Digital devices have become more prominent in educational settings over the last decade. Children now rely on tablets and other digital devices for learning in classrooms. This is especially… Read More

In the past ten days, several reports in the SEO community suggested that Google was de-indexing web pages. Also, site owners noted that the search engine had dropped homepages from its inde… Read More

Publishers update their web layout for various reasons. For example, you could change designs when your website is not displaying correctly on smartphones or tablets. It’s also a quick… Read More

Hundreds of millions of shopping searches occur on Google every day. So, retailers that use the platform enjoy a massive exposure to the millions of search engine users. As physical stores a… Read More

Heart attack patients occasionally have to undergo surgery to replace their damaged or blocked coronary arteries. At the moment, the best replacement option usually comes from elsewhere in t… Read More

For a while now, researchers have been experimenting with the idea of smart clothing. For example, fashion designer Tommy Hilfiger is a lifestyle brand that makes regular clothes, footwear… Read More

With the holiday season approaching, online shopping is more relevant now than ever before. According to Google, 71 percent of U.S. adults plan to do more than half their shopping digitally… Read More

Every year, Insider Intelligence conducts a study to assess digital trust among internet users. It measures users’ level of confidence that a social media platform will protect their d… Read More

Mars may seem like a barren desert world devoid of liquid water. But that’s not the case. In 2018, a team of Italian scientists discovered a reservoir of liquid water on Mars. Using ra… Read More

Search engine users are more likely to click on rich results than the typical organic result. In a recent study, analysts at Milestone Research analyzed over 4.5 million queries on Google. T… Read More

A team of scientists successfully re-engineered two plastic-eating enzymes, making them faster and more efficient at breaking down polymer. The plastic-eating bugs were first discovered by r… Read More

There are several ways to implement links in a post. However, links are one of the essential tags for SEO. That’s why publishers use this HTML tag to create the majority of internal a… Read More

Germain Tobar, a student physicist from the University of Queensland, claims that paradox-free time travel is plausible. To date, time travel is still considered a thing of the future. No on… Read More

Creating a moon colony comes with several challenges. For example, low gravity can weaken muscles and bones. Also, isolation and confinement could lead to various behavioral issues. However… Read More

In June 2020, Twitter began testing a feature that requires users to read an article before sharing them. A prompt would appear when trying to retweet a specific link, asking if yo… Read More

Search results snippets on Google feature meta descriptions to explain the page’s relevance to a specific query. As such, SEOs and publishers usually work to ensure that these descript… Read More

Microsoft has teamed up with OpenAI to exclusively license the latter’s GPT-3 language model. GPT-3 can generate eerily human-like text in different applications, including bots, news… Read More

Main Takeaways: A microsite is an individual web page that exists as a subdivision of a larger online entity. Brands use microsites to generate leads and promote events. A microsite is also… Read More

Google’s Search Relations team is quite active on Twitter, answering questions that site owners or SEOs ask publicly. But what happens when you send a direct message to these Googlers?… Read More

Bing has made considerable progress on Natural Language Generation in the last year. For example, the search engine company has announced training its own Turing Natural Language Generation… Read More

The first thing that comes to mind when you think of hologram might be stage performances featuring dead musicians. And that’s not surprising. One of the earliest subjects of the techn… Read More

Google‘s relationship with the SEO community is not entirely free of drama. For example, it’s common for SEOs to accuse the search giant of withholding the truth. Also, the commu… Read More

Google releases core algorithm updates every few months or so. The search giant uses the core updates to make significant and broad changes to its search engine algorithms. Besides improving… Read More

The Antarctic ice sheet‘s current form has persisted for roughly 34 million years. However, that’s quickly changing due to global warming. Earlier this year, scientists recorded… Read More

In July, Google announced that it was testing Web Stories, a new form of Accelerated Mobile Pages (AMP), to attract visitors. It’s a way to use existing material to create short-form c… Read More

