2023-11-29 01:26
One of the only things that stands between us wrapping up this insane year is what we’re all describing as an unprecedented holiday shopping season. Tons of survey data has been relea… Read More
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Successful Blog is where business strategy, niche marketing, community building, branding, and content management meet social media. Organized, relevant, and actionable ideas for growing business.
2023-08-14 15:54
When Facebook introduced its facial recognition service, there were concerns over privacy issues. But Facebook officials told users they could prevent being tagged in the photos if they indi… Read More
2023-07-03 14:40
If you’re a business owner or are just starting out, then you cannot underestimate the power of good marketing.
Marketing is now an essential part of running any business, an… Read More
2023-01-03 21:14
You’ve heard again and again that having your own website and/or blog is essential to maintaining operational success. After all, it’s through online content that you are able t… Read More
2023-01-03 21:05
With countless marketing tools of varying degrees of value and price, it can be difficult to choose which one(s) is right for you. And let’s be honest, not every tool is right for you… Read More
2022-12-10 21:15
Whether you think you can or not, you’re right.
These inspirational words from Henry Ford ring as true now as they did when the first Model T cars were being manufactured. An abund… Read More
2022-12-10 21:02
Freelance and gig work is an ever-rising trend in the modern business world. Now, many workers around the world depend on side hustles to supplement or create their income, with over 57 mil… Read More
2022-11-11 02:30
You have a blog, you have your first posts up, and you are just waiting for the traffic to start rolling in. You share the links on social media sites, get your friends to visit, put the li… Read More
2022-11-11 01:54
Upon getting started in an online marketing campaign one of the first considerations is the targeted audience. What does the business provide a service or a product?
Therefore, we must… Read More
2022-11-01 15:24
Selling online is getting more and more challenging as the web gets too crowded with businesses and entrepreneurs.
How to sell more and boost your ROI?
Here are six sales strategies y… Read More
2022-02-17 15:12
It’s easy to be impatient, but you know you can’t expect to see amazing results from your marketing strategy overnight.
Results take time, but as a small business, you don&r&helli…Read More
2022-02-17 14:59
As a small business, growth is what will make or break you. If you don’t adapt to the current economy and maximize your success, the outlook is very bleak. In today’s world, whe… Read More
2022-02-17 14:52
Like love, the course of running a successful business never did run smoothly.
Chalk it up to the sheer number of variables – on both a macro and a micro level – that a busin… Read More
2022-01-25 15:42
Whether we like it or not, the U.S. Government is hell bent to protect us from the bogeyman. From head to toe, food, drink and other enjoyable vice is under incessant attack from foundation… Read More
2022-01-20 19:40
Many companies don’t do enough upfront work to qualify their new sales leads. They simply pass every single sales lead through to the sales team, even if the prospect is nowhere near… Read More
2022-01-20 19:22
Of course, any content produced by businesses, for businesses is bound to be more factual and professional and “safe for work.”
There are limits to what B2B marketers can sa… Read More
2021-12-17 19:38
Back in the day, marketing your business looked like this:
Hang a shingle; join the local chamber of commerce; hire someone to design business cards and a tri-fold brochure … wait… Read More
2021-12-15 18:59
Imagine how to manage a team at this office: everyone arrives to the building, has their own parking spot physically sectioned off from everyone else; a walled-off path that leads to their… Read More
2021-12-13 18:59
Without sounding terribly over-dramatic, social media burnout is a real thing – and something we should be watching out for.
Whether you’re using social media for work or for… Read More
2021-11-20 01:50
Digital marketing can be overwhelming: Here are the two essential steps to get it under control:
1. Develop, monitor and defend brand identity
When you first enter a room, and no one knows y… Read More
2021-11-01 16:37
These days, with so much competition online, it’s harder than ever to get your product’s name out there. Simply updating a social media feed or sending out a newsletter just isn… Read More
2021-10-25 22:06
Whether you realize it or not, your brand has a tone of voice. You may have a hard time identifying it, but you can bet your customers are aware of it.
The good news is that you ca… Read More
2021-10-21 22:53
Have you ever had an amazing experience with a company and taken right to social media to express your feelings? What about a not so great experience? If you have, what were your expectatio… Read More
2021-10-09 23:43
Do you know that only two in 10 of your visitors will read your articles until the end?
People don’t have time to waste. They want to find the information they need quickly an… Read More
2021-10-05 19:43
When I built my first website in 2003, none of the tools we have today existed. WordPress was a newborn and you had to know HTML!
For an entire week, I worked my butt off within Microsof… Read More
2021-09-23 15:41
When something can become a trending topic in a matter of seconds, it is important for social media marketers to always stay up-to-date on the marketing trends affecting social media.
