2023-03-28 15:50
True Christians need to understand the difference between Christian optimism and Christian hope. Despair and optimism are too often treated as different sides of the same coin. The issue is… Read More
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Sell Anything, Anywhere, Anytime Blog
principlecenteredmarketing.org
If I’d of had this technology, information and paradigm 10 years ago, I’d
be sending this from my own private island somewhere in the South Pacific. :)
2023-02-06 19:21
Complementarianism vs. egalitarianism—which view is biblically correct? On the one side are the egalitarians who believe there are no gender distinctions and that since we are all one… Read More
2023-01-24 22:41
What is it that so many in America, and the world, fail to see? The future. Christians, real, true, traditional Christians are expected to see the future or at least listen to those who see… Read More
2022-11-29 20:22
Before 1913, things were different. Although there may not have been TVs, the Internet, or other forms of pervasive technology, there was one thing that individuals had back then: complete f… Read More
2022-09-24 21:24
Unlimited Submission IS NOT Biblical Christians should do all they can to submit to the government (Romans 13:1-7). But the government does not have a blank check to rule our lives. We all f… Read More
2022-01-10 19:07
A properly lived marriage will give you a taste of heaven on earth. Your mom and I have been married for 37 years. You’ve witnessed our relationship. What do you think? I would hope yo… Read More
2021-12-26 23:04
In a world already flooded with erroneous ideas, lies, and omissions, just telling people the truth isn’t enough. The world doesn’t just need to hear the truth, it needs to learn… Read More
2021-09-16 18:07
If you still don’t see the evilness surrounding us and everything that has happened since November 2020, then you just never read to understand anything of significance in your life. I… Read More
2021-07-29 16:59
Humanity is seen by three different worldviews: Some see man as inherently good, and problems are simply caused by a lack of man-made solutions – Lack of money or lack of educati… Read More
2021-06-15 18:30
A Biblical Worldview [BWV] demands that we think more about tomorrow than about today and that we exercise our ability to think critically by observing and recognizing patterns of… Read More
2021-05-05 19:35
I cannot speak to what is happening in Europe and Scandinavia, but I don’t doubt the subject of this interview because I see the same thing here in America. I am involved in several ca… Read More
2021-03-03 19:11
As long as you see yourself as a problem solver, you’ll only look for problems. As long as others see you as problem solvers, they’ll only bring you problems. Surround yourself w… Read More
2021-01-09 22:40
Live Not by Lies and stop supporting those who tell the lies. It is better to be divided by TRUTH than united by lies! What actions can conservatives and especially conservative, Born Again… Read More
2020-12-15 17:37
One of the great gifts you can give yourself is Courage. The Greek word parresia (παρρησία) is used 31 times in the New Testament. It means bo… Read More
2020-12-09 19:24
In the mid-sixties groups of Marxist agitators moved in amongst the blacks in America to promote direct action by violence. One of those was Eldridge Cleaver, who had been trained in Marxist… Read More
2020-12-03 20:13
In August 2015, George Barna released results from a survey that revealed why Conservatives do not speak up. It’s not so much because they are afraid of the political correctness of to… Read More
2020-11-27 16:53
“If we are not preaching the gospel well enough for the non-elect to reject it and us, then we are not preaching the true gospel.” In 2020 it became painfully apparent we have ve… Read More
2020-11-20 19:51
Never Knowingly Support a Lie! “The elites and elite institutions are abandoning classic liberalism for progressive Marxism that regards justice in terms of groups. It encourages peopl… Read More
2020-10-24 18:02
Everyone has a worldview; it helps us to form our thoughts, our values and make the decisions we make. According to Barna Research, 83% of American adults claim to be Christian but upon furt… Read More
2020-10-14 20:47
In today’s world, having a Biblical Worldview is a prerequisite to being a Christian Dissident. To See means to be awake to the reality going on around you. To Judge is a command to di… Read More
2020-10-09 19:49
Simplify How would you benefit by knowing, with absolute clarity, who your ideal customers and/or employees are, where they are, how you can reach them and what you need to say to them that… Read More
2020-09-24 17:09
Have you noticed that it’s always the road less traveled, the Narrow Path (Matthew 7:14) that leads to life? Everyone chooses a path in life – one is the well-traveled road of th… Read More
2020-09-24 17:01
Live Life in Crescendo I think if you were to talk to my grown children, the most reassuring thing my wife and I shared with them when they were young was “Today is the first day of th… Read More