According to Google, most buyers consider shipping data — such as cost and expected delivery times — before making purchase decisions. Furthermore, users tend to abandon car… Read More

Back in 2016, Google‘s AlphaGo beat the world champion in the complicated board game Go. To beat the Go world champion, Lee Sedol, the system had to learn from its mistakes throug… Read More

Main Takeaways: Content writing is the act of planning, writing, and editing web content for digital marketing purposes. Examples of content include podcasts, scripts, blog posts, email news… Read More

Several challenges come with space exploration, including finding an unobstructed ground to land a robotic spacecraft safely At the moment, NASA uses automated landing for its robotic explor… Read More

Earlier in March, YouTube announced that it was sending its content moderators home due to the pandemic. Instead, AI systems would handle the removal of inappropriate videos from the platfor… Read More

For over a decade, scientists at Monash University have been working on a human bionic eye to restore vision. Thanks to this effort, we now have a device that’s a blend of smartphone-s… Read More

An executive order banned TikTok on Android and iOS app stores in the United States starting September 20. It means users won’t be able to download the TikTok app on their phones after… Read More

We all have different preferences when surfing the web. For example, some folks only have to open one or two browser tabs at a time to get the job done. Meanwhile, some require as much as 15… Read More

With temperatures exceeding 800 degrees Fahrenheit, scientists have long concluded that Venus‘s surface is not ideal for life. In fact, researchers have sent several probes to the seco… Read More

HTTP/2 or H2 for shorts is the next major HTTP version — the protocol that the internet uses to transfer data. Expectedly, the new version, H2, offers some advantages over its predeces… Read More

With more employees working from home, businesses now rely on virtual meetings to remain connected. At first, Zoom became the tool of choice among organizations. The software’s adoptio… Read More

Recently, Google has been introducing new features to make shopping on its search engine safe and convenient. In May, the search giant tested Curbside Pickup labels to inform customers… Read More

Before now, advertisers used to treat augmented reality as a shiny new object in the media plan. While the tech was attention-grabbing and innovative enough, it was rarely considered a… Read More

The World Meteorological Organization warns the public that by 2024, our planet may exceed the global warming limit set by the UNFCCC. Back in 2015, Parties to the United Nations Framework C… Read More

Facebook‘s focus on videos has increased in recent months. In March 2020, the social media giant rolled out new features for its live streaming platform, Facebook Live. One month later… Read More

Researchers use clinical trials to evaluate a medical or surgical intervention. It’s a way to determine whether a new treatment such as a drug or diet is safe and effective for people… Read More

Site owners and SEOs rely on Google Search Console reporting to provide insight into index coverage. The report shows the index status for all the pages on a website. The Search Console grou… Read More

TikTok is one of the fastest-growing social media in the world. According to the company, the video platform’s monthly active users have grown by nearly 800 percent since 2018. Current… Read More

Optical fibers have several applications, and for good reasons. Not only can signals travel along fibers with less loss, but they are also immune to electromagnetic interference. As a result… Read More

Attributes on Google My Business listings are designed to highlight some essential service offerings. In the last few months, Google has introduced several attributes due to the pandemi… Read More

Hubble observations just revealed that there’s a missing ingredient in the theories about dark matter. Swiss astronomer Fritz Zwicky first predicted the existence of a dark matter… Read More

Google is continually improving Google Search to provide the most relevant and reliable results. This is especially important in the YMYL (Your Money Your Life) sector, where reliabilit… Read More

A study led by Mikael Laakso of Hanken School of Economics has revealed that 176 open-access journals vanished in the past two decades. “We found 176 OA journals that, through lack of… Read More

Last year, Google launched a new video series on its Webmaster YouTube Channel called SEO Mythbusting. The video series involves developer advocate at Google, Martin Splitt, speaking with va… Read More

Main Takeaways: Copywriting is the act of writing content that sells products and services. A copywriting sample can include a sales letter, blog post, script, and social media post. You can… Read More