Ho… Read More
2021-09-08 21:57
2021 has seen an explosion in audio content, especially podcasting. A few factors play into this. The technology to produce quality audio from anywhere is available to pretty much anyone. iT… Read More
2021-09-07 22:39
Twitter gives businesses a unique marketing advantage compared to other social media platforms. Internet marketers who know what they are doing love the agility that Twitter provides.
I… Read More
2021-08-13 15:30
I consider myself a pretty good typist. On a good day I manage to churn out around 2,000 words in an hour and that’s without ever looking down at the keyboard or the screen. I write fo… Read More
2021-07-11 21:39
Are you engaging your community the best you can with visuals?
In most cases the answer is: probably not.
Yet, visual marketing is crucial these days. According to Megaphone Marketin… Read More
2021-06-22 15:55
With more than one third of professionals worldwide members of LinkedIn, opportunities have never been greater for finding future employers, generating business leads, making deals and gene… Read More
2021-06-17 11:51
Do you often find yourself completely overwhelmed with the amount of information that’s coming at you every day?
This article is for you.
Apologies/thanks to Hint Water for the… Read More
2021-05-13 16:14
Our lives are increasingly impacted by fast-moving technology: In fact it’s moving so fast that it is starting to feel like a sci-fi movie: Smart assistants doing searching and buying… Read More
2021-04-23 13:04
The teacher sent me a lengthy email about the upcoming DBQs the kids would be working on, as well as the IGPs that were coming up. While I appreciated the proactive communication, I had NO… Read More
2021-04-01 13:15
Things have been serious lately.
But my spidey senses are telling me that there’s a lot of pent up desire for fun, flamboyance, and originality.
If you’re having fun, you… Read More
2021-03-31 20:57
Bill Gates described the Internet as the “town square of a global village”.
It’s made the world seem a much smaller place, connecting roughly a third of the total popul… Read More
2020-11-12 03:12
Are you looking to make some money in the new year? Do you want to start a business but are confused on where to begin and how? Then why not start with one of your favorite pastime hobbies?… Read More
2020-11-06 16:47
The baby beaver scurried back and forth between the shower stall and the doorframe. Between his teeth was a mop.
Then came a bucket and some other household items, creating a makeshift d… Read More
2020-10-21 02:28
Terry “starbucker” St. Marie shared his thoughts about Liz during “Gathering Stardust for Liz Strauss.” You can watch the video of the gathering here. Terry al… Read More
![Gathering Stardust For Liz Strauss [Video Recording]](https://cdn.blogarama.com/images/posts_thumbs_site_id/205/20529-1970020161.w320.jpg "Gathering Stardust For Liz Strauss [Video Recording]")
2020-10-11 18:47
On September 17, 2020 many of Liz’s friends, colleagues and family members came together in celebration of her memory. Not a funeral, but something unique in the spirit that we… Read More
2020-09-14 21:01
“If you love, you know that just as flowers need dirt, sad things can make a large heart even larger and able to love even more.”~ @LizStrauss
When news spread of Liz Strauss&rs&helli…Read More
2020-09-11 02:40
It’s Eric here (Liz’s son).
As many of you know, and I’m so heartbroken to say, my mom passed away yesterday morning.
I miss her so much. It’s been… Read More
2020-09-10 18:17
So you are planning to start your own business or go solo? I have to warn you, it’s not for everyone, but most people who get a taste of it, love it and never go back to working 9-5… Read More
2020-09-10 11:50
Killer Visual Strategies, by Amy Balliett, is a rapid fire compendium of design and marketing advances, taking the reader all the way from cave paintings to Snaps.
The structure of the b… Read More
2020-09-02 20:16
Running a business means you wear many hats and have a lot on your
plate to deal with.
That said the biggest focus should be on how your business is
doing financially. If you lose focus… Read More
2020-08-28 16:45
By Kayla Matthews (Guest Author)
The concept of influencer marketing is far from new. In fact, modern influencer marketing dates back to 1920 when Coco Chanel became one of the most tran… Read More
2020-08-17 20:19
Lately, I have been seeing a lot of people talking about growth hacks. These are little tricks that you discover that launch you into the mainstream by creating a surge of user accumulation… Read More
2020-08-05 01:09
Nowadays there’s a lot of personal information publicly available on the web. We all have an “online persona” which is directly related to the way people see and judge us a… Read More
2020-07-30 11:46
By Kayla Matthews
Self-employment means a lot of freedom and flexibility in your work — but being your own boss isn’t cheap. Unlike a worker on business payroll, you’re res… Read More
2020-07-22 14:46
Is there any chance you may want to sell your startup anytime soon?
