2018-05-19 23:00
These days Progressive Web Apps (PWA) are the talk of the town, mainly due to their amazing usability and unique user experience. With the combined features of websites and native apps, P… Read More
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Working Draft | Dad And Web Developer – Notes As Blog
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Dad and Web developer - notes as I work through the day
2018-05-19 22:53
Posted by Jan-Felix Schmakeit, Google Photos Developer Lead
People create and consume photos and videos in many different ways, and we think it should be easier to do more with the photos yo… Read More
2018-04-21 16:46
ZTE may not be the biggest name in smartphones in the United States, but the Chinese company has built itself up as a regular player particularly in the budget segment. Today, though, the… Read More
2018-04-21 15:27
Facebook will change the way it administers its terms of service (TOS) for 1.5 million users in Africa, Asia, Australia and Latin America, the company confirmed today. Though users in thos… Read More
2018-04-14 01:26
St. Elmo Public Market, an ambitious development similar to Seattle’s Pike Place or New York City’s Chelsea Market, announced on April 13 that construction has begun and th… Read More
2018-04-11 02:53
Having a blog is important to the long-term success of a small business’s marketing strategy and the overall reputation of the business. Knowing how to begin blogging can be confusing… Read More
2018-04-11 02:50
Founding partner Mohan Ramaswamy and design director Sarah Sampsel created a compelling product to hit all the necessary notes in today’s complicated digital advertising world.
via Med… Read More
2018-04-09 23:45
As you know, GoogleBot uses Chrome version 41 to crawl the web, which means it doesn’t see everything the latest version of Chrome sees when crawling the web.
Ashley Berman Hale pos… Read More
2018-04-09 23:44
During this whole zero results and no search results on the search results page, I asked Danny Sullivan if Google still calls a search that leads to zero search results the search results… Read More
2018-04-09 23:44
Most visitors to an online store aren’t ready to buy. That’s where micro conversions come into play. They help build the excitement and trust that shoppers need to make a purch… Read More
2018-04-09 23:23
If you work on the web and you aren’t using WordPress, there’s the distinct possibility you’re in the minority. Right now, the web technology survey firm W3Techs estimat… Read More
2018-04-09 23:23
Intel unveils its Core i9 processors for faster gaming and video editing on laptops
At an event in Beijing today, Intel showed off its latest 8th-gen Core i9 processors that are designed t… Read More
2018-04-09 23:22
Report: Apple is building an iPhone with touchless gestures
The iPhone X lets you unlock your device without even touching it. Now, it seems Apple may be working on a way to let you actua… Read More
2018-04-09 23:22
Shortly after the US Securities and Exchanges Commission (SEC) charged the owners of shifty cryptocurrency startup Centra Tech with fraud, leading cryptocurrency exchange desk Binance has… Read More
2018-04-09 23:22
Zuckerberg: Most of Facebook’s 2 billion users should assume their data has been compromised
Facebook CEO Mark Zuckerberg today revealed that all of its 2.2 billion users should ass… Read More
2018-04-09 17:49
Two cryptocurrencies have recently become victims of the dreaded ‘51 percent attacks’ on their blockchains. Electroneum suffered a 51 percent attack which was discovered… Read More
2018-03-10 14:16
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…
Unpacking the Increasingly Complex Local SERP (Street Fight)
“While I thin… Read More
2018-02-18 21:16
Remember Google+? While many of us have ditched the platform in recent years, Google has put a lot of time into improving it for those who are still big fans of the service. Now, Google is… Read More
2018-02-11 19:27
Ok, sure…Bitcoin has had a volatile few weeks recently of jaw-dropping ups and downs. Coupled with everyone from international companies to foreign governments weighing in on the v… Read More
Recommended Read: #SFSW18: Local’s Visual Future: The Rise Of AR, VR, And New Customer Experiences
2018-02-01 19:40
Left to right, Evonne Heyning. CEO, Light Lodges; Danny Gordon, CEO, Auredi; Raffaelle Camera, NA Go-to-Market Lead, Accenture XR; Joel Vasquez, Solution Architect, Tailspin.
Interest in AR… Read More
2018-02-01 19:39
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…
User Time on Facebook Declines for First Time Ever (Recode)
Zuckerberg said… Read More
2017-12-21 03:37
Over the years, the different ways you can choose to highlight your website’s content in search has grown dramatically. In the past, we’ve called these rich snippets, rich cards… Read More
2017-09-18 18:15
In last month’s column, I talked about taking advantage of the summer months to optimize your SEM account. Using the summer slowdown (if it exists for you!) to examine your s… Read More
2017-09-17 03:32
Designing and coding a website takes a lot of thoughtful effort. However, actually getting the site online and fully optimized is a whole other chore.