2020-06-04 20:01
An interesting read from an anonymous source about how a civil war looks in today’s America. Two or more sides disagree on who runs the country. And they can’t settle the qu… Read More
2020-04-08 21:05
Successful businesses do two things #1 they make money and #2 they generate cash. You can make a profit and still go out of business because you have a negative cash flow. Remember this stat… Read More
2020-03-28 18:29
Raising responsible, mature adults should be the desired end result of all parents. Three Characteristics of Maturity: Self-control – not ruled by emotions and passion Wisdom – r… Read More
2020-03-17 21:49
We are all born liberal. We need to be raised Right in order to be moral, mature, wise and responsible. The average 15-year-old in 19th century America and earlier was engaged in what we con… Read More
2020-02-22 16:50
I have a son who is on a ventilator and requires 24/7 nurse care. Tim came to Christ over a decade ago and of course is Pro-Life. Yesterday, one of his nurses made this comment: “If th… Read More
2020-02-21 19:14
When your worldview is wrong, every decision you make is wrong. Cartoon Networks animated Children’s show “The Amazing World of Gumball (a twelve-year-old car) looks up at the sk… Read More
2020-02-20 19:45
Whether exiting or selling your business is even on your mind is not really the question. Plainly, every owner eventually transitions their business. The significant question is: Have you cr… Read More
2020-02-19 19:07
Even if you’re not planning on selling, building your company to Sell It is building a company that is built to own. Build your business from the inside out to run independently of you… Read More
2020-01-03 21:10
Most people do too much. Their lives are cluttered with unnecessary stuff and a confusing, burdensome array of choices. They waste themselves responding to the urgent while ignoring the impo… Read More
2019-12-13 20:32
7 Habits of Highly Effective People are broken down into two categories and are sequential. Private Victories which always precedes Public Victories. Private Victory Habits: Be Proactive &nd&hell…Read More
2019-12-11 18:57
Revelation 6 through 8 predicts the destruction of the earth’s ecology during the Tribulation. The first four trumpets (Rev 8:1 – 9:21) announce the divine destruction of the ear… Read More
2019-12-09 18:56
At the time Barna took his survey [2003] there were 210M adults in America of which 175M or 83% claimed to be Christian but when asked questions that reveal their true nature, we get a diffe… Read More
2019-12-07 20:51
Harvard Business professor Amy Cuddy spent 15 years studying how business leaders can make a good first impression. She distilled her research into two questions people subconsciously a… Read More
2019-09-13 19:56
There are two things a leader can influence when it comes to producing results: your strategy [plan] and your ability to execute [implement] that strategy. Which of these do you struggle wit… Read More
2019-09-12 18:04
Right thinking leads to right actions, which leads to right results. Wrong thinking leads to wrong actions, which leads to wrong results. No matter how successful he might appear, the wrong… Read More
2019-08-27 21:09
Almost anyone can deliver results for a quarter or two but the real challenge is to create a business that can sustain both the Goose and the Golden Egg, year after year. Delivering sup… Read More
2019-08-21 20:28
The power behind completed staff work helps address the greatest challenge in the business world today which is not being able to get everything done with the time and resources available. P… Read More
2019-08-13 16:16
We long for relationships with others. We all understand what a financial bank account is. We make monetary deposits into it to build up a reserve from which we can make withdrawals wh… Read More
2019-07-27 22:05
Whenever I speak to a business owner about how they market themselves, the most common answer is – Word of mouth. That answer tells me this business has very likely plateaued and becom… Read More
2019-07-25 16:33
Remember this statement: Cash is King Here’s an all too familiar scenario. At the end of the quarter, your accountant calls and says “I have good news and bad news.” The go… Read More
2019-07-22 15:36
Become a marketing farmer 👩🌾 with three simple steps: Step 1 Lead Generation marketing: to generate leads with the sole intent to find people who are interested in what… Read More
2019-05-18 15:49
80/20 Sweet Spot Rule of Thumb: If the owner IS the business, it’s worth nothing. If the owner runs the business, it may be worth something. If the owner cashes a check from his yacht… Read More
2018-10-09 21:18
Guiding Principles are the Laws we each live by. They define who you are. How you make decisions. They define your business. In business, just as in life, you will inevitably bump up a… Read More
2018-09-18 19:42
Businesses that operate from their 80/20 Sweet Spot have the best chance to grow and expand. Here are the three things you must know: Identify your Ideal/Top Clients Identify and Articulate… Read More