If the answer is yes, do you know what is necessary to get this all-important task done?
Making sure everything falls int… Read More
2020-07-02 11:17
By Kayla Matthews
The search for the best talent can be tricky. You need to balance your company’s needs with unique job applications to draw in as many options as possible. Finding re… Read More
2020-06-25 11:02
By Kayla Matthews
If you want to stay ahead in today’s business world, you need to leverage technology. AI is one of the most promising aspects of technology today, and chatbots are an… Read More
2020-06-18 18:19
By Kayla Matthews
To keep businesses afloat during the coronavirus crisis, the federal government launched several new tax credits for employers of all sizes. These three coronavirus ta… Read More
2020-06-11 02:10
No matter the number of employees you have under you, it is important for you to do all you can to keep them happy. In doing so, they will tend to give you their all in return.
That said ar… Read More
2020-05-28 11:49
By Kayla Matthews
One of the most significant breakthroughs of the past few decades has been artificial intelligence. However, AI has mostly reserved for big tech companies that could afford… Read More
2020-05-21 11:38
By Kayla Matthews
COVID-19 has changed almost every aspect of daily lives across the globe. For businesses, especially, things look different now — working from home and quarantines ha… Read More
2020-05-14 18:44
Many businesses hear about the advantages of social media in terms of marketing their products or services, but some forget to look at other major benefits of social media beyond finding lea… Read More
2020-05-14 11:53
By Michael Deane
Digital marketing can be tough and not getting the desired results can happen even to the most experienced marketers. The digital landscape is constantly changing and evolvi… Read More
2020-05-07 03:37
Running a business is a full-time job and then some.
That said how are you doing when it comes to properly managing your business?
If things could be better, you want to be sure you act soo… Read More
2020-04-30 11:23
By Kayla Matthews
Communication is central to running any successful business. From customer service to employee performance reviews, nearly every aspect of business relies on clear communi… Read More
2020-04-30 02:09
You put a lot of blood and sweat into your startup business.
Whether that was in recent years or many years ago, you’ve gotten to the point where you want to sell it.
So, will you mak… Read More
2020-04-23 02:55
How good of a job would you say you are doing when it comes to running your business?
No matter the length of time you have been a business owner, it is important to be doing all you can fo… Read More
2020-04-15 20:06
Tools have the power to either make your life simpler, or more complicated, depending on what you choose.
That is why making the right choice is important.
Here are my top tips on finding wh… Read More
2020-04-09 12:39
By Kayla Matthews
Knowing what’s new with tax specifics this year helps you feel well-equipped when filing your returns. Here are some crucial things to keep in mind as you prepare y… Read More
2020-03-19 11:10
By Kayla Matthews
Entrepreneurs always face a plethora of challenges when they’re trying to make their way in the world, from funding to building a customer base and creating a busin… Read More
2020-03-05 12:53
By Kayla Matthews
If you traveled back in time and picked up an office worker from the 1950s, they wouldn’t recognize the modern office space as somewhere that you’re supposed to… Read More
2020-02-27 12:25
By Michael
While your company’s brand is key to its success, building a strong, personal brand around yourself is just as vital.
Since the modern consumer trusts people more than corpo… Read More
2020-02-22 00:42
Being a business owner means a lot of different things to different people.
With that in mind, you may get to a point where you decide you have had enough of the business world. You may wel… Read More
2020-02-20 12:27
By Kayla Matthews
Today’s consumers are becoming increasingly conscious of their spending habits and keep close tabs on where their money is actually going.
This has led many companies… Read More
2020-02-13 04:40
One of the worst fears a business owner will have is if his or her company is in the red for an extended period of time. Being so can lead to even going out of business for some companies… Read More
2020-02-05 17:57
No matter what your brand has to offer the public, it is key your employees have all the needed tools to sell.
Sure, if you run a one-person operation, then worrying what employees have is… Read More
2020-01-23 12:33
By Kayla Matthews
Employee evaluations can be one of the best ways to get reliable data on your team’s strengths and weaknesses. They also build regular communication between managemen… Read More
2020-01-16 12:22
By Kayla Matthews
In a world where big tech companies like Google can store more data on its users than most can imagine, technology seems to change faster than we can ask the right question… Read More
2019-12-27 20:24
The warning signs can be easy to spot or a bit murky.
That said do you know when things are pointing towards your business needing help?