With this Web Launch Checklist, you… Read More
2017-09-16 03:37
Posted by Devon O’Brien, Ryan Sleevi, Andrew Whalley, Chrome Security
This post is a broader announcement of plans already finalized on the blink-dev mailing list.At the end of July, t… Read More
2017-04-22 19:12
After the controversial changes to Twitter’s @reply feature, which no longer counts usernames towards the 140-character limit, Mastodon registrations rose sharply. Mastodon is a fr… Read More
2017-03-29 12:32
Need some new social media marketing tools?
Looking to save some time?
New tools have recently emerged to meet the evolving needs of busy social media marketers.
In this article, you&rsquo&hellip…Read More
2017-03-28 21:52
Just last October at the Street Fight Summit, many marketers ranked voice search as the most “over-hyped” marketing tactic of the year. I think this is because man… Read More
2017-03-27 21:45
Link building is one of the most surefire ways to skyrocket your website’s rankings. We can’t deny that massive quality link building was one of the methods that helped to rapid… Read More
2016-10-29 15:41
Local Listings: Which Ones Should I Focus On? written by Guest Post read more at Duct Tape Marketing
photo credit Peter Thoeny
It’s common knowledge that your business website is the… Read More
2016-10-10 12:23
Posted by MiriamEllis
“Show your site’s credibility by using original research, citations, links, reviews and testimonials. An author biography or testimonials from real customer… Read More
2016-09-29 11:10
Local audiences are a hot commodity, not just for small businesses, but also for national brands and retailers. Local SMBs and national marketers each make up 36% of spending on locally-t… Read More
2016-09-25 17:11
Marketers everywhere know that Facebook is huge, but Instagram is also making a big splash. Now owned by Facebook, Instagram is the fastest growing social network on the market. As of Febr… Read More
2016-08-16 02:57
photo credit: Kristian KarlssonEarlier this year we tested the Customize Snapshots feature plugin, which allows users to draft and preview customizer states. For the past several months West… Read More
2016-08-16 02:54
Dashboarding and data visualization are hot-button topics in the analytics industry, and for good reason. Effective dashboards can democratize access to data across an organization and hel… Read More
2016-08-15 01:13
The trouble with paid advertising is that there’s always some guesswork involved. No matter how much audience data you’ve acquired, you still have to speculate on what copy, he… Read More
2016-08-15 01:13
Layers, the WordPress page builder that installs as a theme, has ended the exclusive arrangement it had with Envato for more than a year. David Perel, co-founder of Obox and Layers, announc… Read More
2016-08-14 17:40
Management of a digital presence that can reach and affect customers locally can be a challenge for any business. That challenge is exceptionally difficult for companies that have several l… Read More
2016-08-14 17:39
We all want to make our content go farther. No matter how many followers you have on social media and no matter how many people visit your website every month, sometimes your great content… Read More
2016-08-14 17:29
As part of their “Creative Series”, Instagram’s providing tips for brands to help them improve their performance on the platform. Their latest installment focuses on dire… Read More
2016-08-13 03:22
Samsung always goes all-out on specifications with its Note lineup, but with the Note 7 this wasn’t quite the case. It packs top of the line specifications for sure, but they ar… Read More
2016-08-12 20:05
Want to have your “critic review” of a local business perhaps appear in relation to it within Google search? Today, Google’s announced that any publisher can appl… Read More
2016-08-11 15:17
National brands have devoted countless resources to growing their business pages on social media, but the unfortunate reality is that many of these organizations are doing it all wrong. F… Read More
2016-08-09 13:05
You knew LinkedIn was headed here sooner rather than later.
When Microsoft acquired LinkedIn for $26.2 billion, it catapulted LinkedIn onto the same playing field with… Read More
2016-08-09 13:03
Do you run Facebook ad campaigns?
Wondering how many times your audience should see your ads?
In this article, you’ll discover what marketers need to know about managing the frequenc… Read More
2016-08-08 12:01
This article is in conjunction with the article: Top KPIs & Metrics for Email Marketing, where I introduced various KPIs and metrics, for measuring: email deliverability, subscribe… Read More
![Recommended Read: 5 Email Campaign Ideas To Help Increase Conversion Rates [Infographic]](https://cdn.blogarama.com/images/posts_thumbs_site_id/1020/101953-2498325113.w320.jpg "Recommended Read: 5 Email Campaign Ideas To Help Increase Conversion Rates [Infographic]")
2016-08-08 11:19
As businesses adopt inbound marketing and generate more and more leads, the need for an effective lead nurturing strategy becomes clear very quickly.
After all, 50% of leads aren… Read More
2016-08-06 22:31
Summer’s coming to an end, and with Fall just around the corner, small businesses are preparing for the upcoming season and looking ahead to the holidays. To help business owners brus… Read More
2016-08-04 11:46
Your headshot is kind of like the logo for your personal brand.
