2023-04-14 20:19
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
ENGLEWOOD CLIFFS, N.J. — The Korean appliance and electric company LG Electronics yes… Read More
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BrandlandUSA: BrandlandUSA: America's authority on legacy brands. News on classic brands and advertising.
2023-04-13 11:14
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
NEWPORT BEACH, Calif., – Chipotle Mexican Grill (NYSE: CMG) announced a new… Read More
2023-04-12 14:14
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
NEW YORK – The sneaker brand Keds announced what they called a “brand r… Read More
2023-04-01 09:37
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
HOUSTON – The Shell oil brand grew an electric option with the Shell USA Inc… Read More
2023-03-31 12:57
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
TEANECK, N.J. — As a promotion for the centennial of Walt Disney, the camera maker Le… Read More
2023-03-31 01:00
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
HERZOGENAURACH, Germany–The athletic shoe company Puma will turn 75 in 2023 and will… Read More
2023-03-30 01:02
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
PURCHASE, N.Y. — Pepsi is introducing a new logo and visual identity system, the firs… Read More
2023-03-28 13:35
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
Handout image from Kellogg’s of their new concoction, Little Debbie Swiss Rolls Cerea… Read More
2023-03-27 13:29
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
A color engraving by R. Havell, after drawing by John J. Audubon. From The birds of America… Read More
2023-03-09 13:58
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
NEW YORK – After a launch at Macy’s stores in 2022, the mascot for the Toys R U… Read More
2023-03-08 14:33
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
CHICAGO – Radio and television stations such as WDIV in Detroit are in a flurry of 75… Read More
2023-03-05 20:20
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
Another New York Times Sunday edition, and another weird take on a great brand. This Sunday… Read More
2023-03-05 13:25
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
MINNEAPOLIS – This week, Indian Motorcycle and Jack Daniels promoted a tie-in, with t… Read More
2023-03-02 16:34
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
MEMPHIS, Tenn. – For its 125th anniversary, International Paper (NYSE: IP) ha… Read More
2023-03-01 13:29
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
CHICAGO – When the family of the True Value Company gathers in Chicago March 16-19 fo… Read More
2023-02-15 11:19
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
DALLAS – The department store Nieman Marcus, parent of Nieman Marcus and Bergdorf Goo… Read More
2023-02-14 14:54
The P.R. agency Ruder Finn just released a survey on consumers and companies that take positions on issues. The most important thing, or so says a new survey, is for companies to respond to… Read More
2023-02-01 13:36
Published on BrandlandUSA.com BrandlandUSA - Business news about brands, marketing and trademarks
Sending money abroad has been expensive and challenging for a long time, with chains of mid… Read More
2022-12-23 15:10
TORONTO, Ontario – There are a diminished number of downtown department stores where one can experience what Christmas was like in the 20th century pre-internet, pre-mall retail era. O… Read More
2022-12-23 14:39
LEEDS, ALABAMA – Curtiss Motorcycles has announced a limited edition collection to celebrate the 120th anniversary of the American v-twin motorcycle.
“Today, 120 years lat… Read More
2022-12-21 18:20
OMAHA – Mutual of Omaha will release a new television version of the classic Wild Kingdom this January 2023. The series, subtitled “Protecting the Wild,” premieres on Jan… Read More
2022-12-19 16:55
A petition at ipetitions.com asks for a return to a variety of Life Saver flavors in the Christmas gif classic, the Life Savers Sweet Story Book.
Currently, the Sweet Story Book (mos… Read More
2022-12-18 00:56
Wesson Oil, the Southern cooking oil made famous for its Wesson-ality, has a fresh look. The look mentions the Memphis roots of Wesson Oil, and evoke a 1960s package design made famous b… Read More
2022-12-16 13:07
LOS ANGELES — The Millennium Biltmore Hotel Los Angeles will celebrate her centennial in 2023 with restored ballroom frescoes and windows, and a year’s worth of special events… Read More
2022-12-02 08:05
Vintage Sucrets tin during the era of Sharp & Dohme.
