Superbook has taken Kickstarter by storm with their Viral Crowdfunding Campaign. Its modest $50,000 goal was shattered within ten minutes of launch and passed the $150k mark just an hour later. With about three weeks to go, the campaign is well past $1M. It has exceeded all of the original stretch goals, allowing for product improvements the […]
The post The Anatomy of a Viral Crowdfunding Campaign: How Superbook Spread Beyond Product appeared first on snapmunk.