2022-06-24 05:31
Question: What do you mean by job analysis? Also, explain the uses of job analysis.AnswerJob analysis provides information relating to a job in terms of its title, the operations, and tasks… Read More
Blog Directory > Education Blogs > Higher Education Blogs > e Notes MBA higher-education Blog >
E Notes Mba Blog
enotesmba.blogspot.com
Get MBA Notes, MBA Projects, PPT Presentations, MBA Subject Notes - Advertising Management Notes, Marketing Management Notes, HR Management Notes
2022-03-28 07:05
Double Entry System in AccountingThe double-entry system of book-keeping is an accounting system that recognizes the fact that every transaction has two aspects – the receiving aspect… Read More
2022-03-18 09:33
Question: What do you mean by Basic Accounting Principles? Also, explain the accounting concepts and conventions.AnswerIntroductionFirst, let us assume, you have the financial statements of… Read More
2022-03-08 22:57
In the previous video, we let you know what the term accounting means. You got to know the meaning, definition, evolution, characteristics, scope, and systems of accounting. Before studying… Read More
2022-03-01 21:45
Meaning of AccountingAccounting is a service function that provides financial information to the interested parties inside and outside the organization for their effective decision-making. H… Read More
2022-02-25 08:38
Introduction to AccountingAccounting is a system meant for measuring business activities, processing information into reports, and making the findings available to decision-makers. The docum… Read More
2021-05-27 16:26
Question: What are the different factors should you consider in choosing the market research agency?AnswerToday the environment in modern business arena is highly uncertain and rapidly chang… Read More
2021-05-14 20:12
Question: What is Human Resource Planning? What are the steps in Human Resource Planning?AnswerHuman Resource Planning (HRP) is the process of analysing and strategising the organisation's c… Read More
2021-03-22 17:17
Question: What is Human Resource Planning (HRP)? What are the components of Human Resource Planning? What are the main objectives of Human Resource Planning?AnswerIntroduction to Huaman Reso… Read More
2021-03-20 16:23
Question: What is Human Resource Management (HRM)? What are the objectives of Human Resource Management?AnswerMeaning of Human Resource ManagementHuman Resource Management (HRM) is a managem… Read More
2021-03-07 17:04
Question: What do you mean by Human Resource Management (HRM)? Describe the importance of Human Resource Management.AnswerIntroductionHuman Resource is the most valuable resource in any orga… Read More
2021-03-02 15:32
Question – What do you mean by Human Resource Management?AnswerHuman Resource Management is a management function concerned with hiring, motivating, and maintaining workforce in an org… Read More
2021-01-17 14:36
The objective of MBA Human Resource Management Subject is to provide fundamental understanding of Human Resource Management value chain. The subject aims at helping students understand, appr… Read More
2021-01-06 03:19
Question: Explain the terms - Production Management and Operations Management. What are the objectives of Production and Operations Management? Also describe the scope of Production and Oper… Read More
2020-12-30 17:57
Question: Introduce and define the terms - Production management and Operations Management. Also summarise the historical development of Production and Operations Management.AnswerIntroducti… Read More
2020-12-26 14:48
The aim of Production and Operations Management subject is to acquaint students with the concepts and principles of production and operations management; to explain historical milestones in… Read More
2020-03-05 17:14
Question: What do you mean by Business Economics? Also explain the nature and scope of business economics.AnswerBusiness Economics, also called Managerial Economics, is the application of ec… Read More
2019-12-30 16:05
Define Business Economics. What do you mean by Business Economics?Economics affects daily lives of individuals, households, organizations, industries, and nations. Everytime you make decisio… Read More
2019-12-29 17:42
Project Title: Study of Production Planning and Control System in Eicher Tractors, MandideepAbstract: The project has been developed to identify the need and importance of PPC i.e. Prod… Read More
2019-12-29 05:38
Business Economics - Introduction, Meaning, Definition, and Characteristics.An Introduction to EconomicsEconomics affects daily lives of individuals, households, organizations, industries, a… Read More
2019-12-22 16:12
Business Economics, also called Managerial Economics, is the application of economic theory and methodology to business. Business involves decision-making; and business economics serves as a… Read More
2019-12-16 05:16
Product Mix refers to the number of product lines that an organisation offers to its customers. Product line is a group of related products manufactured or marketed by a single company. Such… Read More
2019-12-16 05:01
Marketing is the sum of all activities that take you to a sales outlet. After that sales takes over. Marketing is all about creating a pull, sales is all about push. Marketing is all ab… Read More
2019-12-08 03:08
Question: Define the terms Personnel Management and Human Resource Management. How Personnel Management is different from Human Resource Management?AnswerIntroductionThe success of an organi… Read More