TARRYTOWN, N.Y. – Of the many cold and sore throat remedies, there is one brand, Sucrets, that has a mystery and lore about… Read More
2022-11-23 14:38
NEW YORK — The design firm Turner Duckworth has updated the design and logo for the Newman’s Own food line, just in time for the brand’s 40th anniversary year.
Old… Read More
2022-11-17 15:58
A new dual branded prototype offers franchisees an additional Red Roof option, Red Roof and HomeTowne Studios. Contributed photo, PR Newswire.
The 1970s, an era of Arab oil boycotts, infl… Read More
2022-11-15 14:17
As the ski craze hit America in the 1960s and 1970s, almost every city in the U.S. had an independent ski shop, filled with dozens of independent ski brands. These shops were sometimes s… Read More
2022-11-13 11:28
Vintage Bazooka Wallet introduced by the company in 2019.
NEW YORK – Bazooka Gum is now 75 years old. The bubble gum brand, best known for dry joke comics and a sort of hard initial… Read More
2022-11-08 14:11
Looking at the piles of refuse in the aftermath of Hurricane Ian, one of the biggest contributors to waste are rusted patio grills, rusty and broken lawn furniture, and plastic furniture… Read More
2022-11-07 14:51
One of the more unfortunate interior trends of the last decade is the current skunner for what has been called “brown furniture.”
A quote from a fall image from a design magaz… Read More
2022-11-04 13:09
DETROIT – The television station WDIV will celebrate its 75th anniversary tonight with a two-hour documentary narrated by radio’s Dick Purtan, former WDIV Sportscaster Eli Zaret… Read More
2022-10-29 14:35
There was a time not long ago, when liquor ads had some sort of reserve in them, some sort of sophistication.
But our friends at one of Scotland’s most famous Scotch brands sort of… Read More
2022-10-27 12:34
NASHVILLE – This year is the 75th anniversary for Shoney’s, the southern coffee shop eatery. The chain, born in Charleston, West Virginia, is still in 16 states.
In 2014, a n… Read More
2022-10-25 13:26
DALLAS – The maker of Kleenex, Kotex and Huggies, the publicly traded Kimberly-Clark, celebrates its 150th anniversary this month.
In this 1872 photo from company archives, John A… Read More
2022-10-24 13:28
Grocery stores are full of more and more organic food, and not just at Whole Foods or The Fresh Market. Customers are looking for sustainably raised and non genetically modified options in e… Read More
2022-09-24 03:09
ZEELAND, Mich. – Herman Miller, the furniture company, is releasing a new version of the mid-century modern furniture classics of Charles and Ray Eames. The new line, which interprets… Read More
2022-09-18 14:26
While Pan American World Airways is long gone, the airline is unique among airlines, defunct or still flying, in that they have two non-profits supporting the preservation and public display… Read More
2022-09-17 12:19
The tagline was, “No one knows wood as good.” Homer Formby advertisment from 1982, in Popular Mechanics.
Minwax and parent Sherwin Williams have shuttered the beloved Homer Fo… Read More
2022-09-14 13:56
MIAMI – Burger King is going back to what made it what was, namely flame broiled burgers, in what it is calling a “Royal Reset” where the company will “Fuel the Flame… Read More
2022-09-09 12:27
Crate & Barrel Wells Street Store, from a company press release.
CHICAGO – This month, the retailer Crate & Barrel marks 60 years.
Gordon and Carole Segal &helli…Read More
2022-09-08 11:29
NEW YORK – The department store Bloomingdale’s will kick off a celebration of their 150-year history with a series of events on Saturday, September 10, 2022. They… Read More
2022-09-06 12:41
New version of the logo on the MG 4.
To see how China operates in the world, take a look at the return of the once-English MG automobile to Europe.
The MG brand, now under Chinese owne… Read More
2022-09-02 21:52
Vintage ad for Tonka from 1972.
