Ecommerce web development is booming at an immense level and since the start, there’s no looking back. It has developed to such lofty heights that most of the people prefer to buy online. The variety of products, diverse options among the websites and hassle-free payments when it comes to buy online lure the customers.

Scenario of Ecommerce web development in UAE:

Talking about the facts, the market value of ecommerce in Dubai and UAE is in Billion Dollars. It will reach $10B at the end of 2018 which has rose from just $2.5B in 2014. (Source: Statista).

The demand to shop online is ever increasing in Dubai and other places in UAE also. This has led to spurt in the web development services also. Companies are minting a lot of money when it comes to the development of websites for online shopping.

No doubt, we see mushrooming of web application development companies all around UAE. But, the competition is rising and to succeed in this era of competition, all you need to do is to choose a company with years of experience coupled with the latest tools and technologies at deployment. This may be quite daunting at first when you start the lookout for ecommerce web development company.

In this write up, we will be discussing about the current trends of ecommerce web development industry. This is important to stay ahead of the competition and boost the sales in the market.

Ultimate Trends of Ecommerce Web development in UAE:

Taking the help of a web application development company in UAE means you get top-notch and dynamic services related to your ecommerce website needs. Like change is the only permanent thing, the design trends in the ecommerce industry keep coming and going.

These design trends decide the fate of any website. Designs that are old and obsolete will not fetch you traffic and sales. Let’s have a look at the most popular designs below:
1.Highly -Responsive as well as Compatible to Large Screens:

No doubt, mobile responsive websites and retina-ready ecommerce websites are popular and much mandatory for the success of the business. Did you know that there is yet time in UAE for complete transition of the desktop users to smartphone users.

This means the ecommerce websites should give as amazing experience in a mobile device as in a desktop/ laptop. 46% of the people in UAE still shop from their home desktops as compared to smartphones. That’s a shocking fact though.

2. Seamless Navigation features with auto-search box:

What attracts most of the customers to an online shopping website is the dynamic search option as well as seamless navigation features which lets the users visit the best pages of your products so that they can have a look at the maximum variety of products. When the customers view various products, the chance to buy the products increases with it.

The search box with an autocomplete feature means that the website visitor comes to know about the plethora of products available in the shop which they otherwise may not even imagine! The keywords relevant to the word entered by the user should conjure up other options in the drop-box also.

3. Well-defined and Organised Website Layout:

As we know, it’s all about the user-experience of a website visitor which helps in converting the leads and boost the sales. An organised and clean/ modern layout of the website helps the website visitor to go through the variety of products available on a website.

In the process of ecommerce web development, it is quite important to keep in mind that the content/ text, images, videos etc. should be arranged in an organised manner. Card design is very popular and the famous souq.com is inclined towards this layout.

4. Proper Placement of Call to Action Buttons:

If you ask us about one thing that can help you in boosting sales is definitely the proper placement of the CTA buttons. This should be kept in mind while you hire a company for web development services.

If the CTA is not placed according to the customers psychology, there would be no use of the content being placed on the website. Impactful CTAs like “Buy Now” and “Download Now” should be used. These are smart ways to attract the customers and trigger their wants and needs.

5. Pixel-perfect Images add life to the website:

Apart from the points that we have discussed above, adding pixel-perfect images of the products lets the users know about the product in the best possible way.

When the customer looks at the products from all angles in HD quality, the visual appeal pushes the users to buy the product quickly.

6. Subscription Pop-ups:

If there is one thing that will never go out of trend is definitely the subscription and deal pop-ups. This lets the users view the deals as soon as they open the website. Along with this, deals and discounts attract the users of the website. Keep in mind that the window size of the pop-ups should be appropriate as well.

Conclusion:

Not to forget, seamless payment gateway along with the above mentioned trends is the gateway to a successful ecommerce web development for sure.