2019-08-27 17:25
Introduction to Marketing ResearchResearch always starts with a question or a problem. The purpose of research is to find answer to the question or solution to the problem through the applic… Read More
2019-08-11 16:38
Question - What is Marketing Research? Describe the process of Marketing Research.AnswerIntroductionToday, the competition is getting more and more intense day by day, consumption pattern an… Read More
2019-08-08 21:22
Question: What is MIS? Describe the Subsystems of MIS.AnswerMIS - Management Information System Management information system (MIS) refers to the processing of information through computers… Read More
2018-03-15 09:18
Question - What is product mix? Explain product mix decisions.AnswerMeaning of Product MixProduct mix or product assortment refers to the number of product lines that an organisation offers… Read More
2018-03-14 15:23
Question : What is MIS? Describe objectives and characteristics of MIS. What are the Sub-systems of MIS?AnswerIntroductionA System is a combination of various elements or components that are… Read More
2017-10-09 15:15
IntroductionToday the environment in modern business arena is highly uncertain and rapidly changing. Advances in communications and information systems technology are further accelerating th… Read More
2017-08-20 17:32
Question - Define the term Green Marketing; and explain why green marketing is important?AnswerIntroduction to Green MarketingThe negative impact of human activities over environment is a ma… Read More
2017-08-08 16:50
Question - What do you mean by consumer buying behaviour? Also describe various factors or forces that influences consumer buying behaviour.AnswerIntroductionIn today’s era of the ever… Read More
2017-03-26 05:46
Question - What do you mean by competitive strategy? Explain Porter's Generic Strategies Model to define Competitive Strategy.AnswerDefining Competitive Strategy Summary (Click to go… Read More
2017-03-26 05:44
Question - What do you mean by the term 'competitors' in marketing? How to identify key competitors in marketing, and how to analyze them?AnswerIntroductionIn this competitive world there is… Read More
2017-03-26 05:39
Question - What do you mean by the term 'Alliance Marketing'?AnswerIntroductionEveryone knows one plus one is equals to two, but sometimes it is equals to eleven, synergy between the f… Read More
2017-03-26 05:37
Question - What do you mean by the concept of customer value?AnswerIntroductionWe are living in a world that is most unstable and dynamic. World is not only changing but the rate of change i… Read More
2017-03-26 05:34
Question - What do you mean by marketing competitiveness? How the marketing competitiveness can be improved?AnswerIntroductionWhatever product a marketer has to offer in the market, one thin… Read More
2017-03-21 15:42
Question - Define the term 'marketing planning'. Outline the steps involved in marketing planning process.AnswerMarketing is a process of developing and implementing plans to identify and sa… Read More
2017-03-21 15:38
Question - What do you mean by marketing planning?AnswerIntroductionMarketing is a process of developing and implementing plans to identify and satisfy customer needs and wants with the obje… Read More
2017-03-21 15:36
Question - Define social marketing? Describe the concept of social marketing, and explain social marketing mix.AnswerDefinition of Social MarketingAccording to Philip Kotler - Social Marketi… Read More
2017-03-21 15:35
Question - Define the term marketing mix. Explain structure of marketing mix and its elements.AnswerThe Marketing Mix Summary (Click to go directly)Introduction to Marketing MixDefinition… Read More
2017-03-21 15:33
eNotesMBA is here to make you available the best MBA Subject Notes. Following are the links to various topics of MBA Advertising Management Subject. So, click on the topic you are looking no… Read More
2017-03-21 15:30
Question - Define the term Green Marketing; and explain why green marketing is important?AnswerIntroduction to Green MarketingThe negative impact of human activities over environment is a ma… Read More
2017-03-21 15:28
Question - What are the marketing challenges that business organizations are facing today? Can you suggest ways to overcome these challenges?AnswerIntroductionWell said by Heraclitus - "The… Read More
2017-03-19 14:49
Question - What do you mean by marketing organization? Explain different types of marketing organizations.AnswerMeaning of OrganizationAn organization is a group of people that is structured… Read More
2017-03-19 14:46
Question - Why is ethics and social responsibilities are important in advertising? AnswerIntroduction In today's world of cut throat competition every organization is investing heavily… Read More
2017-03-19 14:44
Question - What do you mean by advertising regulation? Also write a note on advertising self-regulation. AnswerIntroduction to Advertising RegulationIn today's world of cut throat competitio… Read More
2017-03-19 14:42
Question - What do you mean by advertising budget and control?AnswerDefinition of Advertising Budget "Advertising budget is an estimated amount an organization decides to invest in its promo… Read More
2017-03-19 14:41
Question - What is Advertising Budget? Discuss approaches and procedure for determining the size of advertising budget.AnswerIntroductionIn this advertising world, everyday we see many… Read More
2017-03-19 14:38
