchanged over centuries. It involves builders mixi… Read More

Google is updating the look for paid search and organic search results on desktop. Now, it looks more like the mobile search results. For a while now, Google has been experimenting with… Read More

A team of scientists has developed an AI system that can track blood glucose using non-invasive ECG signals. It’s essential for anyone with diabetes to test their blood sugar level reg… Read More

In every language, there are multiple-meaning words or words that are spelled and sounded alike but have different meanings. One of the traditional examples of homophony in the English… Read More

The United State‘s National Security Agency recently found a significant security flaw in its operating system, Windows 10. As you may have guessed, the vulnerability could enable… Read More

A bid simulator provides publishers with insight into the potential performance of their ads at different bid levels. Before now, these simulations were only available for campaigns that wer… Read More

Researchers from the University of Vermont have teamed up with colleagues from the University of Tuft to create the world’s first living robots. Gene editing has become widespread toda… Read More

According to a team of scientists, last year’s ocean temperature is the highest in recorded history. The oceans absorb over 90 percent of the excess heat from greenhouse gas emissions… Read More

Data, or the lack of it, required for model training, is a significant challenge in the field of natural language processing (NLP). To get the hang of a specific task, deep learning-based NL… Read More

A team of researchers has developed an AI system to counter hate speech by detecting and highlighting help speech. According to the United Nations, the Rohingya people are one of the most pe… Read More

The big tech companies, including Apple, Amazon, and Google, have joined forces to develop an IP-based smart home connectivity standard. The globals smart home market is growing at a steady… Read More

Using the Kirigami technique, researchers designed thin sheets of materials that reshape in response to the environmental stimuli. The materials reconfigure into new two-dimensional and thre… Read More

A team of researchers has recently found water ice just inches below Mars’s surface. In some parts of the Red Planet, future explorers may be able to harvest water by merely scrat… Read More

Yandex has announced a significant algorithm update that features up to 1,500 improvements. And the Russian search engine is calling it the Vega update. One of the significant changes i… Read More

A team from Facebook AI Research say they’ve trained a neural network to solve advanced math at a moment’s thought. Before we delve into what it all means, let’s begin with… Read More

Pinterest has just announced a new tool, Pinterest Trends, to help marketers keep up with the top search terms in the United States. While Pinterest is not as popular as Facebook o… Read More

A team of researchers has developed an AI tool to help social media networks and news organizations identify false stories. Fake news has proliferated the internet in recent times. Thanks to… Read More

Scientists at Duke University have developed a new bandage that traps a biochemical to heal broken bones. Broken bones or fractures are one of the most common orthopedic problems. According… Read More

Towards the end of last week, Google released a Chrome update for Android users. Along with phishing protections, the Chrome 79 also provided an ability to reorder bookmarks. However, report… Read More

The Milky Way is a spiral galaxy characterized by its dense core surrounded by four spiraling arms of stars, gas, and dust. But not all galaxies look alike. Some don’t have any spirals… Read More

According to a recent study, carbon capture and storage (CCS) may be the key to mitigating climate change. Several carbon capture and storage technologies already exist. Last year, a swiss c… Read More

Scientists have developed the ultimate self-cleaning surface. Along with keeping dust at bay, the coating also prevents the spread of antibiotic-resistant bacteria. One of the most significa… Read More