BOCA RATON, Fla. – The toy marketer Basic Fun, a master licensee for Tonka, along with Hasbro Inc., the toy and licensing company, are kicking off a… Read More
2022-09-02 18:32
SPRING, Texas – The oil brand Mobil 1 will sponsor and launch the Keep Route 66 Kickin’ campaign and website. The campaign will to help to preserve one of America’s mos… Read More
2022-09-01 13:43
This June, the cable television network Reelz revived the concept of a live police show when it launched On Patrol: Live.
But a suit filed in New York City this week claimed said that new… Read More
2022-08-27 13:04
For much of the 20th century, four brands, namely Kellogg’s, Post, General Mills and Quaker, have owned much of the the cereal aisle in American supermarkets. But by looking at a cerea… Read More
2022-08-26 12:44
Logo from Belcrest china.
This week, John Kelly of The Washington Post reminisced about the clear Nescafe globe mug, famous from 1970s commercials. Kelly was kind enough to mention a colu… Read More
2022-08-20 14:08
Current logo for Joy.
GREENWICH, Conn. – In 2019, Procter & Gamble sold one of its longest held brands, Joy, for a reported $30 million. Since then, JoySuds LLC has reinvigorate… Read More
2022-08-18 19:02
NEW BRUNSWICK, N.J. – There are perhaps no American brands that are more trusted than Johnson & Johnson. A key part of the J&J brand identity, other than their blood red color… Read More
2022-08-15 13:01
ROCKFORD, Mich. – The shoemaker and outdoors brand Merrell is setting up a contest and awards contents for individuals or teams who have “shown perseverance at work in the un… Read More
2022-08-13 14:07
The Better Business Bureau, once worried about keeping crooked paving guys away from grandma, is now concerned with whether PreppiPosh, one of the Fail Fix Dolls, has messed up her makeu… Read More
2022-08-11 12:22
Vintage ad for Benjamin Moore. The brand has always stood for a quality approach, along with strong graphics.
PORT CHARLOTTE, Florida – In spite of the ubiquity of the Chinese suppl… Read More
2022-08-10 13:18
AUSTIN, Minn. – Hormel Foods Corporation (NYSE: HRL), the makers of Spam, Skippy and Planters, announced that the company will realign its business into three segments effective Oct. 3… Read More
2022-08-10 01:55
In the mid 1960s, Pendleton was one of hundreds of American made clothing manufacturers.
PORTLAND, Ore. — Pendleton Woolen Mills, the historic American woolen company, has resumed m… Read More
2022-08-08 11:35
An aisle display at a Winn-Dixie in Englewood, Florida. The Sleepytime is mostly sold out.
BOULDER, Colorado – It was 1972 when entrepreneur Mo Siegel began selling his Sleepytime a… Read More
2022-08-05 05:14
New logo has a cleaner look, yet hearkens back.
LENEXA, Kansas – Twinkie and HoHo maker Hostess Brands has a new corporate logo. The new logo appeared on Business Wire press release… Read More
2022-08-02 11:18
PLANO, Illinois – Plano Molding, the inventor of the original molded-plastic tackle and tool box, has selected the Denver-based advertising agency Cactus as their new lead. Plano, foun… Read More
2022-08-01 00:49
The new Palmolive Ultra Strength, sitting next to varieties of Dawn on Publix shelves in Florida in July, 2022.
Palmolive liquid, for 60 years associated with soft hands, has dropped the… Read More
2022-07-30 15:24
EDEN PRAIRIE, Minnesota – Care and attention to the important identity elements of a historic brand can make the difference between a moderately successful brand using its history… Read More
2022-07-29 13:00
PARSIPPANY, N.J. – Two years ago, B&G Foods annouced that they were dropping the “Mrs.” from the Mrs. Dash line of seasonings. It is now fully known as Dash, though con… Read More
2022-07-28 11:21
In the continuing search for product extensions and new ideas, Keurig Dr. Pepper has launched yet another variety of Royal Crown Cola, RC Berry & Creme.