2018-09-05 21:49
The real key to success is not having better answers…it is rather in having better questions. One of the most effective 80/20 strategies you can utilize is to interview your TOP clien… Read More
2018-08-29 18:09
Great news – the economy is on a roll. For most businesses and owners, it seems like they can do no wrong. There are more opportunities than many can handle. Therein lies t… Read More
2018-08-27 18:14
Are you focusing all of your energy, time, money and marketing efforts on out-playing, under-pricing or out-shouting your competition, when instead you should be playing an entirely differen… Read More
2018-08-24 18:43
The most common symptoms of an ailing company are: Lack of Time. Uncertain or inconsistent cash flow. Not enough of the “right” employees. Not enough of the “right’ c… Read More
2018-08-06 22:52
Unless you have used the 80/20 Principle to create your strategy I am fairly confident that strategy is badly flawed. For sure you most certainly have an incomplete and inaccurate view of wh… Read More
2018-08-01 21:01
There are 4 ways of using Email marketing as an essential part of your marketing mix. Lead generation. Getting low-cost exposure for your products and services is the first vital elemen… Read More
2018-07-31 18:36
Adding 8020 online marketing and selling to your brick & mortar business has to simply be a part of any marketing and sales process. Regardless of the business, making sales and p… Read More
2018-07-17 19:14
The very first foundational principle of 80/20 marketing and selling is: Seek First to Understand…and I’ll add: with a Servitude Heart. Until you completely understand what your… Read More
2018-07-11 22:38
The 80/20 Principle or Pareto’s Law, has become almost a platitude in today’s world, especially the marketing and selling part of business. But… very few have a deep… Read More
2018-07-05 15:23
The perfect business model that I want the market I cater to, has to be able to answer these 7 questions in the affirmative: 1. Are they a member of your ideal 8020 target audienc… Read More
2018-07-04 15:10
Effortless Power is the essence of 8020 marketing and persuasion. Over 20 years ago, just after I had purchased my new car & truck dealership, I hired Jay Abraham to be my marketing coac… Read More
2018-06-26 21:47
Implement the 8020 principle to expand and grow your business. The things I have discovered in talking to small business owners is that to get to that first $1,000,000 takes passion, drive… Read More
2018-05-21 17:38
Breakthrough Critical Thinking focuses on the Solution not the problem. What is Breakthrough Creative Thinking? It focuses forward on the solution you want to create rather than backwards at… Read More
2018-05-01 18:46
We are living in a time when to be right is relative. Call it the “New Morality”. The “New Morality” says that man’s reason should be the instrument of moral ju… Read More
2018-05-01 18:15
Good judgment never comes from book smarts but rather from street smarts. The school of hard knocks. There is a huge disconnect from what our schools and universities teach and what the real… Read More
2018-04-25 20:28
A formal education will get you a job but only self-education will make you a champion. Everybody is created by God with their own unique talents, gifts, and attributes. When you can find th… Read More
2018-01-24 16:45
Never Mishire Again: Here are the five steps to find, hire and keep only the right people for your business. The 20% that will generate 80% of your results. 1. Be the kind of pers… Read More
2018-01-19 20:48
Do you have any idea what a mishire costs your company? Hire only the right employees – the 20% that generate 80% of your revenue, profits, and cash flow. The absolute minimum co… Read More
2017-07-25 21:51
Be The Best Employer In Town: To find, hire and keep only the best there is a five step process to follow. [similar to the pattern we follow to help you find, get and keep only the be… Read More
2017-07-08 17:43
Hire Only Eagles – 5 Steps to Find, Hire and Keep Only the Best People – the 20% that Generates 80% of Your Results Part One: In his book “A Little Bit At A Time”, Ru… Read More
2017-07-08 17:11
The Law of the Farm is the guiding principle Principle Centered Leaders Whoever sows sparingly will also reap sparingly, and whoever sows generously will also reap generously. 2 C… Read More
2017-05-01 16:00
Ask the right questions and you’ll get the right answers. A recent survey of 2600 small business owners, conducted in January 2017 by “Small Business Trends” revealed… Read More
2017-04-27 19:33
Paradigm comes from the Greek. In a general sense it means the way we “see” the world – not in a visual sense but in terms of understanding, perceiving or interpreting. A s… Read More
2017-03-13 15:15
As I was writing this message – “The Pain – The Problem – The Solution”, I was reminded of just how much pain there is in our world today: “I ha… Read More
2017-02-27 17:12
When Trust is High, so are your profits. In his book “The Speed of Trust”, Stephen M.R. Covey said there is an economics to Trust. Low trust = low speed and high cost High trust… Read More
