When a home stager is hired one of their primary responsibilities is to stage the property in a manner that best solves problems or perceived issues sellers may have with it. Unfortunately t… Read More

We all know that the real estate market is in a major slump. Nothing seems to make that grim point more real then when one takes a short drive through any neighborhood. For it is there we se… Read More

By now you have all read the glowing stories and/or watched the captivating HGTV shows that triumphantly boast: "SOLD in one day after home staging!" "Multiple offerings after home staging!"… Read More

During a cold winter's drive over this past holiday weekend I had a chance to reflect on all that I see going on (or NOT going on) in the home staging industry. As I look at WHO we are and W… Read More

"You can rent movies. You can rent an apartment. If you live or work in a street-parking desert, you can even rent a space for your ride. So why not add luxury to that list?" This is what Ky… Read More

The authors over at Future of Real Estate and Loans recently posted a list of blogs they feel are "MUST READS".They write "there’s a ton of excellent mortgage and real estate blogs ou… Read More

Recently I read an interesting post by Jennie Norris, a Vice President at stagedhomes.com. In her blog Jennie “connected” with what I see as one of the important yet troublesome… Read More

When the real estate market was hot, the practice of tearing down small outdated houses to build modern new homes was a popular practice taking place all over the USA. In some communities th… Read More

Does this sound familiar? For home sellers it is the best of times, it is the worst of times, it is the age of wise choices, it is the age of foolish decisions, it is the age of sales succes… Read More

(Scroll down for Video Show) While home staging CAN turn a "sow's ear" of a home into a beautiful and easily sellable "silk purse", there still is only so much staging can do to improve a ho… Read More

CURB APPEAL... well I am sure every home seller has heard about how important it is. But the truth is there just is not as much information out there that helps a seller understand what to d… Read More

Are you having a hard time determining where to start your own home staging and just what exactly are the best home staging tips? Well... I feel your pain and totally understand.When I Googl… Read More

Earlier this week I received a phone call from a desperate a home seller looking to home staging as marketing solution that would help finally sell his $499,000 town home... that had been on… Read More

The way many Realtors and home sellers rely on pricing as a marketing strategy for home selling is not entirely all it is cracked up to be. Believe it or not there is a simple yet profound p… Read More

Even though America is a consumer society, it's an odd fact that the typical home seller does not view their property as a product for sale in a marketplace. Because this is so, many home's… Read More

Believe it or not, even though the market is “bad” homes are still selling. Of course they are not selling at the rate they used to… but they are selling. So if you are tr… Read More

I often now receive inquires about home staging, from home sellers all over the country, that typically start by asking a question such as, “Can you give me a little information on how… Read More

Before you put your home up for sale in the market, do yourself a favor and take a short walk and a quick drive.First walk across the street and take a good hard discerning look at your prop… Read More

So my home selling pets, would you like to pick a house stager but are not sure which in the bunch to hire? Plus does the fact that when you think about it, it seems like there are more and… Read More

In the 4 years I have been staging, I now notice a new trend taking place... the number of calls we get directly from home sellers, prior to their hiring of a Realtor, is on a sharp rise. B… Read More

In today’s real estate market more and more home sellers are relying on home staging tips and advice to guide them in ways to best prepare their homes for selling. So last week, when I… Read More

Without a doubt the end result of a home’s staging should be a great visual impression. Because this is so, home staging has come to be viewed as an “image” industry. But a… Read More

While many people think that a home stager’s job is just to be glorified interior decorators... we actually do much more. So while making a home look good is important, a stager’… Read More

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From when we were just little kids we were taught there is a difference between what is right & wrong and what is good & bad. While these initial lessons of life had to do with basic… Read More