RC, in spite of being the… Read More
2022-07-19 12:55
KATY, Texas – Igloo is the world’s original plastic cooler. This year, the company celebrates 75 years. In its promotional information, they claim that one in three American gara… Read More
2022-07-17 20:33
BRIDGETON, N.J. – While large firms like Conagra, Mondelez, Nestle and Campbell’s dominate the grocery aisles and squeeze out small players, there are still holdouts of one-off g… Read More
2022-07-15 03:50
MCLEAN, Va.- The Gannett Co., Inc. newspaper USA Today will celebrate its 40th anniversary this September 15, 2022.
The newspaper debuted September 15, 1982, at a time when CNN and ca… Read More
2022-07-13 12:54
The humble Q-Tip, that cotton swab on a stick, celebrates 100 years in 2023. In preparation, the brands owner, Unilever, has released centennial packaging, seen in stores, including Publix… Read More
2022-07-12 13:29
On July 12, The Royal Burgh of St. Andrews Community Council make Jack Nicklaus an Jack Nicklaus as an honorary citizen of St. Andrews, Scotland. It was there that he won two of h… Read More
2022-07-07 23:33
ALEXANDRIA, Virginia – Burke & Herbert Bank & Trust Company (OTCPK: BHRB) announced July 6, 2022 that it has purchased the 5680 King Centre Drive office buil… Read More
2022-07-05 11:59
LAKE WALES – While the best-known national maker of orange juice, Tropicana, lost favor with one of the world’s largest beverage companies, new brands continue to win shelf space… Read More
2022-07-04 04:22
This spring, JCPenney unveiled a new shopping position. “Shopping is Back.” The company used a fictional character named Penny James, or “Ms. James,” to sell the slog… Read More
2022-07-01 15:17
Employees standing in front of Holland’s Restaurant in Tallahassee, 1963. The restaurant shows a Kentucky Fried Chicken menu inside. At the time, many local restaurants offered Kentuc… Read More
2022-06-30 02:37
SEATTLE – On Oct. 15, 2022, exactly 150 years to the date of the departure of the first Rotterdam‘s maiden voyage, the newest Rotterdam of the Holland America Line will recreate… Read More
2022-06-28 13:39
The logo evokes Martha Washington, sitting in a chair, sewing. Ironically, at Mount Vernon, a Martha Washington re-enactor sits in a theater, talking to guests and answering questions, in m… Read More
2022-06-27 13:22
Occasionally, it is helpful to look at newer regional and national brands. One such standout is Hoboken Farms, which got its start in 1992 when founder Brad Finkel began selling at farmers m… Read More
2022-06-25 21:51
It has now been just over two years since Land O’ Lakes announced the removal of its Indian maiden logo. The move turned the what was a grand symbol of American agriculture into a mini… Read More
2022-06-20 15:14
IRVINE, CALIFORNIA – Many well-known brand leaders in food categories have degraded ingredients and changed formulas, leaving openings for newcomers. Enter Good Culture cottage cheese… Read More
2022-06-18 14:31
Josip Broz Tito in a New Year’s banner in Sarajevo, Yugoslavia, in 1984/85. The command economy of the Iron Curtain produced a semblance of a consumer economy. GARLAND POLLARD PHOTO… Read More
2022-06-16 12:23
Pictured here, a Behrens watering can, or watering pail. Not all of its products are American made; this one is unfortunately made in Mexico.
WINONA, Minn. – There are few products… Read More
2022-06-14 12:25
In the last decade, the owners of the Nabisco brand have played with the idea of taking the familiar red corner off of their packaging. This is unfortunate, as the Nabisco name is one of the… Read More
2022-06-05 12:48
Goodbye, frozen vegetable brick. In spite of the recent explosion in frozen foods, changing consumer habits have meant the loss of one of the best known types of frozen food, the frozen food… Read More
2022-06-01 13:21
There are some products that persist on grocery shelves, in spite of being delightful anachronisms. Such is the case of Kraft Old English, the cheese spread. It is now made by KraftHeinz… Read More
2022-05-27 13:46
SIMPSONVILLE, KENTUCKY – There were once dozens of regional sausage brands. One standout among the independents still remaining is the Old Folks brand, founded in 1944.