2017-02-17 20:53
If you are not creating Immediate Response marketing, you are wasting your money. Most brick & mortar, mom & pop owned and operated businesses advertise and market like the Big Brand… Read More
2017-02-12 23:49
Reason One why businesses fail or at best remain average: They don’t fully understand their 100% Financial Capacity so they don’t fully realize how much they are actually “… Read More
2017-02-04 18:55
In my 30+ years of leading, managing and training people, I have helped hundreds create a personal “Vision Map” for their own Desired End Results. The biggest stumbling block is… Read More
2017-01-29 22:38
Creating the life you want involves understanding the Principles of Creating. Once you understand Principles, there are “101” different tactics you can take. Just remember this M… Read More
2017-01-21 17:20
One of the most substantial elements to Creating the Life You Want are the people you surround yourself with. There is a saying: “Show me your friends and I’ll show you you… Read More
2017-01-05 17:15
Our country was founded on the Principles of God and Two Common Laws 1. Honor all Commitments; Do what you said you would do. 2. Do not covet; Never encroach upon another’s person or p… Read More
2016-12-31 19:31
Be Authentic: “Only you can be you.” We are all created UNIQUE. Research shows that the average person has between 500 to 700 different skills and abilities – WOW!! And no… Read More
2016-12-26 21:34
When you change the way you think you change your results because all thing are created first in your mind, then in reality. “If you want to make minor, incremental changes in your lif… Read More
2016-11-28 18:18
Every Business Owner Has These Four ‘Pain Points’ in Common Not enough time – personal and business Uncertainty & inconsistency of income and cash flow Not enough clien… Read More
2016-11-21 15:43
Principle: “Knowing where to put the ‘X’ in each part of your life is a critical determinant of everything you accomplish.” There’s a story about a nuclear powe… Read More
2016-11-12 22:34
If you have a doorknob that customers can turn, Facebook is for you. If you sell something that is Unique, Facebook is for you. If you sell to consumers, Facebook is for you. If you sell a f… Read More
2016-10-27 16:31
One of the biggest business advantages you will ever have over your competition is to always make it easier for your customers and clients to say YES than it is to say NO. Principle Centered… Read More
2016-10-11 15:20
These are based on the Marketing Principle: It is better to talk to 10 people who want what you have to offer than a 100 tire kickers. In marketing, we teach our clients that it is better to… Read More
2016-10-10 18:36
Marketing and selling are all about creating trusting relationships. When it comes to building relationships, knowledge is power. It isn’t just “who you know” that is impor… Read More
2016-07-04 20:27
Referrals are one of the essential elements to doubling your business in the next 12 to 24 months! The best way to double your business is to have every customer bring a new customer. A… Read More
2016-06-27 14:53
Jay Abraham said there are three ways to increase your business. 1. Increase the Number of Customers coming to your business and within this I say there are four ways to increase that n… Read More
2016-06-13 16:31
If you do not have a Unique Selling Proposition (USP), I can guarantee you are not DOMINATING your market and likely you are just getting by. USP = Unique Selling Proposition Every business… Read More
2016-06-08 15:40
Why didn’t somebody tell us how profit is actually made and how important marketing is to making a profit? Marketing is nothing more than Selling and Selling is all about Creatin… Read More
2016-06-03 19:30
What are your clients really worth?…their Lifetime Value If you don’t know your key business metrics like the ‘lifetime value of your customers’, your ‘average… Read More
2016-06-02 21:01
Just like the 80/20 principle itself, I can almost guarantee that a very small portion of your current clients are providing you with the majority of your profits. Start with Asking Smart Qu… Read More
2016-05-26 20:39
Servitude Heart has to be the Foundational Principle of everything you are and everything you do if you want to create an effective life. Servitude Heart Says: You can get everything in life… Read More
2016-05-21 21:21
The simple answer is that video can literally take control of your prospect’s mind and emotions. Next to a face to face encounter, there is no better way to create and maintain that se… Read More
2016-05-19 18:56
Except for the “impulse” purchase items (probably anything under $100) every customer, client or patient goes thru some sort of a Decision Cycle and until that cycle hits the Urg… Read More
2016-05-16 19:42
The easiest way to increase your client base is to regain those who have gone inactive. It can cost a small fortune to acquire a new client – but it costs almost nothing to gain back a… Read More
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