Like a business logo, it’ll show up everywhere you showcase your personal brand online: your Twitter profile, you… Read More
2016-08-04 11:43
Have you heard about the new Twitter Dashboard?
Wondering how to use it to manage your Twitter presence?
If you’re using Twitter for a business of any size, you’ll want to chec… Read More
2016-08-04 00:43
Facebook’s new Page sections help small businesses actually make money
Having a Facebook page is virtually essential for modern businesses, and now they might be able to reap some ne… Read More
2016-08-02 21:45
Posted by Philip Walton, Developer Programs Engineer
Autotrack is a JavaScript library built for use with analytics.js
that provides developers with a wide range of plugins to track the… Read More
2016-08-02 21:44
My ad was disapproved because of this, ad/keyword/ad extension. Could someone explain to me exactly what I need to change with my ad?
via Bing Category – All Threads, Bing Ads, B… Read More
2016-08-02 21:40
Every now and then you might be urged to run Google Tag Manager and/or Google Analytics locally, meaning without the benefit of a web server serving your files. In other words, you’re… Read More
2016-07-21 04:04
Last week, reports surfaced suggesting the possibility that Google has made changes to local map results.
As detailed by Search Engine Roundtable’s Barry Schwartz, in… Read More
2016-07-11 00:02
Both technology and automation play a huge role in the digital marketing space. Paid search and social functionality is more complex than ever, the number of platforms and networks that ne… Read More
2016-07-03 13:18
We all have the best of intentions to communicate regularly with our teams about what content is working well in editorial. Yet, too often those intentions become overwhelmed by the day-to… Read More
2016-07-01 02:55
Google Search
is, undoubtedly, the single most important thing within
Google
, be it popularity-wise or financially speaking. And Search got smarter and smarter throughout the years, wit… Read More
2016-07-01 02:54
Landing pages are intended to be simple and straightforward – a single page designed to get a specific audience to take an action.
Marketers use landing pages to get people to:
Make a… Read More
2016-06-29 18:01
With so many newsletters and blog updates available, it’s easy to become overwhelmed with all the information available. This can easily lead to a condition known as paralysis of ana… Read More
2016-06-29 17:58
As marketers, we all face the same challenge: how do we stay on top of the news and trends that matter to our industry?
Our inboxes are overflowing. Our Twitter feeds never stop scrolling. O… Read More
2016-06-29 17:55
Brands and agencies using Facebook’s Business Manager now have the option of blocking their ads from running on specific applications or websites.
The social network said in its a… Read More
2016-06-25 14:47
It’s time to upgrade your SaaS marketing team.
With the right tools, your staff has the opportunity to acquire new users, offer quality customer service, and boost retention rates.
H… Read More
2016-06-22 19:53
Pouring over big data isn’t the goal.
Instead, analytics are supposed to give us a way to find out where the bottlenecks or gaps are occurring, and how to best prioritize our next m… Read More
2016-06-19 00:28
This checklist / interactive tool will help you greatly in setting up your Google Analytics account pretty fast.
{check the task when you have completed it}
Website Audit for Go… Read More
Recommended Read: Introducing YouTube Director: A Suite Of Video Ad Creation Products For Businesses
2016-06-17 03:20
Whether it’s for entertainment, indulging a passion, or discovering something new, more people are turning to YouTube to watch video. In fact, growth in watch time on YouTube is up at… Read More
2016-06-15 11:19
Facebook Tuesday introduced three advertising products aimed at retailers with brick-and-mortar stores: store locator, store visits and the offline conversions application-programming interf… Read More
2016-06-14 01:18
Success at blog marketing depends on a myriad of content, design, technical, and promotional factors. Though it would be prohibitively exhausting to excel at all of them simultaneously, the… Read More
2016-06-12 21:54
# Is organic search advertising (SEO) undervalued or overvalued?
# If I invest in SEO, then how much incrementality does SEO can bring to my business bottomline?
# How can I make my PPC&nbs&helli…Read More
2016-06-09 23:34
Advertising on social networks is constantly evolving and shifting, making it that much more important for brands and agencies to keep up with the latest specifications.
Banner maker and adv… Read More
2016-06-09 01:20
Posted by Emily Keller, Technical Program Manager for Google Maps APIs
The Google Maps Operations team gets to work with thousands of developers each year to create great user experiences an… Read More
2016-06-08 12:53
This week Bing released a new tool for content publishers to get their work discovered by more readers. Bing News PubHub allows publishers to submit their news sites for distribution to Bing… Read More
2016-06-08 00:07
With view counts slowly turning into it’s own form of currency, many site owners are learning that making the most of their audience really does lead to a healthier bottom line. I… Read More
2016-06-07 23:58
Fragmentation is changing the local marketing industry, with smaller sellers encroaching on a space that was once reserved for large national agencies. During a fireside chat at Street Figh… Read More
2016-06-06 11:25
Do you use Twitter to find prospects?