Old Folks i… Read More
2022-05-23 11:37
Bed Bath & Beyond is now beyond boring. The state of the company cannot be blamed on China shipments, post-covid retail shoppers, or fickle consumers. Bed Bath and Beyond, where the stoc… Read More
2022-05-09 08:54
So much of chain retail has an issue with boring, even as the nation returned to in-person shopping this year. The Plan-o-gram department rules, and merchandise mixes, decided from top down… Read More
2022-05-06 14:53
For generations, the Mennen brand, now part of Colgate-Palmolive, was synonymous with men’s and babies’ products, from baby oil to Speed Stick, Afta and Skin Bracer. Today, a… Read More
2022-04-14 11:54
There is a class of basic home remedies, still around, that one could have found at a Main Street independent pharmacy a century ago. One of those classics, often forgotten, is the drawing… Read More
2021-10-26 15:30
Cracker Barrel Old Country Store® is bringing homestyle comfort food crafted with care to Hollywood with the launch of Cracker Barrel Kitchen, its first West Coast ghost kitchen, on Tues… Read More
2021-10-22 18:53
BROOKLYN, N.Y. – Cubocx, a full service creative agency specializing in branding, advertising, and product design, added André Matarazzo as partner and executive creative direct… Read More
2021-10-22 14:47
A photo of the apples from the 2021 harvest.
LOCKPORT, N.Y., Crunch Time Apple Growers, a New York State-based cooperative of 152 fruit growers, continues to promote their breakthro… Read More
2021-10-20 16:25
If you haven’t been paying attention to the used car market, now is the time to start. Why? Forty-one million used cars trade hands every year in the United States, and online marketpl… Read More
2021-10-19 18:50
Minute Maid display at the Smithsonian.
Minute Maid concentrate, the inventor of the category of frozen orange juice, is quietly disappearing from some grocery store frozen food sections… Read More
2021-10-18 16:57
Belbro socks, once a house brand at Belk.
CHARLOTTE – The department store chain Belk Inc. created a new women’s brand called Wonderly that will replace its discontinued house… Read More
2021-10-07 15:01
NEW YORK – The revived Coney Island hot dog company and brand Feltman’s continues to expand its product line with the addition of its All-Natural Bratwurst.
The company&rs… Read More
2021-10-06 06:43
The powder detergent Ajax as sold in the U.S.
WHITE PLAINS – Design agency Little Big Brands recently helped client Colgate-Palmolive update and extend one of their brand classics… Read More
2021-09-24 13:24
PARIS – The Accor brand hotel brand Pullman has announced a series of fitness pros at its properties, working with the Les Mills fitness company. The brand, known in the popular consci… Read More
2021-09-24 12:12
CHICAGO – The company owned beer house has not traditionally been a feature of drinking in the United States. But with the success of small brewpubs, and changes in law, larger com… Read More
2021-09-23 19:07
A roundup of recent brands in the news including Equal Sweetener, White House Detox, Yoplait Skittles and Doritos Classic Packaging.
Equal Still Blue
The sweetener Equal is showing… Read More
2021-09-22 14:51
There were very few good things that came out of Britain’s unfortunate dalliance with socialism after World War II. The one thing that was good was the British Rail logo.
But t… Read More
2021-09-17 14:38
Campbell’s Soup promotional image from 1920 to 1930, from the collection of the Library of Congress.
NEW YORK – Campbell’s Soup has a new can design that looks… Read More
2021-09-17 13:41
The classic design, as refreshed, is used in a public building setting. It wears well.
Consumers across the U.S. are seeing carefully tweaked Campbell’s Soup cans at grocery stores… Read More
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