Recognition and Recall are the terms that are heavily used by advertisers in advertising measurement, more specifically in copy testing techniques. Both recognition and recall are techn… Read More
2017-03-16 17:59
Question - Write a note on advertisement evaluation techniques. Explain Pre-Testing, Concurrent Testing, and Post Testing.AnswerIn today's advertising world, every firm invests heavily… Read More
2017-03-16 17:55
Question - What is Media? What are Media Characteristics?AnswerThe word media comes from the Latin word “middle”. Media carry messages to or from a targeted audience and can… Read More
2017-03-16 17:46
Question - Define media planning, also explain steps in development of media plan.AnswerThe word Media came from the Latin word "Middle". Media carry message to or from a targeted audience… Read More
2017-03-16 17:44
Question - Discuss the AIDA Concept? How it is related to promotional mix?AnswerAIDA Model is a selling concept presented by Elmo Lewis to explain how personal selling works. AIDA Model outl… Read More
2017-03-16 17:39
Question - Elaborate the statement "Advertising is a form of mass communication", and describe the elements of marketing communication mix.AnswerAdvertising is a form of mass communicationY… Read More
2017-03-16 17:37
Question - What are the different aspects an advertiser should consider while selecting an advertising agency? AnswerThe Advertiser looks for an advertising agency whose services and expert… Read More
2017-03-16 17:34
Question - Explain advertising agency, and what are the different types of advertising agencies?AnswerAccording to American marketing Association, "An Advertising agency is an independ… Read More
2017-03-16 17:31
Question - What is Advertising Agency? Describe functions of advertising agency.AnswerDefinition of Advertising AgencyAccording to American marketing Association, "An Advertising agency i… Read More
2017-03-16 17:27
Question - What is advertising? Explain in detail the functions and classifications of advertising.AnswerMeaning of Advertising - Advertising is an activity of attracting public attenti… Read More
2017-03-16 17:24
Question - What is advertising, define advertising, and state its objectives?AnswerMeaning of Advertising - Advertising is an activity of attracting public attention to a product or bu… Read More
2017-03-15 13:40
Question - What do you mean by marketing and marketing environment?AnswerIntroductionIn today's world of marketing, everywhere you go you are being marketed to in one form or another. Market… Read More
2017-03-15 13:38
MBA Notes, MBA Subject Notes, MBA Study Notes, MBA Lecture Notes, Management NotesGet the best MBA Notes at eNotesMBA. We are here to provide you the best study material for your MBA Studies… Read More
2017-03-15 13:35
Question - What is Advertising Appeal? Describe different types of advertising appeal.AnswerAdvertising Appeal is an igniting force which stimulates the customer mindset towards the product… Read More
2017-03-15 13:30
This is a Report on Free Trade Area, it describes - What is Free Trade Area, Free Trade Agreements, Regional Trading Groups and Emerging Markets, and Example of Free Trade Area - Considering… Read More
2017-03-15 13:28
What is Free Trade Area?A free-trade area (FTA) is a trade bloc whose member countries have signed a free-trade agreement (FTA), which eliminates tariffs, import quotas, and preferences o… Read More
2017-03-15 13:25
This is the Questionnaire Analysis of Amul Ice-Cream, with the purpose to identify the Demand and Sales of Amul Ice-cream in the targeted locations, to identify the most popular variants of… Read More
2017-03-14 11:34
Question - What do you mean by Service Marketing? Discuss the Nature of Services.AnswerWhat is Service Marketing?A Service is an economic activity, that is intangible or not be touched, not… Read More
2017-03-14 09:32
Question - “Advertising is a nonpersonal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsor… Read More
2017-03-14 08:51
Question - What do you mean by Service Marketing? Discuss Nature of Services, and Service Marketing MixAnswerService MarketingWhat is Service Marketing?A Service is an economic activity… Read More
2017-03-14 06:57
Marketing is the sum of all activities that take you to a sales outlet. After that sales takes over. Marketing is all about creating a pull, sales is all about push. Marketing is all ab… Read More
2017-03-14 06:54
Aggregate demand Aggregate demand is the total demand made by all members of the society for all goods and services. In macroeconomic analysis such aggregate demand is a function of the gen… Read More
2017-03-13 11:43
Etiquette are the rules and conventions governing correct or polite behaviour used in society, in a particular social or professional group setting. Business Etiquette is all about building… Read More
2017-03-13 11:41
Question - What is advertising creation stage in building of advertising program?AnswerAd-creation stage consists of three stages:Idea GenerationCopy-writingLayout1. Idea generation stageOri… Read More
2017-03-13 11:40
Business etiquette is in essence about building relationships with people. In the business world, it is people that influence your success or failure. Etiquette, and in particular business e… Read More
2017-03-13 11:36
International Trade is the exchange of capital, goods, and services across international borders or territories.PPT - International Trade View more Presentations from eNotesMBAInternat… Read More