The team at Bing has been working on new features for webmasters since migrating to a new platform. Earlier in the week, the search company announced a new robots.txt tool to ident… Read More

Thanks to the next-gen telescopes and tiny space probes, we now know that the galaxy is teeming with several planets. Expectedly, this revelation has re-energized the search for alien techno… Read More

Online events have become popular now more than ever due to COVID-19 lockdown. Since people can no longer attend in-person gatherings, businesses rely on virtual events to reach their a… Read More

The skin is the largest sensory organ in the human body. It helps us to sense various elements of our surroundings all the time. However, our pain response only kicks in at specific times &m&hell…Read More

In the past, advertisers on Facebook created a large volume of ads hoping that one of many would reach the right audience. According to Facebook, such a measure is no longer necessary t… Read More

SLAC National Accelerator Laboratory‘s giant digital camera core has made history with its first photos. The 3,200-megapixel digital images are by far the largest photos ever taken in… Read More

Imagine a VR experience that’s so immersive it feels real. Whether it’s a birthday party that’s miles away or a workplace across the world, the feeling is just as if you we… Read More

Several marketers measure their content’s success using engagement, and why not. When your audience share and comment on your writing, it implies that you’re doing something righ… Read More

A robots.txt file gives search engine crawlers specific instructions about a website. It’s one of the few ways that site owners can control the pages that search engines index. Be… Read More

Legend has it that English physicist Sir Isaac Newton first discovered gravity when he saw an apple fell from its tree while pondering nature and its forces. Whatever the real story may be… Read More

Google is always working to improve the quality of its search results. That’s why it rolls out one or more daily changes that sometimes target specific factors such as page speed and m… Read More

Generative algorithms are so advance that deepfake videos are becoming indistinguishable from reality. Expectedly, such manipulated media poses a threat to society. The technology can make p… Read More

Along with the physical barrier issues, 5G’s range is a primary concern for cellphone carriers. There’s usually a significant loss of signal strength when users pass through any… Read More

Scintillators are a common type of X-ray detection material that converts the radiation in x-rays into visible light. Expectedly, the technology has tons of applications. For example, dentis… Read More

In the past few months, Google has introduced a number of new properties to help publishers during the COVID-19 pandemic. One of which is the ability to host events via its platform. Th… Read More

Google has been working to prevent image theft on its image search results. The tech giant’s goal is simple. It’s to highlight copyright and ownership on Google Images. That way… Read More

A 2019 eMarketer report has predicted that programmatic display ad spends in the U.S would reach $57.30 billion by 2020. That’s a 19.5 percent growth compared to the previous year. How… Read More

For a while now, Google has been the default search engine on Apple devices, and for good reasons. The search giant pays billions of dollars to remain on your iPhones and iPads. A 2018 estim… Read More

Imagine an auto-battery pack that lasts nearly a century or a power source that can help power smartphones for nine years. As surreal as these claims may seem, we might be closer to realizin… Read More

Main Takeaways: Marketing objectives are actionable goals that provide overall directions to a specific campaign. The mnemonic SMART goals can help remember how to set your marketing goals… Read More

A team of researchers from the University of Arizona has finally pinned down Earth’s temperature during the last ice age. It appears that during the Last Glacial Maximum (LGM), the wor… Read More

NASA‘s planet-hunting telescopes are more advanced than ever before. In the last few decades, they’ve located several thousand exoplanets or planets outside our solar system… Read More

Sharing charger for our devices is still not an option today. Although many devices have switched to USB C connector, a few are still using the micro-USB. Meanwhile, you still have to use th… Read More

Previous research suggests that rocks can trap carbon dioxide in the air to become carbonates. On the other hand, heat and other tectonic forces within the Earth can release the CO2 in those… Read More

