2012-09-17 18:34
"As a business journalist, I find it deeply depressing to watch the inevitable media frenzy about an incrementally new Apple product." -- The Wall Street Journal's David Enrich I thin… Read More
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Drew Kerr's Pr Rock And Roll Blog
prrockandroll.com
taking an irreverent look at the business of public relations, media and culture.
2012-08-09 15:55
Give credit to Trojan for pulling off the best public relations stunt of the summer.According to the New York Times, the cost of giving away 10,000 vibrators from from two Manhattan "pleasur… Read More
2012-03-01 17:07
Whoever oversees H.R. Block's public relations, please give them a raise.Although taxing mustaches is about as long a logical stretch to doing your taxes as me being nominated for President… Read More
2012-02-15 16:33
New Jersey public relations firm Stephenson Group doesn't seem to have received the widely circulated memo about how people hate spam, especially journalists.For some reason, one of their st… Read More
2012-01-17 18:12
Dallas Mavericks owner, investor and tireless blogger Mark Cuban posted a defense of his "Why startups should never hire a PR firm" statement this week after he got blasted by various public… Read More
2012-01-11 22:23
You would expect that with the highly-irate journalist backlash against impersonal publicist-driven spam and blast e-mails these past few years, database companies such as Cision and Vocus w… Read More
2011-11-17 04:30
How can you make a simple business transaction into a press release novella?Leave it to executives and publicists to find a way.The long-running business TV program "Nightly Business Report"… Read More
2011-09-12 20:45
If executive quotes are the black hole of press releases, then their repetitive choice of words is the big cosmic shovel that digs them down there.Mashable's business and marketing editor To… Read More
2011-08-05 15:41
Martha Stewart may have been a genius in marketing herself to millions of women, but her public relations acumen is in the stone age.I'm sure it all started like this: you are Martha Stewart… Read More
2011-06-10 22:19
While social media has helped elect candidates, it has been their undoing as well. New York Rep. Anthony Weiner wasn't the first politician to send shirtless photos of himself to women -- Re… Read More
2011-06-06 15:30
Sometimes companies gamble on a product or idea, whether they aware of it or not, and the results can possibly backfire. At those times, you have to suck it up and admit you may have been wr… Read More
2011-05-23 21:04
Publicists have their flacks. Journalists have their hacks. Yet neither profession seems to smell their own stink.What public relation giant Burson-Marsteller did for Facebook, trying to pl… Read More
2011-04-18 21:29
There is no law saying that just because you don't want somebody to write about you, they won't.Celebrities and rock stars encounter this every day. Many top business people are speculated u… Read More
2011-01-26 18:51
Years ago, my firm was basically the finalist to win a new media account. We aced the interviews, and had what we thought was a great meeting with the division's chief executive, really almo… Read More
2011-01-19 22:33
Sometimes you have to wonder if public relations spokespeople have taken a step back and gone over what they are telling newspapers.Case in point: today, Barnes & Noble laid off several… Read More
2011-01-19 22:33
Sometimes you have to wonder if public relations spokespeople have taken a step back and gone over what they are telling newspapers.Case in point: today, Barnes & Noble laid off several… Read More
2011-01-19 14:32
"My name is _________ and I am the Executive Assistant to the COO for _________. We are interested in your PR services, including but not limited to, preparation/distribution of information… Read More
2011-01-11 14:20
What the communications world needs less of in 2011 are social media gurus.The fact that people who are not spiritual teachers are calling themselves "gurus" makes me cringe."Ask them if the… Read More
2011-01-05 15:28
Here are the only two safe predictions I will make for 2011: I will get out of bed (eventually). And I will inevitably eat some food.That's as far as I go.One thing I learned a long time ago… Read More
2010-12-14 22:54
Take a good look at this man.This is 86-year-old King Abdullah of Saudi Arabia. He's not the type to go on business travel by himself, so he took a group of Saudi princes and officials to Ne… Read More
2010-11-02 15:26
When a company posts their press releases on their web site's "In The News" section, they are, in essence, only talking in a vacuum to themselves. There has been nothing accomplished excep… Read More
2010-10-27 20:54
2010-10-14 19:19
Here's a corporate PR response that would make double talk master Professor Irwin Corey proud, courtesy of Google.On its site, Google announced it was shutting down 800-GOOG-411, its free ph… Read More
2010-10-07 20:56
David Fincher's "The Social Network" film came riding into release with a ton of buzz on its tail. While the raves were nearly unanimous, it dissected the character of Mark Zuckerberg, the f… Read More
2010-09-16 19:01
2010-09-13 15:06
When Wired magazine made the bold cover statement that "The Web Is Dead: Long Live The Internet!" a couple of weeks ago, it was a shameless silly stunt that had many people scratching their… Read More
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