2017-03-13 11:30
PowerPoint Presentation is an effective and easy way to present your words; but, while preparing your presentation it is necessary to keep in mind some important tips which are given in foll… Read More
2017-03-13 11:25
Project Title: Production Planning and Control in Eicher Tractors, MandideepAbstract: The project has been developed to identify the need and importance of PPC i.e. Production Planning and C… Read More
2017-03-11 05:26
Question - What do you mean by marketing management? Explain nature and scope of marketing management.AnswerDefinition of MarketingAccording to American Marketing Association, "Marketing is… Read More
2017-03-11 05:25
Question - What is marketing process? Explain the steps in marketing process.AnswerIntroductionThe activities of marketers both reflect and shape the world we live in. Every year new product… Read More
2017-03-11 04:29
Question - What is DAGMAR Model? Explain communication process in DAGMAR approach.AnswerDAGMAR stands for Defining Advertising Goals for Measured Advertising Results. DAGMAR Mode… Read More
2017-03-11 03:59
Question - Define marketing and explain nature and scope of marketing.AnswerIntroductionIn today's world of marketing, everywhere you go you are being marketed to in one form or another. M… Read More
2017-03-08 16:01
"The only constant is change". You'll hear this statement throughout your business career. Your success will depend on how better you understand the changes taken place and forecast the chan… Read More
2017-02-12 17:36
Global marketplace is getting complex everyday. The combination of IT developments, lowering trade barriers, and improved shipping efficiency is making every organisation to think globally… Read More
2016-10-23 10:46
Question: How the international opportunities for business can be identified and analysed?AnswerIntroductionEntire world is open to do business today. Technological developments in communica… Read More
2016-08-08 20:55
The objective of MBA Human Resource Management Subject is to provide fundamental understanding of Human Resource Management value chain. The subject aims at helping students understand, appr… Read More
2016-08-08 11:57
Advertising Management NotesThe aim of MBA Advertising Management Subject is to acquaint the students with concepts, and techniques; and to give experience in the application of concepts for… Read More
2016-04-21 16:56
Question-Define International Marketing. Also explain why international marketing is important?AnswerToday, the world is shrinking through technology, and making it easier for marketers to r… Read More
2016-03-06 07:16
Welcome to eNotesMBA - The Best References for MBA. eNotesMBA is an educational resource for MBA students, professors, and researchers. Here you will get Free MBA Notes, MBA Study Notes, MBA… Read More
2016-03-06 07:13
Product Mix refers to the number of product lines that an organisation offers to its customers. Product line is a group of related products manufactured or marketed by a single company. Such… Read More
2016-01-19 16:58
Product Mix refers to the number of product lines that an organisation offers to its customers. Product line is a group of related products manufactured or marketed by a single company. Such… Read More
2015-12-11 07:03
Question: What do you mean by International Marketing Environment? Also describe various elements of International Marketing Environment.AnswerIntroduction Steve Jobs was ousted from Ap… Read More
2015-10-02 17:41
The purpose of MBA International Marketing Management Subject is to develop an understanding of the underlying concepts, strategies and issues involve in the marketing of products and servic… Read More
2015-08-18 16:16
Question : What do you mean by international marketing? Also define the terms - International Marketing, Global Marketing, Foreign Marketing, and Domestic Marketing.AnswerIntroductionDo you… Read More
2015-08-11 05:45
Question - What is marketing? Define and explain marketing on the basis of different approaches. AnswerIntroductionIn today's world of marketing, everywhere you go you are being markete… Read More
2015-06-22 09:35
Question : Define and explain the terms "Services" and "Service Marketing".AnswerIntroductionEveryday we interact with various economic activities like - getting courier delivered at the req… Read More
2015-03-19 18:22
Curriculum Vitae (CV) or Resume is the professional document that you present to employer to describe your skills, experiences, qualities, and personality. Curriculum Vitae (CV) or Resume is… Read More
2015-03-15 11:38
Question – Define International Marketing. Explain the steps involved in the process of international marketing.AnswerDefinition of International MarketingAccording to Cateora and Grah… Read More
2015-02-27 06:18
Question – Define International Marketing, Domestic Marketing, Global Marketing, and Foreign Marketing. How international marketing is different from domestic marketing?AnswerIntroduct… Read More
2015-01-27 11:44
Question – Define International Marketing. Explain nature and scope of International Marketing.AnswerIntroductionToday, the marketing organisations are not restricted to their national… Read More
2015-01-14 17:33
Question - What do you mean by Human Resource Management? Explain various functions of Human Resource Management.AnswerMeaning of Human Resource ManagementHuman Resource Management is a mana… Read More
Subscribe to E Notes Mba
Get updates delivered right to your inbox!