Earlier in the year, Flipboard launched a curated video service that’s called Flipboard TV. The video service is available within the news app, and it features content that spans acros… Read More

The COVID-19 pandemic saw many consumers shifting from physical shopping to online shopping. According to a YouGov survey, people are generally avoiding crowded public places. As a… Read More

For a while now, TikTok has built a reputation as the most downloaded social media app in the United States. However, the company had never revealed how many people actually use the app ever… Read More

Google has announced that it’s launching a new AdSense reporting page for publishers. Google designed the Reports page in Adsense to give publishers insights into their account pe… Read More

Google has recently been publishing more information about the crawl budget. Last month, the search giant dedicated an episode of its SEO Mythbusting YouTube series to the topic. Before that… Read More

Photosynthesis is a process that plants and other organisms use to convert light energy into chemical energy to fuel the organism’s activities. The process involves converting carbon d… Read More

Unlocking physical locks on the front doors of most homes is simple. It begins with inserting the proper metal key into the keyhole and turning it. The action pushes a series of pins in the… Read More

In a recent Webmaster Hangout, a site owner asked John Mueller about Google rankings. The site owner explained that his three websites had been successful for the past seven or eight years… Read More

SMS used to be one of the few marketing channels that brands could leverage. But that was roughly over a decade ago. Today, several other media exists for marketers to get their message acro… Read More

Internet traffic has increased exponentially over the last decade, reaching roughly 4.13 billion internet users worldwide. Besides the growing number of users, connection quality i… Read More

Google has been launching ways for retailers to display their product information to millions of search engine users for free. Earlier in the year, the search giant introduced a new process… Read More

The idea of controlling a video game using your hands is not entirely new. However, the current generation of smart gaming gloves is bulky and rigid. And that’s because they rely… Read More

Plastics are one of the most desirable materials today, and why not. They are light, reliable, and bendable when needed. Also, plastics serve a variety of purposes — in cell phones, te… Read More

Google said that it has been working on upgrading its Search Console‘s API infrastructure over the past years. You may not have noticed the changes, and that’s because they… Read More

As far-fetched as it sounds, wireless electricity transmission has been around for a while. In the 1980s, Nikola Tesla proved that he could power light bulbs with a 140-foot Tesla coil. Alth… Read More

Solar cells are popular for their sustainability, never their beauty. We expect a solar cell to be durable and generate electricity efficiently. The thinking is since these solar panels usua… Read More

In October 2019, Google started testing lead form extension in Search campaigns. It’s an ad extension that allows advertisers to attach lead forms to ads that appear in search results… Read More

Google‘s algorithm can detect several signals that can affect a webpage’s ranking factor. But signals, like a page’s relevance and trustworthiness, require human judgment… Read More

Plastic pollution is the most widespread problem affecting marine life. Over 300 million tons of plastics are manufactured annually for various purposes. From this number, at least eight mil… Read More

Co-founder of Google, Larry Page, famously said, “We want to get you out of Google and to the right place as fast as possible.” But that was back in 2004 — when things were… Read More

The idea of a machine learning system designing other programs may seem far-fetched. But, tech companies such as Intel have been working to create such a system for a while. According to a r… Read More

Reports suggest a steady decline in carbon dioxide emissions due to the pandemic. However, the reverse is the case for methane emissions. According to a study by Stanford University, global… Read More

Consumers in the United States are staying at home than usual due to COVID-19. As a result, social media usage in the country has increased. In a study conducted between late March and early… Read More

Scientists predict scorching temperatures to last through 2020 summer. According to reports, almost all of the United States will experience hotter than average temperatures until… Read More

Google Maps has gone global with its Local Guide feature. Hundreds of millions of people contribute information to Google Maps every year. From the best local restaurant to photos of a nearb… Read More

In a few hours, NASA‘s Perseverance Mars rover will launch with some spacesuit materials. It’s no secret that NASA intends to send the first astronauts to the surface of Mars. Ho… Read More