While many go through some challenges at times, bein… Read More
2019-12-20 14:13
Social media has become the top way for brands to increase awareness of what they’re doing, from promoting new products to interacting with customers. Experts encourage entre… Read More
2019-12-19 12:07
By Kayla Matthews
Spurred by new breakthroughs, technology is growing at a rapid pace, reshaping the way customers shop and how businesses are run. Right now, technology is more i… Read More
2019-12-18 18:24
According to the U.S. Census Bureau figures, some 5.6 million mothers, or nearly 1 out of 4, have opted to abandon their jobs to be with their kids. More and more are preferring the stay-at… Read More
2019-12-11 22:41
Would you say you are doing a good job of marketing your brand to consumers?
Some companies are spot-on when it comes to marketing their brands. For others, they have some work to do.
With… Read More
2019-12-05 12:43
By Kayla Matthews
Environmental friendliness is increasingly popular topic, and more and more businesses and consumers are coming to value sustainability and green practices. Business t… Read More
2019-12-05 01:26
With so many vehicles on the road, it is no surprise that there are opportunities for accidents to occur. When they do, they can be of the minor variety or quite serious.
With that in mind… Read More
2019-11-14 16:02
By Kayla Matthews
Businesses experience ups and downs throughout the years as a result of many different factors. Profits might decrease because of a sinking economy or clients may prefer to… Read More
2019-10-31 11:30
By Kayla Matthews
Running a company or department is no small task, but making time for employees is always essential. The mark of a good leader is one who encourages and inspires — ai… Read More
2019-10-31 05:05
Have you been tossing around the idea of an adding an app to your business? If you said yes, you are by no means alone.
That said it is important that you take some time and do research on… Read More
2019-10-24 11:22
By Kayla Matthews
Some may ask why is ergonomics important, but the reasons become apparent if you’ve worked in an office that doesn’t accommodate for it. Harsh lighting, excessi… Read More
2019-10-18 14:53
Over the last few years, it has been drilled into the brains of digital marketers everywhere: content is king and an important part of any search engine optimization strategy.
Consumers are… Read More
2019-10-17 11:29
By Kayla Matthews
You’re well aware improving your business processes means a more profitable business with less downtime. Anytime you implement a new process, you should define some k… Read More
2019-10-17 05:58
No matter how many employees you have, one responsibility in you have is making sure they’re safe.
With that thought in mind, how safe are your workers when on the job?
Although you c… Read More
2019-10-03 11:19
By Ankit Singla
We already know that publishing high-quality content on your website can do wonders. But did you know that writing for other websites can help your business, too?
I’m t… Read More
2019-09-26 11:28
By Liz Bywater, PhD
Today’s workers are constantly faced with too much to do and too little time in which to do it. From employees on the front lines to leaders in the C-Suite, the fre… Read More
2019-09-18 14:48
The modern world is a lot of hard work. Money troubles, family issues, work problems are just some of the issues people have to face all of the time.
No matter if you’re a stay at home… Read More
2019-09-12 11:34
By Kayla Matthews
Volunteering is a great option for businesses across all industries. Whether you run a small, local salon or manage an extensive team of chefs at a well-known restaurant, e… Read More
2019-09-05 11:42
By Kayla Matthews
The resume is a fairly straightforward document, but multiple resume formats exist for appealing to employers. Hiring managers don’t spend a lot of time poring over… Read More
2019-08-16 23:11
In running a business, you have a myriad of responsibilities on your plate. As such, you can’t afford to drop the ball on many of them. When you do, it can have a negative impact on y… Read More
2019-08-08 11:26
By Kayla Matthews
Project management involves using a team’s knowledge, skills and resources to accomplish a common goal — the successful completion of a project with a specific… Read More
2019-08-01 11:38
By Wendy Dessler
One of the most challenging aspects of working in the tech industry is remembering the most important component of excellent performance: humanity. Software development is a… Read More
2019-07-22 18:57
Search engine traffic is the most reliable and in many cases top-converting traffic for many websites. That’s the reason most people ask for tips and plugins that can help them boost S… Read More
2019-07-18 11:54
By Kayla Matthews
Is your small business ready for some significant growth? If your funds are limited, there are plenty of funding resources available to small businesses. Whether you want t… Read More
2019-07-04 12:08
By Kayla Matthews
Keeping good talent is tough for any business, but when you’re an emerging startup, it can be a make-or-break matter. Losing the person who drives innovation or puts… Read More
2019-06-26 17:10
I have been in the blogging / marketing / freelancing business long enough to lose trust in any “get rich quick” or “triple your traffic in a week” headlines. I would… Read More
2019-06-20 11:28
By Kayla Matthews
It’s hiring season and there are so many qualified candidates out there ready to work for your company. Filling a job opening can take months and you want to make sur… Read More
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