Looking for a better way to organize relevant conversations?
You can use your favorite RSS reader to monitor customized Twitter searches, Twitter list… Read More
2016-06-04 12:37
Last week was quite eventful for PPC marketers. Google announced a number of changes coming to AdWords and Analytics during the Google Performance Summit, with mobile being the huge focus… Read More
2016-06-01 12:42
As has been widely reported in recent weeks, Instagram’s rolling out new brand profiles to help businesses make better use of the platform. The new brand options have been made avail… Read More
2016-05-30 12:38
The conversions (goal completions and e-commerce transactions) reported by Google Adwords could be vastly different from the conversions reported by Google Analytics, as they both use… Read More
2016-05-30 12:36
Very meta, we know.
When it comes to SlideShare marketing, there’s no better feeling than seeing your prized presentation featured on the SlideShare homepage.
In addition to givi… Read More
2016-05-27 04:04
When the word “analytics” comes up, most content owners immediately gravitate toward viewership counts. However, though views are important, they’re only part of the larg… Read More
2016-05-22 12:28
Google Analytics has launched a new report (still in beta) called the ‘User Explorer‘. You can find this report by navigating to Audience menu > User Explorer in your GA view… Read More
2016-05-19 23:55
Google announced they’ve launched their new mobile friendly testing tool at http://ift.tt/1WCtHEO.
In fact, the other week we noticed this was coming and reported it back then.
The n… Read More
2016-05-11 21:11
There’s no question that building great inbound links to your site is hard work. While many site owners resort to spamming blog comment sections to get their backlinks, that’s n… Read More
2016-05-11 21:07
The majority of enterprise content marketers don’t have a documented strategy, according to recent research. The CMI found that almost two thirds of professional conte… Read More
2016-05-10 20:19
Facebook announced several updates to its dynamic ads (formerly dynamic product ads), including the expansion of the ad unit to Instagram, as well as updates to custom audiences for websites… Read More
2016-05-10 20:16
Ranking your site for competitive keywords can be exciting – a real ego boost. But sometimes we get so focused on bringing down the big game that we neglect the easy, low-hanging fruit… Read More
2016-05-10 11:22
Looking for ways to improve your Pinterest marketing?
Do you want to make your pins more clickable?
To generate leads, conversions, and sales from Pinterest, your pins need to do more than… Read More
2016-05-10 11:20
Small Businesses Must Make Data Privacy a Priority written by Guest Post read more at Duct Tape Marketing
photo credit: Creative Commons Five Data Privacy Principles from Mozilla by Ann Wuyt… Read More
2016-05-10 11:19
A Guide to Facebook Video Ads: Can a Small Business Benefit from Them? written by Guest Post read more at Duct Tape Marketing
photo credit: facebook
When Facebook officially promoted auto-p… Read More
2016-05-08 11:40
Using LinkedIn for personal and professional branding is easy, so why do so many brands and individuals get it so wrong?
At ClickZ Live Jakarta, Chris J Reed, global chief executive office… Read More
2016-05-07 14:52
Posted by randfish
Keyword research, when done right, is a fairly complex process. Uncovering new keywords and appraising their value should involve a robust toolkit, a multitude of differen… Read More
2016-05-05 12:52
via Read More
2016-04-25 11:31
Most merchants think they’re reaching a targeted demographic when they advertise on neighborhood blogs or run geofencing campaigns, but a new type of hyperlocal marketing platform is t… Read More
2016-04-23 19:17
This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post.
People remember what they see more than what they read. T… Read More
2016-04-21 11:59
Often times, the greatest challenge marketers face when creating content isn’t the actual writing, publishing, or promoting. Instead, it’s the other related tasks — brains… Read More
2016-04-16 13:44
WordPress caching plugins are notorious for being packed full of confusing options, spammy with upsells, and difficult to uninstall. Users who are looking for a caching solution that simply… Read More
2016-04-11 12:11
Want to learn more about the people who make up your Facebook custom audiences? Have you tried Facebook’s Audience Overlap? Using Audience Overlap will let you compare your custom audi… Read More
2016-04-08 16:58
Quite a while ago, I wrote an article on what I considered (then) to be my favorite Google Tag Manager resources. Many of them are still very valid, but I still wanted to write a follow-up… Read More
2016-04-06 13:02
Here are a few things you need to change about your social contests in 2016, plus a few things that should stay the same.
via SocialTimes http://ift.tt/1MQvFiX Read More
2016-04-06 13:01
Founded in 2012 by Twitter co-founder Evan Williams, Medium is quickly becoming one of the world’s most popular websites. According to Alexa, Medium.com has risen nearly 100 spots&n……Read More
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